Hubert Burda Media€¦ · Hubert Burda Media Magazine Profile 1 Publisher Data 2 Standard Rates...

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ADVERTISEMENT RATE CARD NO. 18 • Valid as of 01.01.2019 For the latest information visit www.chip-media.de Hubert Burda Media Magazine Profile 1 Publisher Data 2 Standard Rates and Discounts 3 Formats and Prices 4 Schedule 2019 5 Ad Specials 6 Readership Profile 7 CHIP Digital-Imaging Combination Xmas-Promotion 2019 9 Contacts 10 8

Transcript of Hubert Burda Media€¦ · Hubert Burda Media Magazine Profile 1 Publisher Data 2 Standard Rates...

  • ADVERTISEMENT RATE CARD NO. 18 • Valid as of 01.01.2019

    For the latest information visit www.chip-media.de

    Hubert Burda Media

    Magazine Profile 1

    Publisher Data 2

    Standard Rates and Discounts 3

    Formats and Prices 4 Schedule 2019 5 Ad Specials 6

    Readership Profile 7 CHIP Digital-Imaging Combination

    Xmas-Promotion 2019

    9

    Contacts 10

    8

  • 1

    MAGAZINE PROFILE

    CHIP FOTO-VIDEOGermany's renowned photo magazineThe digital revolution has fundamentally changed photography. It has never been easier to capture good pictures and share them with others. Worldwide, no other hobby fascinates more people than photography. And due to smartphones, everyone can take pictures - anywhere, anytime.

    Nevertheless, true high-quality pictures require a proper camera - and this is where CHIP FOTO-VIDEO comes in: practical hands-on tests & purchase advice on cameras, lenses and accessories. Valuable tips for better photos. Impressive pictorial worlds from all fields of photography.

    The magazine reports independently and up-to-date on everything that interests photographers. Every month an extensive editorial staff produ-ces each issue with their own test laboratory, photo studio – and loads of enthusiasm.

    CHIP FOTO-VIDEO is part of the CHIP brand family.

  • 2

    PUBLISHER DATA

    ›› More information under www.chip-media.de ‹‹

    PublisherCHIP Communications GmbHSt.-Martin-Str. 6681541 Munich, Germany www.chip-media.deDirector SalesErik WichaT 089. 92 50. 23 26F 089. 92 50. 45 42E [email protected] Services / PlacementAdTech Factory GmbH & Co. KGHauptstraße 12777652 OffenburgGregor DörflingerT 0781. 84. 37 31E [email protected] Management / Order Management AdTech Factory GmbH & Co.KGHauptstraße 12777652 OffenburgT 0781. 84. 36 49E [email protected] AccountsCommerzbank AG, MunichSWIFT: DRES DE FF 680IBAN: DE 54 6808 0030 0723 412000UniCredit Bank AG, MunichSWIFT: HYVE DE MM XXXIBAN: DE 19 7002 0270 0015 0249 05

    Terms of PaymentNet payment due within 30 days of invoice date. A cash discount of 2% will be granted, if full payment is received in advance of the first day of sale and provided no previous invoices are outstanding. Late payment interest penal-ty as per paragraph 11 of the General Terms and Conditions will be charged according to the German Overdraft Credit Law. All prices are net and listed in Euros (€). The legal rate of VAT will be added where applicable. Direct bank debiting is possible.General Terms and ConditionsFor a copy of the general terms and condi-tions applying to order processingplease contact the publisher or visitbcn.burda.de/service/download-center/Frequency of Publication Monthly First Day of Sale First Wednesday in month (subject to change)Place of Publication Munich, Germany PZN 526867Latest Updateswww.pz-online.de

    Advertisement Copy Material

    Technical Specifications and Delivery:For current technical specifications and delivery information, please visit:

    www.duon-portal.de. PDF format is available for download.Delivery of Printing Materials:All ad copy materials must be delivered electronically via the DUON-Portal.For support please contact: Phone: +49 40. 37 41. 17 50 Email: [email protected] legal notice: The warranty claims specified in the publisher's general terms and conditions apply only when the certified technical requi-rements and standards published on the DUON portal have been fulfilled. This also holds when data if provided without a proof.

    Advertisements can also be booked via OBS

    (Online Booking System): www.obs-portal.de

    The first market & media analysis that ena-bles the planning of media convergence. ONE FOR ALL. www.b4p.de

    All dates, deadlines and technical specifica-tions for Ad Specials are available atwww.adspecial-portal.de

  • 3

    STANDARD RATES AND DISCOUNTS

    Standard Ad Ratecolour or b/w 1/1 page 11,000.-€

    Discounts

    Frequency Scale Volume Scale

    from 3 ads 3 % from 3 pages  5 %from 6 ads 5 % from 6 pages  10 %from 9 ads 10 % from 9 pages 15 %from 12 ads 15 % from 12 pages 20 %from 15 ads 20 % from 15 pages 25 %from 18 ads 25 % from 18 pages 30 %from 24 ads 35 % from 24 pages 40 %

    For formats and prices of editorially structured advertorials (print and online) from the Publisher or from CREATIVE WORKS, please see the Promotion Costs brochure here.

    ADVERTORIAL PRINT AND ONLINE

  • 4

    FORMATS AND PRICES

    Additional formats and sizes available upon request.1 Repro sizes +3 mm bleed allowance on all sides. For full technical specifications, please visit www.duon-portal.de2 The Market Section is the economical advertising-only section featuring editorial-free space at the best rates.* The widths stated apply to advertisements printed across the gutter.

    Cover Pages Inside Front Cover 12,650.- Inside Back Cover 12,100.- Back Cover 13,200.-1/1 page, 1st right/left hand page in magazine 12,100.- Opening Spread Inside Front Cover + Page 3 24,750.-Placement Surcharge - Inner section (e.g. Environment) + 10%

    Special Placements

    Prices in Euros Editorial Section Market Section2 Advertising Formats1 Size width x height (in mm) in fractions of page Type Area Trim Size1 color or b/w color or b/w

    1/1 175 x 240 215 x 280 11,000.– 4,400.–2/3 upright 115 x 240 143 x 280 7,700.– 3,080.– across 175 x 165 215 x 186 1/2 upright 85 x 240 107,5 x 280 5,780.– 2,310.– across 175 x 120 215 x 140 1/3 upright 55 x 240  71 x 280 4,030.– 1,610.– across 175 x 80 215 x 931/4 upright 53 x 280 2 columns 107,5 x 140 3,160.– 1,270.–    across 215 x 70Advertisements with or without print across gutter2/1 390* x 240 430 x 280 22,000.– 8,800.–

  • 5

    SCHEDULE 2019

    Issue Number

    Calender Week

    First Day of Sale

    Booking & Cancellation

    Deadline

    Ad CopyMaterial Deadline

    Insert DeliveryDeadline

    Special Topics*

    02/2019 1 02.01.2019 04.12.2018 07.12.2018 14.12.2018 Winter Photography-Special

    03/2019 6 06.02.2019 11.01.2019 16.01.2019 23.01.2019

    04/2019 10 06.03.2019 08.02.2019 13.02.2019 20.02.2019

    05/2019 14 03.04.2019 08.03.2019 13.03.2019 20.03.2019 Travel-Special

    06/2019 19 08.05.2019 09.04.2019 12.04.2019 23.04.2019

    07/2019 23 05.06.2019 10.05.2019 14.05.2019 21.05.2019

    08/2019 27 03.07.2019 05.06.2019 11.06.2019 19.06.2019

    09/2019 32 07.08.2019 12.07.2019 17.07.2019 24.07.2019 Portrait and People Special

    10/2019 36 04.09.2019 08.08.2019 13.08.2019 21.08.2019

    11/2019 40 02.10.2019 06.09.2019 11.09.2019 18.09.2019

    12/2019 45 06.11.2019 10.10.2019 15.10.2019 22.10.2019 Buyer's Guide

    01/2020 49 04.12.2019 08.11.2019 12.11.2019 20.11.2019 CHIP Xmas-Promotion

    *Subject to change.

  • 6

    AD SPECIALS

    Circulation excl. Subscription Subscription* CirculationBound inserts up to 4 pages € 105 ‰ € 140 ‰ Trim size: 215 x 280 mm (width x height). up to 6 pages € 125 ‰ € 160 ‰ Other formats upon inquiry. up to 8 pages € 145 ‰ € 190 ‰ Delivery folded and untrimmed (bleed allowance of up to 12 pages € 175 ‰ € 240 ‰ 3 mm per side). up to 16 pages € 200 ‰ € 275 ‰ Prices per thousand copies or part thereof on paper more than 16 pages Prices upon request up to 170 g/m2. Prices for bound inserts with heavier paper upon request.

    Tip-Ins Postcard up to 10 g € 60 ‰ € 90 ‰ Tip-in only possible in combination with a 1/1 carrier ad. Other tip-ins up to 20 g € 75 ‰ € 105 ‰ Additional postage charged for product samples and Other tip-ins over 20 g Prices upon request objects 2.5 mm or thicker (prices upon request). Loose inserts up to 20 g € 105 ‰ € 140 ‰ Minimum size: 105 x 148 mm (DIN A6) up to 30 g € 115 ‰ € 160 ‰ Maximum size: 205 x 270 mm up to 40 g € 125 ‰ € 180 ‰ up to 50 g € 135 ‰ € 200 ‰ over 50 g Prices upon request

    * ”Circulation excl. Subscription“ consists of the combined print runs for newsstand retail sale, in-flight copies and others.Technical surcharges and production costs do not qualify for discounts or commissions.

    Calculation: Calculation based on the print run listed in the IVW Quarterly Report current at order confirmation.Delivery Terms: Delivery is based on the print run listed in the IVW Quarterly Report current at order confirmation plus 2% surplus.

    Prices apply for the booking of atleast the entire domestic circula-tion.

    – Smaller split runs (e.g. Nielsen area or federal states) are possible for a 20 % per ‰ surcharge.

    – Minimum split run for all ad specials is 20,000 copies

    – The publisher reserves the right to shift split run bookings

  • 7

    READERSHIP PROFILE

    Multipliers: I am often asked for advice in technical matters.INDEX: 274

    20-29 years

    25+15+23+20+13+413%

    60 years and older

    43+15+30+8+2+1Education4%

    25%

    Education

    Cameras: Plan to purchase Photography- Equipment* during the next 12 month.INDEX: 248

    Average age: 42 years young

    Education: 58% have qualifica-tions higher education or polytechnic/ university degree

    Ave. net household: 3,486 Euro (General population average is 2,993 Euro)

    €Source: ma 2018 II, b4p 2018 I

    Pupil in general school Sec. school without apprenticeship

    Sec. school with apprenticeship

    Secondary modern school

    Higher education entrance qual.

    2% 1%8%

    30%

    15%

    43%

    14-19 years

    40-49 years

    50-59 years

    30-39 years

    23%

    20%

    15%

    Audience: 222 Tsd.readers per issue

    Men: 81%

    Polytechnic or university degreeAttitudes & Purchasing Plans

    First Mover: I have a gearing to experience something new.INDEX: 172

    Readership

    „We offer our readers orientation and user value withcomprehensive purchasing advice and intelligent solutions."Moritz Wanke, Editor in chief CHIP FOTO-VIDEO

    Age structure

    *(mirror reflex camera, compact camera, system camera, video camera)

    Automotive: Plans to purchase a new car for the household within the next 2 years.INDEX: 145

  • 8

    CHIP DIGITAL-IMAGING COMBINATION

    Prices in Euros CHIP Digital-Imaging CombiCHIP + CHIP FOTO-VIDEO

    Combination Discount 5 %Net Contacts 1.79 millionSizein fractions of pagecolour or b/w1/1 28,025.–1/2 14,716.–1/3 10,270.–1/4 8,056.–

    Combination prices are only valid on parallel bookings. Additional formats on request. All prices include the combination discounts, qualify for other discounts, as well as agency commission and are subject to VAT, where applicable.

    Source: ma 2018 II

    With the CHIP Digital-Imaging Combination, you benefit from an:

    • Extensive Reach: over 1.79 million contacts with a male reader share of 88%.

    • An Enviable Readership: with an ave. age of 37 years and an ave. net household income of 3,494 €.

    • Outstanding Cost Efficiency: with a CPT of 15.91 €, CHIP Digital-Imaging Combination is among the most economically efficient men's magazine-combinations in Germany.

  • 9

    CHIP Xmas-Promotion 2019

    source: ma 2018 II

    CHIP places your product as an exclusive product placement in the December issues of CHIP and CHIP FOTO-VIDEO. Book the attractive Christmas-Special and benefit from individualized advertising solutions.

    3 good reasons ... to advertise in the CHIP Xmas section

    PRICE ADVANTAGE

    20% Xmas-Discount on the CHIP Digital-Imaging Combination

    EXTENSIVE REACH

    Over 1,79 Million readers per issue: multipliers, influencers - in the digitale world

    PRESENCE

    With an eye-catching promotion in the two main CHIP titles, we place your products into the focus of our rea-ders.

    Issues: CHIP 01/2020 EVT: 29.11.2019 CHIP FOTO-VIDEO 01/2020 EVT: 04.12.2019

    Detailed Information on request.

    20% Xmas-Discount

  • YOUR PERSONAL CONTACTS

    Burda Community Network GmbHArabellastraße 23, 81925 Munichbcn.burda.de

    AdTech Factory GmbH & Co. KGHauptstraße 127, 77652 OffenburgGroße Elbstraße 59-63, 22767 HamburgArabellastraße 27, 81925 Munichwww.adtechfactory.com

    PUBLISHERCHIP Communications GmbHSt.-Martin-Str. 6681541 MunichGermanywww.chip-media.de

    Director SalesErik WichaT +49. 89. 9 25 02. 326E [email protected]

    Key Account ManagerKatharina LutzT +49. 89. 9 25 . 01 116E [email protected]

    Media Sales ConsultantCatharina LerchT.+49. 89. 9 25 01 108E [email protected]

    Media Sales ConsultantFelicitas HeinekerT+49. 89. 9 25 03 485E [email protected]

    ScandinaviaUlrik BrostromJB Media International ApSGrabrodretorv 6, 2. sal1154 CopenhagenDenmarkP +45. 23. 28. 97 63E [email protected]

    Spain / PortugalJessica LooseBurda Community Network GmbHArabellastrasse 2381925 MunichGermanyP +49. 89. 9250. 24 68E [email protected]

    UK / IrelandJeannine SoeldnerBurda Community Network International GmbH1 Fetter LaneLondon EC4A 1BRUnited KingdomP +44. 20. 3878. 8421M +44. 79. 7694. 6515E [email protected]

    USA / Canada / MexicoSalvatore ZammutoBurda Community Network International GmbH9035 Bluffview TraceRoswell, GA 30076USAP +1. 212. 884. 48 24E [email protected]

    IndiaMiran ShahPDM Media (India) Pvt. Ltd.Shree Laxmi Prasad BuildingDayaldas Lane, Nehru RoadVile Parle (East)Mumbai – 400 057IndiaP +91. 22. 611. 77. 900E [email protected]

    ItalyRobert SchoenmakerHearst Advertising Worldwide ItaliaVia R. Bracco, 620159 MilanoItalyP +39. 02. 62 69. 44 41E [email protected]

    JapanJiro SembaIntergroupCommunications Ltd.1-4-16-102 ZaimokuzaKamakura 248-0013JapanP +81. 467. 25. 27 63E [email protected]

    PolandMichał HelmanChief Commander OfficerBurda International PolandBurda Media Polska Sp. z o.o.ul. Marynarska 1502-672 WarszawaPolandP +48. 22. 360. 39 08E [email protected]

    BCNBurkhard Graßmann (speaker), Michael SamakCEOsArabellastrasse 2381925 MunichGermanyP +49. 89. 92 50. 46 70/ -46 67E [email protected], [email protected]

    INTERNATIONAL SALESChristina BreslerHead of International Sales (komm.)Arabellastrasse 2381925 MunichGermanyP +49. 89. 92 50. 22 32E [email protected]

    AsiaMassimo MontiBurda Media Asia5th Floor, K S House, 118 Shapur JatNew Delhi - 110049IndiaP +91. 88. 2667. 31 11E [email protected]

    Austria / SwitzerlandChristina BreslerBurda Community Network International GmbHKirchenweg 88008 ZurichSwitzerlandP +49. 151. 52. 63. 95 08 E [email protected]

    France / Netherlands / Belgium / LuxembourgMarion Badolle-FeickBurda Community Network International GmbH13-15 rue Taitbout75009 ParisFranceP +33. 1. 72 71. 25 24E [email protected]

    Greece / CyprusChristina SkiadaPermedia Athens S.A.64B, Kifissias Avenue15125 MaroussiGreeceP +30. 211. 01. 29. 500E [email protected]