Business lessonsfrom #icebucketchallenge

by Umakant Jani

Heard of

Ice Bucket Challenge?

Its about donate $100 to ALS org or dump a ice bucket…

You think its stupid?

Most successful fundraising campaigns in the history of social or crowd fundraising. Numbers speak for themselves,

$ 100.9 millionand counting…

So, Think again!

What is ALS?

Amyotrophic Lateral Sclerosis (ALS) also known as motor neurone disease.

Average survival time from onset to death is 39 months, and only 4% survive 50 years or more. Currently affected by

30,000 Americans.

ALS is only responsible for

2 deaths per 100,000deaths per year.

627,000deaths in 2012.

but… Malaria has been responsible for estimated,

207million affected cases.

And Bill Gates has been advocating the awareness for Malaria for many years and has many videos, but #ICEBUCKETCHALLENGE has been more effective because the way the information is being spread has been remarkable.

??WHYso much of hype for ALS?

Reason 1

ideasThe

that share, wins.

5sharepeople wants to

movement.people wants to be part of

Reason 2

awarenessspreading

You should do it, my friends invited me and I did it.

You don’t necessarily need to

dump ice water.I believe, the most important thing is spreading

awareness for the ALS campaign and helping them raise money.

Reason 3

social

networkim

porta

nce o

f

if you’re not on Internet or Social Network you’re not in the game. You will never get hyper viral growth.

Most important lesson learned is,

now learn and get your business right.

about meI am a great fan of business and its my

religion. You can use following terms for me;workaholic, coffee-freak, tech-freak, designer,

entrepreneur, believer of business.

Find my other slides at