next > E N T E R T A I N M E N TRibblesdaleHigh SchoolA foundation for successsince 1932

hello.In my 15+ years in the design industry I have worked with a few of the best agencies in Manchester, from the smallest tactical piece to the largest multi-channel strategic campaign. Utilising print, motion graphics through to interactive presentations and mobile responsive media.

I have worked with big teams, small teams and everything inbetween.

I am eager to work with a few more.

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Thales Central Business Unit, AVS approached us to create a single identity to unify the whole of AVS under one aim.

The implementation of their 10 year plan spanned all communications channels available within the group.

Print, film and an intranet portal were effectively styled to show a strategic way forward.

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The DealWe worked closely with the internal communications and HR teams at Iron Mountain International, helping them to create effective and engaging tools for their Global People Managers.

Deliverables have included The Deal handbook, HR toolkits and ‘How to’ guides.

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Safety is one of the most important features of the operating ethos at Northern Rail.

We created ‘Safety is no Accident’ as the over-arching identity and articulation for this area of communications.

With it we have created a suite of promotions and tools across print and design, online and live events, to increase awareness of key safety issues and foster lasting behaviour change.

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If you have something on your mind, then you can ask me a question and I’ll answer it with the help of the members of the Corporate Executive Team (CET).

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Quick poll

What do you think is the biggest challenge for GSK in 2008?

• Improving our R&D pipeline productivity• Convincing investors of our long-term value• Competition from generics

Results of previous poll

Let’s talk

In this section of myCEO I would like to ask for your feedback on topics that are important to me. Please leave your thoughts and ideas at the end of the article.

During my period as CEO Designate, I asked GSK people what they were most proud of about our company. The most common response was pride in our community partnership and corporate responsibility activities.

I’m pleased to tell you that GSK will remain committed to being a generous member of society and fulfilling our corporate responsibility promise, but I would like to hear your thoughts about what we could do that would make an even greater impact.

The elimination of lymphatic filariasis, through the donation of our medicine albendazole, is a great example of how the commitment and generosity of a business can make a difference to the lives of millions of people. But what else could we do?

Our candidate malaria vaccine is showing promise in clinical studies and our Diseases of the Developing World teams in Tres Cantos, Spain, are researching new medicines for the types of diseases that trap people in poverty and kill millions every year.

Add your thoughts and ideas

1. Comment posted by James Glover at GSK House 23 May 2008 at 10:33am

Thanks for your thoughts on DDW. I wonder how we could donate our malaria vaccine to the countries at most risk. We could charge for it in the developed world and offer it at no cost

2. Comment posted by Annie Matcham at Upper Merion 23 May 2008 at 5:22pm

I really admire that you are prepared to ask GSK people their opinions on this topic. I also wonder what else we could do for the millions of US citizens who do not have adequate health insurance. Are we able to extent our helping hand to America’s poorest? Thanks for considering this.

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100 days

Here you can find out more about some of my activities for my first 100 days as CEO.

Click on the highlighted dates for details.

100 days Let’s talk CETMeet me My vision for GSKHome

My CEO

Introducing Andrew

Take a look at this 3 minute video and find out about me.

Video transcript

May 08 08June

M • 5 12 19 26

T • 6 13 20 27

W • 7 14 21 28

T 1 8 15 22 29

F 2 9 16 23 30

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July 08 08

M • 7 14 22 29

T 1 8 15 23 30

W 2 9 16 24 31

T 3 10 17 25 •

F 4 11 18 26 •

S 5 12 20 27 •

S 6 13 21 28 •

August

M • 4 11 18 25

T • 5 12 19 26

W • 6 13 20 27

T • 7 14 21 28

F 1 8 15 22 29

S 2 9 16 23 30

S 3 10 17 24 31

M • 2 9 16 23 30

T • 3 10 17 24 •

W • 4 11 18 25 •

T • 5 12 19 26 •

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CET meeting in Franklin Plaza, Philadelphia

GSK asked us to create a new space on their global intranet that reflected the personality, aims and objectives of CEO Andrew Witty.

Working within the Sharepoint 10 framework we had to work closely with the GSK internal digital team. Very quickly, we had to understand its boundaries and limitations in order to push the design away from the in-built graphics and the mindset of its users.

myCEOGSK news Your storyBe a GSK ambassador

Welcometo my new home page

Here you can find out more about me and my vision for GSK, as well as meet the members of the Corporate Executive Team (CET).

I would like to use my home page to listen as well as talk, so I invite you to ask me a question or provide some feedback on my thoughts in the let’s talk section.

Thanks and best wishes,

Andrew

Introducing Andrew video

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Meet me

My vision for GSK

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The 2008 Leadership Conference

The 2008 Leadership Conference gave me the chance to meet leaders from across the business.

View materials from the 2008 Conference

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AXA wanted to deliver a simple but long term communications project across the UK business that showed their Vision and Values in action.

We developed an internal poster campaign featuring people from every area of the business. the execution shows how their stories of attentiveness, availability and reliability, positively impacted on them, their teams and their customers.

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RHS asked us to refresh their existing identity and develop a new set of all school collateral, to help bring this well established school into the 21st century.

A fresh look at the promotional prospectus, containing commissioned photography, helped bring the essence of this unique school offering to life.

RibblesdaleHigh SchoolA foundation for successsince 1932

RibblesdaleHigh SchoolA foundation for successsince 1932

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The Co-operative wanted to make us! – the quarterly magazine for all of their 110,000 UK colleagues, a better read and award winning.

Through a series of design steps, it is now a bright, informative, entertaining and up-to-date tabloid magazine that demands attention and gets it.

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The North takes over Manchester Square in London to highlight the depth and breadth of the talent in the North of England.

Event branding and assocciated collateral used the transparency and clarity of the message as the inspiration for the identity.

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Say It Better, is the sentiment behind H.Samuels monthly staff magazine. Combining 2 publications and given a fresh look at the existing brand, the handy sized little brochure brings to life a sence of fun and enthusiasm that the brand embodies.

The new style is more inline with the glossy magazines look and feel treating its employees with the same values it treats its customers.

Goldmine is an online portal for all levels of staff giving management an easy to use channel to cascade store wide messages.

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Jimmy Vali owns this prestigious New York based event music company and needed an identity which would bring it in line with its contemporaries worthy of a NYC address.

Using tall simple lines to echo the surrounding cityscape with a sence of heritage to command repect.

www.vali.com

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thank you.If you would like to have a chat to find out more about me, please call me on 07919 686 727 or email me at girwin@live.co.uk.

IRWIN DESIGN