Why we think we should make fast fashion even faster.

Rebecca EarleyProfessor of Sustainable Textile & Fashion Design (UAL)Director of the Textile Futures Research Centre (TFRC)Textiles Environment Design (TED) Research GroupMistra Future Fashion design researcher

HYBRID TALKS | SSE, Stockholm | 8 Feb 2016

What is Fast?

Fashion Haulers, You Tube, https://www.youtube.com/watch?v=s6uKcgwJV_w&list=PLCE59974DB2BC235E

Everything comes to an end…

… so we need to get ready for this.

Fast Circles: PROactive Approaches & Designing-in Cyclability

We need to be very clear which segment of the fashion industry we are designing for and which specific garment scenarios.

Each garment has a different ‘fashion life’ – from birth to death.

Designing for Fashion Lives

Designing for Material Cycles

Collaborating Across Sectors

Raw Material Speeds

BIO REGEN OIL

Production Speeds

DIGITAL MECHANICAL HAND

Fashion Speeds

FASHION CLASSIC VINTAGE

Recovery Speeds

CHEMICAL MECHANICAL UPCYCLING

Speeds, Goldsworthy (2016)

Designing for Speeds

Textile Toolbox, Earley & Goldsworthy (2014)

What might Ultra Fast Fashion look like?

Might Ultra Fast Fashion look like this?

Might Super Slow Fashion look like this?

Thank You.

Special thanks to Dr. Kate Goldsworthy, Professor Kay Politowicz and the researchers at:

Textiles Environment Design (TED)Mistra Future Fashion The #Haulternative?