HyperLink · epay, Sales Portal, SPG Goods, Hyperlink’s website • Local Marketing Development,...
Transcript of HyperLink · epay, Sales Portal, SPG Goods, Hyperlink’s website • Local Marketing Development,...
Confidential and Proprietary Information of Sprint Nextel Corp.
HyperLink
“Supporting the Best in Wireless, since 1981”
We don’t just “HOPE” you succeed, we “HELP” you succeed!
2014
Why Boost & Virgin
Why Sell Boost Mobile?...Boost Mobile is the award-winning wireless brand that delivers value plusflexibility: affordable, no contract unlimited plans and reliable products running on the nationwide Sprint Network. Boost Mobile is recognized for bringing innovative products and services to the no contract consumer and challenging the wireless status quo.
Why Sell Virgin Mobile?...At Virgin Mobile, we’ve changed how people think about their cell phoneservice. We provide a platform of services–a lifestyle on Android comprisedof products, plans, content, and experiences you need to fulfill your socialaspirations and stay connected. With plans starting at just $35/month, andunlimited data and messaging included on ALL Beyond Talk plans, VirginMobile gives you More Than You Expect, all at a price you can afford.
A Group on a MissionHyperlink is a company that services its Customer's needs with the reliability and expertise
of a Major Corporation, yet has the friendly, caring attitude of a Small Family Business
Whose purpose is to deliver products and services that enable Enhanced Communications, through: Increased
Professional Productivity, Global Consciousness, Greater Personal Enjoyment, Safety, Security, and Peace of Mind
Who introduces, distributes and supports Technological Developments providing the Power of Communication,
Access to Information, the Excitement of Entertainment and a Way of Life for Users, while assuring Superior Value
Constantly changing needs, demands understanding of what our Customers want by asking and listening,
and partnering with our Carrier, Vendors and Distribution, ensure that our Dealers are empowered
to provide the highest quality Customer experience resulting from the highest quality program
Our hunger and ability to adapt and develop enables us to consistently exceed expectations, so that we are what we are
intentionally, doing what we do in the best possible way, expressing our pride in every detail of our work, every day
We enjoy a great sense of Relationship & Community, Order and Meaning, without negativity or problems,
with only positivity toward our challenges of choice, and in the midst of diversity and adversity
we have clear vision, never letting being the best keep us from getting better
“Technologies become obsolete, Relationships do not”
Organizational OverviewServicing the 15 states of the Northeast, centrally Headquartered in Mount Vernon NY, employing 36 Staff:
Accounting Team Mission• Prompt & accurate Dealer Compensation (Spiffs, Residuals,
etc) Processed & Deposited within 5 business days• Real-time Inventory Order Approval and Processing
• Production & Analysis of Metrics Reporting utilizing multiple SPG, epay, and Hyperlink data sources
• Dealer Training on Compensation and Reporting model• Proactive Price Protection management
Equipment Team Mission• Daily internal Sales & Stock Level Updates• All Orders in by 2:00pm Shipped Same Day
• Inbound & Returned Inventory Management• Technical Support
Specialist Team Mission (Inside Sales)• Outbound calling to all ARs and BRs daily
• Discuss & train on current info & program changes(i.e.: price drops, promo details, comp posting)
• Highlighting Field Team’s visits
Inside Sales Support Team Mission• New location Onboarding & Comprehensive Training including
epay, Sales Portal, SPG Goods, Hyperlink’s website• Local Marketing Development, Execution & Support (Co-op)
• “Communications Central” (E-mail, Web, Txt, Phone)• “Initiatives Drivers” (i.e.: epay, Smart Pay, Mobile Wallet)
• Supporting the Field Team & Dealers & Carrierinteractions with training, tools and sales-driving materials
Wholesale Accounts Manager Team Mission(Outside Sales)
• Eyes & ears & face of the company in the field• Daily store visits for sales growth & expansion• Business Development Consultants & Coaches
What Boost and Virgin OfferMore Customers
• Rate plans that continue to lead the prepaid market• Postpaid coverage at a prepaid price with 4G LTE• Top Tier Handsets featuring manufactures like Samsung, LG, Kyocera and
Motorola
More Compensation• Highest earning potential• Cash and time-friendly compensation program• Low churn = repeat business and increased “replenishment” • Ongoing progressive promotions
More Stability • Greater stability over other MVNO’s due to Sprint Brand awareness• Strong pricing and integrity across distributors• Dealers make up the backbone of SPG distribution strategy
A Brand For Everyone
Focus on the Unlimited, Traditional Prepaid Customer• $40 Unlimited • $50 Unlimited • $60 Unlimited
Focus on Data-Centric Customers featuring the latest technology • $55 Unlimited• $45 – 1200 minutes plus unlimited text and data• $35 – 300 minutes plus unlimited text and data
Rate plans for the Cost Conscious, Voice and Text Centric Customer • $40 - Unlimited Talk and Text plus 50MB of web Access• $30 – 1500 Minutes and Texts plus 30MB of Web Access• $20 – 400 Minutes, $0.15/texts, $1.50/MB for Web Access
SPG Sample Compensation, 6/1/14:
Activation BonusBR (Exclusive only) = 90% (upon act.) & 50% (upon 1st top-up)AR (non-exclusive) = 75% (upon act.) & 25% (upon 1st top-up)
All amounts are based on total Customer MRC!
Residual3.00%
BR (Exclusive only)
Auto Top Up $10.00 one-time payment whenCustomer is set up on Auto Pay
Replenishment 5.00%
Handset MarginAverage Margin $35
Up to $60 on select devices
Boost Sample Handset Pricing
LTECurrent Dealer
Boost Devices SRP Cost
Kyo Coast Feature $ 29.99 $ 22.89
Samsung Array Feature $ 49.99 $ 35.49
Kyo Milano Android $ 49.99 $ 35.49
LG Rumor Reflex Feature $ 79.99 $ 58.99
Kyo Hydro Android $ 59.99 $ 42.99
Samsung Galaxy Rush Android $ 49.99 $ 35.49
Motorola G Android $ 99.99 $ 71.99
ZTE Warp Sequent Android $ 149.99 $ 108.99
Kyo Hydro Edge Android $ 79.99 $ 58.99
Samsung Galaxy Prevail II Android $ 149.99 $ 108.99
Boost Force LTE Android $ 149.99 $ 108.99
ZTE Warp 4G LTE LTE Android $99.99 $ 71.99
HTC ONE SV LTE Android $ 249.99 $ 194.99
LG Optimus F7 LTE Android $ 249.99 $ 194.99
Boost MAX LTE Android $ 299.99 $ 239.99
Samsung Galaxy S III LTE Android $ 299.99 $ 239.99
Samsung Galaxy S 5 LTE Android $ 599.99 $ 539.99
Virgin Sample Handset Pricing:
LTECurrent Dealer
Virgin Devices SRP Cost
Kyo Kona Feature $ 19.99 $ 16.59
Kyo Brio Feature $ 29.99 $ 22.89
Samsung Montage Feature $ 39.99 $ 35.49
Kyo Event Android $ 49.99 $ 42.99
Kyo Rise Android $ 79.99 $ 58.99
Awe Android $ 79.99 $ 58.99
Reef Android $ 99.99 $ 71.99
Samsung Galaxy Ring Android $ 149.99 $ 108.99
Optimus F3 LTE Android $ 129.99 $ 95.39
Samsung Galaxy Victory LTE Android $ 249.99 $ 194.99
HTC Desire LTE Android $ 279.99 $ 219.99
Sansung Galaxy S III LTE Android $ 299.99 $ 239.99
Apple iPhone Sample Handset Pricing:
LTECurrent Dealer
Apple iPhones SRP Cost
Boost Apple iPhone 5c 16GB LTE iPhone $ 449.99 $ 449.99
Boost Apple iPhone 5s 16GB LTE iPhone $ 549.99 $ 549.99
Virgin Mobile Apple iPhone 4 iPhone $ 199.99 $ 199.99
Virgin Mobile Apple iPhone 4s 8GB iPhone $ 349.99 $ 349.99
Virgin Mobile Apple iPhone 4S 16GB iPhone $ 399.99 $ 399.99
Virgin Mobile Apple iPhone 5 16GB LTE iPhone $ 449.99 $ 449.99
Virgin Mobile Apple iPhone 5 32GB LTE iPhone $ 549.99 $ 549.99
Virgin Mobile Apple iPhone 5 64GB LTE iPhone $ 649.99 $ 649.99
Why do so many successful Dealers choose us?...
• Special Dealer equipment allocations system ensures that you’ll ALWAYS have the inventory that you’ll need
• Convenient 24/7 online ordering via www.hyperlinkusa.com with free shipping program
• Net-10 inventory credit terms program to promote your healthy cash flow by extending qualifying locations short-term grace periods before equipment invoices are due
• Guaranteed automated payments of residuals, sales spiffs, contests and equipment price protection
• Easy 24/7 access to commission statements, price protection credits and activation reports via “Online Account Access” on Hyperlink’s fully functional interactive website
• Monthly residual income with every Customer you activate, regardless where they refill (BRs only)
• Automatic credit limit monitoring & adjustments on epay accounts to accommodate sales increases
• After Hours/Weekend Accounting Department courtesy support for WebPOS accounts
• Guaranteed highest rates on re-Boost RTR “Real-Time Replenishment” through free software with cutting edge security and “Back Office” reporting
Confidential and Proprietary Information of Sprint Nextel Corp. 12
Why do so many successful Dealers choose us?... (cont.)• Communication-centric ongoing focus to keep all store Owners, Managers & Staff informed of the latest SPG information. “Land, Air & Sea approach” via email, website, text messaging, phone calls and in-store visits – Knowledge drives good strategy, good strategy drives great sales!
• “Breaking News” on our Website with instantly impacting material and “Current Communications” section for a comprehensive list of all recent communiqués (We’re the “go-to” place in the industry)
• Dedicated Inside Specialists & Outside Representatives performing daily outreach via phone and in-store visits for information sharing, problem solving, opportunity discovery, building relationships & assisting your goal setting, strategy and results, supporting you on a personalized level, as only we can
• We’re at our Dealers’ disposal via Live Chat, text, email and phone seven days a week!
• Respected Territories! Doing more business through better locations & enforcement of unauthorized Retailers & Distributors
• Store Make-Overs, with slick modern outdoor signage & furnishings & merchandising, transforming your store into a “Competition Killer”
• Open access to SPG sales tools & training and support and events, assisting you every step of the way with your winning marketing strategy
Exclusive Branded Retailer “BR” Interior & Exterior Buildouts
Every store is different, but every store is special!
Boost/Virgin Store Fixture Set Interior Boost and Virgin Signage Exterior SignageLight box Banner Store hours sign Boost shirts Name tags Shopping bags Lanyards
We LOVE going side-by-side with SPG’s Competitors, because SPG ROCKS!
Light box Banner Store hours sign Boost shirts Name tags Shopping bags Lanyards
Non-Exclusive Multi-Service Retailer“AR” Interior & Exterior Merchandising
We Partner With You in Local Marketing…
The 50%/50% ProposalHyperlink offers half reimbursement of well executed Dealer initiated marketing plans. We simply ask you to detail the tactic that you plan along with your forecasted lift in sales, then send us the proof and we reimburse you 50% of your investment. No matter how small or large the investment is, Hyperlink Dealers appreciate this gesture and get fired up to continue advertising and increased results!
FlyersOne of the most effective advertising methods to date is still our flyer program. Whether you want help creating your pieces from SPG’s Ad-Builder website, or you desire something “custom made,” we’ll supply tons of different designs, both during and between promotions. You’ll promptly receive full color copies via email (for re-print). This tactic is only as good as your solid plan for getting them into prospective Customers’ hands!
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T-ShirtsYou’ll “look the part” as we’ve provided thousands of free shirts to our hundreds of locations, promoting SPG offers.
“Re-Boost Here” Replenishment Pole SignsTo ensure that Boost Customers always know where to top-up, we offer you free sign from SPG Goods. When you receive it, please just send us a photo of it installed to avoid the $60 cost.
Tent Events/Table DaysOur field team is happy to support your heavy foot-traffic location. These events not only earn existing Customer loyalty, but they also earn lots of NEW Customers!
Always Ready With “Swag”We encourage you to give us plenty of notice of your events, but in case of a pinch we always stock some basic items from SPG Goods in the office, so that we can quickly deploy care-packages of giveaways to help engage passers-by.
We Partner With You in Local Marketing… (cont.)
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Truck AdsOur agency can wrap delivery trucks with current promos driving throughout major metropolitan areas. The toll-free number can “drive” phone calls to you!
PostcardsUsing the United States Postal Service “Every Door” Direct Mail play, we can create, print and distribute thousands of post cards for you, during and between promo periods.
Backpack BannersWe offer you a free Backpack Banner. As with our Re-Boost sign program, when you receive your backpack, simply send us a photo of your flyer-person wearing it, we will not invoice you our $100 cost.
We Partner With You in Local Marketing… (cont.)
Wholesale Accounts Manager Territory Contact Number
Steve Paul New England 401-952-2121
Sarah Princehorn Upstate NY 585-202-0060
Anthony Borsella North Bronx, Westchester, Southern Connecticut 914-486-9708
Victor Jaramillo South Bronx, Manhattan 917-564-2869
Open Queens, Brooklyn, Staten Island, Long Island 914-486-9705
Alex Silva Central & Northern New Jersey, Rockland 973-874-6068
Pete Uzups Pennsylvania, Southern NJ, Delaware 570-793-6402
Dean Kim Baltimore, Washington DC, Virginia 703-239-3326
Mike Ferrara Northeast “Smart Growth” Manager 914-486-3376
Management Team Department Contact Number
Lauren Viggiani Sales Support (914) 447-6780
Sue Dipanfilo Accounting (914) 804-7651
Egan Leis Equipment (914) 403-4877
Tracy Keegan Director of Operations (914) 447-7145
Chris Manning Sales Coordinator (917) 375-4100
Lucy Simkins Comptroller (914) 602-2000
David Simkins President (914) 645-2020
Please contact us! We’d love to hear from you!
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• Thoughtful events like our Semi-Annual Vendor-Day Tradeshows combine face-to-face handset Manufacturer education with games, food and prizes – this a Dealer (and Hyperlink Staff) favorite!
• And our Annual Dealer Appreciation Picnics celebrate relationships and accomplishments, because we honor the “Work-Hard/Play-Hard” life principle, and we just enjoy spending time with the people we work with!
• We want to be your local Northeast choice, because we KNOW what you need and we deliver it, right to your store, because we’re here serving YOU! (not the other way around)
• If your business isn’t where you want it to be, please let’s make an appointment to talk about how to turn those dreams into your reality! With these rocking brands and Team Hyperlink supporting your efforts, you can’t lose!
• We invite you to explore testimonials from Dealers like you that are already doing business with Hyperlink -- http://www.hyperlinkusa.com/dealer_testimonials.aspx
• Thank you for your kind consideration, and even if don’t select us please call us anyway, because you can’t have too many friends in this business!
(Please feel free to visit www.hyperlinkusa.com where we hope you’ll find lots of helpful info!Call for a guest password, if you’d like to further explore any non-public information.)
Little things can mean a lot… (Thank you!)