IBM in Surveillance:

Solutions that Deliver Innovation

Cheryl ParkerBusiness Development for ISVs:

Digital Video; Healthcare

Dave TaylorExecutive Architect, Media ISVs

Today’s challenges

• Business and data bring new dynamics into a cognitive world

• Issues managing security and operations

Driving transformation

• How IBM can help drive transformation

• Global Sales Support with IBM Client Centers

• Innovation with IBM Analytics

• IBM Storage Solutions for Digital Surveillance

Positioning for the future

• Leverage IBM cognitive initiatives to drive innovation

Agenda

2

Thinking out of the toolbox

How digital technologies are powering the operations revolution

Thinking out of the toolbox

9 billion devices around the world are currently

connected to the internet, including computers,

smart phones and much more

The number is expected

to increase dramatically

within the next decade,

with estimates ranging

from 50 Billion devices

to reaching 1 trillion The Internet of Things has

the potential to create

economic impact of $2.7

trillion to $6.2 trillion

annually by 2025

Accelerating advances

in technology

And transforming every part of business

Advanced analytics

Creating new products

and business models

Improving operations

and lowering costs

Driving engagement and

customer experience

Pervasive connectivity

Embedded sensors

Cloud computing

Product Lifecycle

Management

IoT is driving digital disruption of the physical world

5www.ibm.com/io

900 millionNumber of events a security

operator has to review on a

monthly basis in one city

22 minutesThe time before the average

attention span of a security

operator monitoring two

cameras drops by 95%

57 percentof city expenditures

that can be attributed

to public safety

Today there are ~72 million surveillance cameras in use globally

~1.5M new surveillance cameras are being deployed annually

Only 3% of those cameras have intelligence

Humans can not monitor these devices.

Large opportunity to provide asset to make these devices intelligent

Human’s ability

to detect an event

Drops by

95%

The data dynamics that challenge digital

surveillance operations

6

Components of

Sensor Based

Security

IT infrastructure is being remade for the cognitive era

Design for cognitive business

Trustworthy infrastructure, infusing security and reliability end-to-end

Developing a fast, flexible and open cloud platform

Cognitive IoT gathers critical context from assets,

equipment, parts, wearables, facilities and more

Platform of Platforms IBM is committed to integrating

with other leading platforms so customers are not

forced to chose proprietary tech stacks

IoT specific security security micro-services built

specifically for IoT-based solutions

Rich integration of contextual data sources leading

the industry at partnering with outside data

providers (e.g. Weather Company)

Deep, industry-specific analytics models

Leveraging existing security investment to

develop new business use cases

Management

Reduce operational and IT costs by providing

self-service reporting and analysis to users.

Trustworthy infrastructure, infusing security and reliability end-to-end

Infrastructure is always available for continuous service uptime and

data protection

Elimination of unplanned downtime

Data encryption without compromising performance?

Mitigation of risk of a cyber crime intrusion

Prevention of privileged insider threats by eliminating unauthorized

access to sensitive data and services

Securing your applications and data with seamless management

and backup?

Services

Design, Installation, Deployment,

Maintenace, Montoring, Managed Services

Analytics

Enable effective response to inquiries, requests for services

and investigative actions in a timely manner thus increasing

overall customer satisfaction.

Deliver a foundation for more proactive safety and security.

Provide greater predictive analysis and data mining from

disparate data sources.

Increase quality of decisions by providing more insightful,

actionable reporting.

Optimize resources to effectively meet objectives that evolve

over time.

7

Components of

Sensor Centric

Security

IT infrastructure is being remade for the cognitive era

Design for cognitive business

Trustworthy infrastructure, infusing security and reliability end-to-end

Developing a fast, flexible and open cloud platform

Leveraging existing security investment to

develop new business use cases

Analytics

Enable effective response to inquiries, requests for services

and investigative actions in a timely manner thus increasing

overall customer satisfaction.

Deliver a foundation for more proactive safety and security.

Provide greater predictive analysis and data mining from

disparate data sources.

Increase quality of decisions by providing more insightful,

actionable reporting.

Optimize resources to effectively meet objectives that evolve

over time.

8

Cognitive IoT gathers critical context from assets,

equipment, parts, wearables, facilities and more

Platform of Platforms IBM is committed to integrating

with other leading platforms so customers are not

forced to chose proprietary tech stacks

IoT specific security security micro-services built

specifically for IoT-based solutions

Rich integration of contextual data sources leading

the industry at partnering with outside data

providers (e.g. Weather Company)

Deep, industry-specific analytics models

Services

Design, Installation, Deployment,

Maintenace, Montoring, Managed Services

Management

Reduce operational and IT costs by providing

self-service reporting and analysis to users.

Trustworthy infrastructure, infusing security and reliability end-to-end

Infrastructure is always available for continuous service uptime and

data protection

Elimination of unplanned downtime

Data encryption without compromising performance?

Mitigation of risk of a cyber crime intrusion

Prevention of privileged insider threats by eliminating unauthorized

access to sensitive data and services

Securing your applications and data with seamless management

and backup?

Components of

Sensor Based

Security

Components of

Sensor Centric

Security

Driving transformation to deliver higher value

Intelligent Video analytics insight

and response managementEvent and pattern Identification

Correlation with other data feeds

Response management with continual improvements

Video AnalyticsEnvironment monitoring video feeds to search for event conditions

Time / Date / Location Tagging

Alerting of condition

First pass monitoring done by analytics

Video Center ApproachMulti video feeds with dedicated human monitors.

Playback, remote pan/tilt of camera, over reliance

on institutional expertise

Fixed Lens to Camera CCTVNeeds human to monitor or review

Becoming smarter

Tim

e

Customer Value

9

IBM is the trusted partner with proven industry

expertise, business solutions, and global ecosystem

• Watson IoT Platform

• Partner Ecosystem

• Analytics & Cognitive

• Security

• Cloud, On-Premise, Hybrid

Secure, Scalable, &

Open Platform to enable IoT

• IoT Applications

• Industry Solutions

• Third Party Solutions

• GBS Digital Ops Practice

• Client experience

Industry-specific expertise to

solve business needs

• Watson capabilities via APIs

• GBS’ Cognitive Practice

• Digital Transformation and Industry Know-how

• Data: Weather, Social, etc…

Capabilities to help digital businesses

become cognitive

IBM

’s c

om

pre

hen

siv

e I

oT

Po

rtfo

lio

to

accele

rate

yo

ur

tran

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rmati

on

750 IoT Patents; 3x times any other company

40% faster development with Bluemix and Watson IoT Platform

77k developers using Watson Developer Cloud globally

26B inquires handled daily by The Weather Company platform

10k clients in 133 countries rely on IBM Security solutions

15B events managed daily by IBM Security services

IBM Solutions used globally across various industries

4000 IoT clients worldwide

7 of the 10 largest automotive companies

8 of the 10 largest oil & gas companies

11 of the 20 largest diversified utility companies

6 of the 10 largest energy companies

9 of the 15 busiest airports

11 of the 12 major aerospace and defense companies

Over 1400 global IoT Business Partners

350+ Watson ecosystem partners

24+ Watson APIs, powered by 50 cognitive technologies

1.3B Watson API calls processed per month … and growing

The industry’s only consulting practice dedicated to Cognitive

Business, drawing on 2000 experts in industry dynamics, data

science, and analytics

10

37Xincrease

in daily mobile transactions

IOT

30 billion devices, 2020

6.75 TBsof data will be

created

per person per day

by 2018

By 2020, more than

1/3 of data will

live or pass through the cloud

64% of cloud adoptersare using some form of hybrid cloud1

Cognitive and Cloud bring new data dynamics

111 IDC, “Don’t Get Left Behind - The Business Benefits of Achieving Greater Cloud Adoption.”

IBM Storage awards and accolades

12

IBM Storage 2013, 2015 & 2016

IBM Malaysia

Customer Care Award Winner

IBM Storwize V7000F 2016

Product of the Year Finalist:

All-flash Systems

IBM FlashSystem A9000 2016

Product of the Year Finalist:

All-flash Systems

IBM FlashSystem A9000R 2016

Product of the Year Finalist:

All-flash Systems

IBM FlashSystem2015 - 2016

A Major Player in All-Flash Array by

IDC MarketScape3

IBM Spectrum Storage2014 & 2015

#1 Software-Defined Storage

Controller Software4

IBM Tape Library 2014 - 2016

Market Leader

IBM Cloud Object

Storage 2016

Market Leader

Scale-Out Object Storage

Software

IBM FlashSystem

A9000/A9000R2016

Top 10 Coolest Flash Products

IBM FlashSystem 900 2016

Best of Show

Most Innovative Flash Memory Enterprise

Business Application

IBM Spectrum Storage &

IBM Spectrum Computing2016

Top 10 Making Software-Defined a Reality

1Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of

the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a

particular purpose. GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and is used herein with permission. All rights reserved. 2 IDC MarketScape WW Object-Based Storage 2016

#US41918416 Dec. 2016 3 IDC MarketScape WW All-Flash Array 2015-2016 #US40721815 Dec. 2015; 4IDC WW Quarterly Storage Software Qview 2Q, 2016.

IBM Storage Singapore Readers Choice

Awards

2015 & 2016: Storage Hardware

2013: Enterprise Disk Systems

IBM Storwize, XIV, DS80002013 - 2016

A Leader:

Magic Quadrant for General-Purpose Arrays1

IBM FlashSystem2014 - 2016

A Leader:

Magic Quadrant for Solid State Arrays1

IBM Spectrum Protect2011 - 2016

A Leader:

Magic Quadrant for Data Center Backup &

Recovery Software1

IBM Cloud Object Storage2016

Highest Scores for Analytics, Archiving & Cloud

Storage Use Cases:

Critical Capabilities for Object Storage1

IBM Spectrum Scale &

IBM Cloud Object Storage2016

A Leader:

Magic Quadrant for Distributed File Systems &

Object Storage1

IBM Spectrum Virtualize2016

Winner: Virtualization Category

Tech Innovator Awards

IBM Cloud Object

Storage2016

A Leader in Object-Based Storage

by IDC MarketScape2

IBM Spectrum Virtualize

Software-Defined Flash

Storage 2016

Top 10 Coolest Flash Storage and SSD

Products

Broadest Storage and Software Defined Portfolio

13

IBM Flash Solutions make

fast storage simple

Software-defined storage

to speed innovation and

hybrid cloud

IBM Software Defined

Storage

• IBM Spectrum Storage Suite

• IBM Spectrum Control /

Storage Insights

• IBM Spectrum Protect

• IBM Spectrum Accelerate

• IBM Spectrum Archive

• IBM Spectrum Scale

• IBM Spectrum Virtualize

• IBM Spectrum Copy Data

Management

IBM Cloud Object Storage

IBM Converged Infrastructure

VersaStack

• IBM FlashSystem V9000

• IBM FlashSystem A9000

• IBM FlashSystem 900

• IBM Storwize

V7000/V7000F/V7000U

• IBM Storwize V5030F/V5030/

V5020/V5010

• IBM SAN Volume Controller

IBM PurePower

• IBM Storwize V7000

IBM Storage Solutions

IBM All Flash

• IBM FlashSystem A9000

• IBM FlashSystem A9000R

• IBM FlashSystem V9000

• IBM FlashSystem 900

• IBM DS8888F/DS8886F/DS8884F

• IBM Storwize V7000F/V5030F

• IBM DeepFlash 150

• IBM DeepFlash ESS

IBM Hybrid Storage

• IBM DS8884/DS8886

• IBM XIV Storage System

• IBM Storwize

V7000/V7000U/V5030/

V5020/V5010

IBM Elastic Storage Server

IBM Software Defined

Computing

• IBM Spectrum Symphony

• IBM Spectrum LSF

• IBM Spectrum Conductor

Faster applications, faster

time to benefits, easy,

efficient and versatile,

certified and tested for you

Defining a new generation of

software-defined computing

infrastructure

Tape Storage for data protection

and long term retention .Storage

Networking for increased

performance, security and

flexibility

IBM Business Continuity

& Connectivity

IBM Tape & Virtual Tape Systems

• TS7700, TS7760

• Tape Libraries

• LTO7 and enterprise tape drives

• ProtecTIER Deduplication

IBM Storage Networking (SAN)

• Directors

• Switches

• Specialty Switches

High performance tiered storage

that lowers cost with exabyte scale

80% of data on high-cost disk is untouched

Regulatory / industry requirements demand

near- line access

Longer data-retention times

Expensive data infrastructure management

Challenges with tiering data in silos

System pool

(HS Disk)

Gold pool

(NLDisk)

Tape LibraryCloud and Object Storage

DVS Recording Servers

14

IBM Cloud Object Storage

15

Speed Space

Shutterfly and Cleversafe - Unlimited Storage, Forever

PublicHybridLocal

IBM Internal Use Only

IBM Storwize system

Tiger Bridge Connector

XProtect Recording Servers

on-premises off-premises

XProtect smart client

IBM Cloud Object Storage, Milestone and Tiger Bridge

Built on disruptive innovation

pioneered by Cleversafe

16

Innovation Leader.

Software-defined. 400+ patents.

Market Leader IDC 20161

Gartner 20162

Scale Leader.

Only vendor with multiple 100-petabyte

customers deployed.

Sources:

(a) IDC Object Storage Marketscape, 2014, and 2016 reports..

(b) Gartner Critical Capabilities for Object Storage Report, 2016

Value of Object Storage in a Sensor Centric

Security Solution

Opens the

solution to on

premise, hybrid

or cloud based

asset storage

Customers can

migrate at their

own schedule

from CAPEX to

OPEX

Customers can

choose where

assets are

retained based

on importance

or expectation

of use

In an

environment

when the large

data prevents

back up, object

storage delivers

additional data

protection

Tier the most

idle assets to

tape delivering

the highest ROI

17

IBM Cloud Object Storage Industry leading flexibility, scalability and simplicity

18

Hybrid

Consistent, uniform, and open technology across on-prem, dedicated

and public cloud makes it simpler and more efficient to manage data,

workloads, and business processes

• Single tenant

• Design specific to client needs

• Total control of system

• On-premise compute and data

co-located

• Single tenant (compliant)

• No datacenter space required

• Flexible configuration options

• OPEX vs CAPEX

• Multi-tenant

• Usage-based pricing

• Elastic capacity

• No datacenter space required

• Fully managed

• In-cloud compute and data co-located

• OPEX vs CAPEX

On-Premise Dedicated Public

IBM Cloud Object StorageRedefining availability, security and economics of data storage

19

Traditional Storage

1 TB of usable data

1.2 TB

D.C.

1.2 TB

Dallas

1.2 TB

San Jose

3.6 TB

of raw storage

0.56 TB

D.C.

0.56 TB

Dallas

0.56 TB

San Jose

1.7 TB

of raw storage

IBM Cloud Object Storage

Slices are distributed

geographically for durability

and availability.

You can lose some number

of slices due to failure or

disaster, and still quickly

recover 100% of your data.

IBM Cloud Object Storage

requires less than half the

storage and 70% lower TCO.

What does that mean to IT?

1 TB of usable data

Only IBM delivers a unified platform for

cloud object storage wherever you need it

20

IBM is the only storage provider that shares the same DNA across your platforms

We offer flexibility, security, availability and economics you won’t find anywhere else.

*IBM Cloud Object Storage on-prem solution delivers >70% lower TCO than traditional on-premise storage. Source: Forrester Total Economic Impact Study, 2015. IBM Cloud Object Storage public cloud services deliver from

7% -31% lower TCO than Amazon cloud object storage services based on published IBM and Amazon list prices. Source: IBM Internal analysis Q4 2016.

1130% 70% 100%

Nines reliability

Lower Cost of Ownership*

Uptime

Fully tested and optimized solution

Leverage a fully tested, optimized, integrated and Milestone-certified

solution to manage data growth and improve data economics

Reduce costs

Reduce archival footprint and costs with IBM Spectrum Archive

and IBM Spectrum Scale in combination with Milestone XProtect

Boost performance

Realize exceptional performance with a unique tape

prefetch capability

Improve business results

Store high-resolution formats to improve perpetrator

isolation and deliver high-quality evidence

Reduce costs, improve performance and secure digital video files

Integrated IBM Storage Milestone Systems

solution IBM Spectrum Archive Pre-Fetch Plug-in

for Milestone Systems

Manage growth, reduce complexity

Deliver high scalability and storage media portability

while reducing complexity

21For more information, read the solution brief

Notes

(a) This compares the 9-year TCO for the required storage capacities for tape

and disk.

(b) The energy and floor space costs for tape are so low (as a percentage of

TCO that they are indiscernible in the column on the left.

Tape vs. Disk cost comparison:

Lower project costs with IBM Pre-Fetch Plug-in!

Comparing 9 year TCO

for Disk versus Tape

for archived data

Tape is 26X lower TCO

Source: The Clipper Group

$0

$5,000,000

$10,000,000

$15,000,000

$20,000,000

$25,000,000

$30,000,000

$35,000,000

$40,000,000

Tape Disk

Floorspace

Energy

Equipment, Media(if separate), andMaintenance

$38,454,657

$1,490,581

Disk’s

Average

TCO is

26Times

Tape’s

Average

TCO

Emmy for high performance video processing

with Spectrum Archive

Easy to Use

When FOX Networks Group used the Linear Tape

File System, IBM earned its first Emmy Award for

"improving the ability of media companies to capture,

manage and exploit content in digital form,

fundamentally changing the way that audio and video

content is managed and stored."

Files are accessible through

folders and directories

Interoperable

Works with any

operating system

Safe

More reliable than

a hard disk

Reliable

Data can be accessed

for decades

Ends Vendor lock-in

A file system that is cross-

platform and interoperable

Full story at http://www.research.ibm.com/articles/linear-tape-file-system.shtml

Adaptive to existing

workflow integration for

instant and easy access

In the past, for a company to

store content on tape, it

meant that their data was

'stuck' in one application or

operating system and wasn't

accessible across different

vendors' platforms

23

Advanced Video Analytics

Licence Plate Recognition

Safety

Video Correlation

Content Indexing

Facial Recognition

People Counts

Demographics

Video Analytics applies across both

Looking for

People with $

Looking for People

of Interest

Innovation with IBM to deliver new use cases

for video data

Marketing Security

24

Tailored with customized content and technology

Latest server and storage technology On-site, remote, & virtual delivery

Strategy and Futures Introduction of ROI modeling

& management tools

Briefings, demonstrations & technical

consultationInteractive client insight engagements

Hybrid briefing/design engagements

(Infrastructure Solution Briefings)

Partnering to build better technical solutions

for your business

Executive Briefings Hybrid Cloud Solutions

Benchmarks, PoC/PoTs Internet of Things Center of Excellence

Workshops and Consulting

Locations: Austin

Beijing

Boeblingen

Guadalajara

Montpellier

Moscow

Paris

Poughkeepsie

Rochester

Tokyo

Tucson

Thought Leadership and Technical

Expertise to Deliver Winning Solutions

Contact us:

ccenter@us.ibm.com

IBM Client Centers

25

Leverage IBM enabled solutions to deliver compelling choices that can deploy quickly

Deliver proven and enabled solutions that produce high client satisfaction

Deploy optimum, right sized solutions with best practices

Partner with IBM global sales, partner ecosystem and support to deliver to any opportunity regardless of size

Digital Surveillance customers with MOI, Municipalities, Stadiums, Airports, Data Centers, Utilities

Let the IBM Cognitive initiatives drive innovation

26

ibm.com/storage

IBM Storage & SDI