TBC 3013PBL

Flagships of MSC

Noor Zanarriyah Mohamad Gani D20091034827Sarah Sabillah Ibrahim D20091034820Siti Shahida Mohd Aziri D20091034836Zainab Fasihah Muhamad Sukardi D20091034842

Flagships of Malaysian Super Corridor (MSC)

• Smart School• E-Government• MyKad• Telehealth• Borderless Marketing Center• World Wide Manufacturing Web• Research and Development

Centres

Short form for electronic government, also known as e-government, digital government or

transformational government.

General term which is used to describe the use of technologies to facilitate the operation of

government

CONCEPT

Examples of E-

government application in Malaysia

Service Request

Providing Information to Citizen

~ Agendas, Minutes~ E-mel &

Notifications~ Internet Broadcast~ Municipal Codes~ Ordinance and

Resolutions

Providing Services Online

~Permitting Lisence,~Certificates and

~Registeration~Online Auctions

~Procurement and Bidding

~Parks and Recreation

~Tax and Fee Payments

MyKadIdentity

card Driving licence

Passport in Malaysia

and several countries

storage for health

information

TELEHEALTHThe delivery of health related services and information via

telecommunications technologies

Lifetime Health Plan (LHP)

-structured care activities to be undertaken in relation to various anticipated events in a person's life. - activities related to health promotion, health assessment, disease prevention & illness modulation. - also provide services to facilitate the implementation of structured care activities.

- creating and delivering high quality health content using the internet, multimedia technologies and mass communications.

- Empowering individuals with medical knowledge will allow

them to make informed decisions and take care of their own health. This is the "wellness paradigm" which is envisaged to be future at healthcare in the new millennium. Health Online is now accessible through MyHealth Portal at www.myhealth.gov.my

Health OnlineExamples

Lifetime Health Record (LHR) & Services

- services provided to facilitate integration between healthcare providers

- support interaction with the individual and promote individual participation towards seamless care.

Teleconsultation (TC)

-to extend specialist care to healthcare facilities where there are lacks of specialists.-done by providing Teleconsultation links between healthcare facilities which improve equity of access to

quality care especially to under-served areas and realize the goal of care closer to the home.

Examples

The Borderless Marketing Flagship Application is developed on the premise that multimedia technology can be used by businesses to more efficiently and better serve their customers across different time zones, and effectively reach out to new customers.

~ Telemarketing~ Online Information Service

~ Electronic Commerce~Digital Broadcasting

Tele- Marketing

Telemarketing is a method of direct marketing in which a

salesperson solicits to prospective customers to buy

products or services, either over the phone or through a

subsequent face to face or Web conferencing appointment scheduled during the call.

Example of tele-

marketer

HSBC Bank Malaysia Berhad –

Branch training of financial

products sales

Malaysia National

Insurance – Sales training

for a Child Education plan

Palace of the Golden Horses - Time Share appointment setting and Customer

Service

New Straits Times–

Classified Ads-Call Centre & Face to face

service

Utusan Melayu– Classified

Advertising-Outbound

Telemarketing and

recruitment

Malaysia Airlines Golden

Boutiques – Buy n Fly card sales training

Jabatan Kesihatan Wilayah - Counter

Customer Service Skills

RHB Bank Call Centre–

Outbound Telemarketing

Training

Online information services

Online information and news providers can set up their information hub in the MSC to collect, store, process, and distribute their information to a world market.

Online journalEg: Ebsco

 www.ebsco.com.

Digital Library

~Web-based OPAC 

Electronic Commerce

Electronic commerce or e-bussiness consists of the buying and selling of products or services over

electronic systems such as the Internet and other computer networks

spurring and drawing on innovations in electronic

funds transfer

supply chain management

Internet marketing

online transaction processing

electronic data interchange

(EDI)

inventory management

systems

automated data collection

systems

Digital Broadcasting

In Malaysia, digital television broadcasts, or DTV, can be received via

cable, internet, satellite, or via free over-the-air (OTA) digital terrestrial

television - much like analog television broadcasts have been.

Satellite television

Digital terrestrial

TV

Broadband and IPTV

Mobile TV

World wide manufacturing web

The World-wide Manufacturing Web (WMW) Flagship Application aims to provide a conducive environment for these high value-added manufacturing activities to be pursued using multimedia and information technology.

The World-wide Manufacturing Web is a government initiative to provide the optimal environment for manufacturing and manufacturing-service companies utilising multimedia technology to create and deliver value-added services and products to their customers around the globe

examples

Launching of Malaysia's Second Industrial Master Plan (IMP2)-1996

asiatravelmart.com -offers mobile-commerce transactions to WAP users (world’s first).

E-Business Within MSC Status Companies 33 (15 in Yr 2000) companies

E-Business software / applications

development

SMEs - (watchesplanet.co

m)

2nd Worldwide Automotive Conference

Papers

incentives for computerization and

automation and creation of venture

capital funds.

Research and development centres

The vision is to create the first internationally-focused R&D cluster in Asia, driven by strong government commitment and guarantees. The MSC will lead Asia's R&D initiative into the Information Age.

The MSC R&D Cluster will foster collaborative efforts among leading multimedia R&D firms and local universities, public research institutions, and companies, and support the growth of numerous small companies engaged in multimedia R&D.

examples

The Multimedia University will be located in Cyberjaya to meet the manpower needs of R&D companies operating in the MSC.

40 companies housed in the

Technology Park Malaysia (TPM) of

which 29 are involved in

multimedia/IT activities.

Established 3 technology labs in

MSC Malaysia

Incubatee Support & Pre-Seed DevelopmentManagemento 124 incubatees developed in 2007o 64 Technopreneur Pre-Seed Fund recipients developed

BITE-Technopreneur

Academy Programme

(TAP)

Bumiputera ICTTechnopreneurDevelelopmentProgram (BITE)-MDeC has signed an MoU with MARA with the fewObjectives(2004)