Hula Hoop Presentation
description
Transcript of Hula Hoop Presentation
![Page 1: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/1.jpg)
![Page 2: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/2.jpg)
![Page 3: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/3.jpg)
‘HOOPERS’
![Page 4: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/4.jpg)
HOOPERSfree souls &
firefly chasers
environmentallyconscious
progress &change
simple
![Page 5: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/5.jpg)
I AMGREEN
![Page 6: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/6.jpg)
DESIGNearth tone colors
two sizes 28” and 31”
entry-level hooper hoop
eco-friendly design
![Page 7: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/7.jpg)
SOY-BASED PLASTIC conventional = 100 billion lbs.
Soy Works - IOWA
biodegradable
toy industry 2009
![Page 8: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/8.jpg)
![Page 9: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/9.jpg)
STRATEGY
![Page 10: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/10.jpg)
AN ORGANICMOVEMENTFOR MUSIC
AND MOTION
![Page 11: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/11.jpg)
CREATING AMOVEMENT
![Page 12: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/12.jpg)
MUSIC + MOVEMENT
DANCE SMILE
JOYFULWORKOUT
RHYTHM
SHARE
![Page 13: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/13.jpg)
WHERE?
90,000 150,000 50,000
20,00015,00045,000
![Page 14: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/14.jpg)
WHAM-O TENThooping demonstrations
hoops for sale
information on soy-plastics
ice cream!
![Page 15: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/15.jpg)
BEN & JERRY
![Page 16: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/16.jpg)
limited edition flavor
free scoop day
perfect brand partnership
![Page 17: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/17.jpg)
DISTRIBUTION10,000 Villages (fair trade retail)
Whole Foods (seasonal)
Local Shops (AlterNatives)
![Page 18: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/18.jpg)
SHARE THE LOVE
![Page 19: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/19.jpg)
JOY HOOP
![Page 20: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/20.jpg)
JOY HOOP
toysyouth
strength
laughter
lovesharing
![Page 21: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/21.jpg)
GOING GLOBAL
![Page 22: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/22.jpg)
60 MINS
GLOBAL ADVENTURE
CHILDREN IN NEED
10% - PROCEEDS
DOCUMENTARY
![Page 23: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/23.jpg)
IMPROVEVERYWHERE
5 MINS OF HOOPING
NYC / LA / CHICAGO / DC
10,000 HOOPERS
VIRAL JOY
VIRAL HOOPING
![Page 24: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/24.jpg)
PR EFFORT
EDITORIAL
FILTER THROUGHOUTONLINE CONTENT
USER COMMUNITYMARKETING
MAGAZINE
![Page 25: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/25.jpg)
EVENT CALENDER
BUY HOOPS
LESSONS
MICRO SITE
![Page 26: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/26.jpg)
SOCIALMEDIA
![Page 27: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/27.jpg)
BUZZ/MEDIAHooping.org
HolisticHooping.com
Hoopaholic.org (AUS)
Music Sites (Phish, SCI)
![Page 28: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/28.jpg)
INVEST IN JOY
![Page 29: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/29.jpg)
ROI?
![Page 30: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/30.jpg)
WE DON’TNEED THAT.
![Page 31: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/31.jpg)
JUST KIDDING...
![Page 32: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/32.jpg)
RETURN ON INVESTMENT
Using HDPE = $0.42
Using BioPolymers = $1.67
Current Price = $3.25
Price at events = $10
![Page 33: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/33.jpg)
RETURN ON INVESTMENT
$7.50 margin on each hoop!
Bonnaroo break-even= 0.4% of attendees
4% = $24,500
![Page 34: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/34.jpg)
but... can you really put a
price on happiness?
![Page 35: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/35.jpg)
SUSTAINING
![Page 36: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/36.jpg)
AROUND & AROUND
fresh target
yearlymusic
events
globaldist.
chain
![Page 37: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/37.jpg)
AN ORGANICMOVEMENTFOR MUSIC
AND MOTION
![Page 38: Hula Hoop Presentation](https://reader034.fdocuments.net/reader034/viewer/2022051209/547c5f7db379596f2b8b4f87/html5/thumbnails/38.jpg)
QUESTIONS?