Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global...

22
Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012

Transcript of Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global...

Page 1: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

Hydrocarbon Refrigerants - Global market trends

Nina Masson, Head of Market Research

shecco

Grenada, 27 November 2012

Page 2: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

about shecco

๏ marketing & communications expert

๏ focus: climate friendly technologies faster to market

๏ expertise: HVAC/R & transport sectors

๏ natural refrigerants: CO2, NH3, HC, H2O, Air

๏ areas:

๏ industry platforms

๏ ATMOsphere workshops

๏ market research / publications

Page 3: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

100+ partners worldwide

Page 4: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

hydrocarbons21.com

๏ since March 2009

๏ leading industry platform for HC Technology

๏ subscribe for free daily / weekly newsletters about HC products, policy, industry developments

Page 5: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

hydrocarbons21.com

๏ global directory of HC companies active: you can add your company / organisation for FREE

๏ products section: find latest components (compressors, condensers etc.) and systems (chillers)

Page 6: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

global community๏ the first global professional

network for natural refrigerants

๏ exchange knowledge, connect with colleagues, partners, customers, technical experts - for FREE

๏ download papers & presentations

๏ share links, videos, presentations

๏ integrated community concept: share content about CO2, NH3 and HCs - without any barriers

Page 7: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

technology: the application potential...Across the whole range of heating, cooling and refrigeration

needs the “Natural Five” can cover all applications

Ammonia, NH3, R717

Carbon dioxide, CO2,

R744

Hydrocarbons, HCs, R290, R600a etc.

Water, H2O, R718

Air, R728

90oC

60oC

10oC

-15oC-25oC

-40oC-50oC-60oC

-100oC

source: based on Mayekawa, 2012

Page 8: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

... in transport

Page 9: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

... in buildings

Page 10: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

... in the food retail chain

Page 11: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

market: HFC-free in the world

400 million HC fridges

1.2 million HC ice cream freezers (Unilever)

approx. 950,000 HFC-free vending machines (either CO2 or HCs; by Coca-Cola + Pepsi)

20 million cars with HC air-conditioning (Australia, USA, SE

Asia)

UN: the potential for HC chillers alone was

estimated at 4 billion USD

313,000 HC bottle coolers (Red Bull)

standard use of HC in supermarkets by Waitrose, Lidl

Page 12: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

2011:

๏ the world’s largest HVAC&R industry survey to illustrate + quantify the market potential of natural working fluids

industry surveys world / north america

2012:

๏ specific survey to the North American HVAC&R industry: Canada, Mexico, USA

๏ engineering / contracting companies are the largest response group

Page 13: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

market potential for natural refrigerants

Europe has the greatest immediate adoption potential for Natural

Refrigerants - North America with still high average potential

Page 14: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

’12

’15

’20

‣ Europe: 76% yes

‣ North America: 67% yes

‣ Asia: 60% yes

‣ Africa: 53% yes

25%

48%

25%

yes

no

don’t know

EUROPE NORTHAMERICA

respondents: natural refrigerant use

ASIA AFRICA

Page 15: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

NR future use by current “non-NR” industry

’12

’15

’20

‣ Europe: 55% say they will use them in the future

‣ North America: 40% say yes

‣ Asia: 75% say yes

‣ Africa: 93% say yes

25%

48%

25%

yes

no

don’t know

EUROPE NORTHAMERICA

ASIA AFRICA

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natural refrigerants strengths

๏ 81% say environmental benefits, incl. direct and indirect emissions reductions + energy savings

๏ life cycle costs (operation, energy efficiency, maintenance) major benefit

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๏ 58% say training & know-how is a “strong” to “very strong” barrier

๏ technology & safety, psychology second and third strongest barrier

natural refrigerants weaknesses

Page 18: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

GUIDEs: published & upcoming

GUIDE Europe

Feb 2012

GUIDE North America

launch: January 2013

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ATMOsphere Europe 2012 Report

Content:

๏ market & technology trends

๏ End-User (food retail) & Consumer Goods Panels

๏ EU policy & regulation

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Case Study booklet - A5 / EITs

Content:

๏ case studies for natural refrigerants from shecco’s industry platforms

๏ www.R744.com

๏ www.ammonia21.com

๏ www.hydrocarbons21.com

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๏ objective: help Article 5 countries and EIT to overcome barriers to the uptake of HFC-free technology

๏ dedicated publication will be available to all interested parties after the event

๏ main subjects addressed: technology availability and conversion of production lines, safety, costs

UNIDO ATMOsphere Summit

Page 22: Hydrocarbon Refrigerants Global market trends - shecco€¦ · Hydrocarbon Refrigerants - Global market trends Nina Masson, Head of Market Research shecco Grenada, 27 November 2012.

GUIDEs:

http://guide.shecco.com

contact details:

Nina [email protected]: nina_masson+32 2 230 3700+32 473 468 194

shecco - useful links

Industry Platforms:

http://www.hydrocarbons21.com

http://www.R744.com

http://www.ammonia21.com

http://www.R718.com

ATMOsphere 2012 Report / UNIDO ATMOSphere Summit:

http://www.ATMO.org