Hubble Media Kit 2017
-
Upload
devon-brough -
Category
Documents
-
view
69 -
download
2
Transcript of Hubble Media Kit 2017
![Page 1: Hubble Media Kit 2017](https://reader031.fdocuments.net/reader031/viewer/2022020103/5899873a1a28abb97c8b6e4d/html5/thumbnails/1.jpg)
MEDIA KIT 2017
U b e r ’s P r e f e r r e d P a r t n e r
![Page 2: Hubble Media Kit 2017](https://reader031.fdocuments.net/reader031/viewer/2022020103/5899873a1a28abb97c8b6e4d/html5/thumbnails/2.jpg)
ADVERTISE TO UBER PASSENGERS
Hubble is an out of home media company that has partnered with Uber to engage and entertain Uber passengers.
![Page 3: Hubble Media Kit 2017](https://reader031.fdocuments.net/reader031/viewer/2022020103/5899873a1a28abb97c8b6e4d/html5/thumbnails/3.jpg)
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
UBER The average Uber trip in South Africa is 15-20 minutes, with nowhere for the viewer to go.
Hundreds of thousands of Uber passengers per month who all have smart phones, and most still pay by credit card.
Between 8-15% versus 0.2% for online.
![Page 4: Hubble Media Kit 2017](https://reader031.fdocuments.net/reader031/viewer/2022020103/5899873a1a28abb97c8b6e4d/html5/thumbnails/4.jpg)
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
![Page 5: Hubble Media Kit 2017](https://reader031.fdocuments.net/reader031/viewer/2022020103/5899873a1a28abb97c8b6e4d/html5/thumbnails/5.jpg)
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
Hubble sends your message out to hundred of thousands of passengers per month with an average captive time
of 15-20 minutes
Roll out plan to reach 2000 screens by the end of 2017
100 SCREENS 300 SCREENS 500 SCREENS
70 000 VIEWS 210 000 VIEWS 350 000 VIEWS
![Page 6: Hubble Media Kit 2017](https://reader031.fdocuments.net/reader031/viewer/2022020103/5899873a1a28abb97c8b6e4d/html5/thumbnails/6.jpg)
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
Name
Email Address
Number
ENTERBOOK TEST DRIVE
Hubble can work along side you or your agency to create anengaging experience for your brand. Once a passenger presses on your ‘brand channel’ they can have access to your videos, images, products as well as being able to give their contact details for bookings or further engagement.
![Page 7: Hubble Media Kit 2017](https://reader031.fdocuments.net/reader031/viewer/2022020103/5899873a1a28abb97c8b6e4d/html5/thumbnails/7.jpg)
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
![Page 8: Hubble Media Kit 2017](https://reader031.fdocuments.net/reader031/viewer/2022020103/5899873a1a28abb97c8b6e4d/html5/thumbnails/8.jpg)
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
Ubers
Ubers
3697
5688
Highest channel received touches >21% of riders
Most brand channels average between 10-14% of riders
Highest listing category - Eat - 14.6% of riders
Highest individual listing 3.2%
= 21%
= 10-14%
= 14.6%
= 3.2%
35 987 18 927 >5 000Trips Passengers Brand Channel Clicks (8 Channels) Category Listing Clicks Individual Listing Interactions
>35 000 70 000
![Page 9: Hubble Media Kit 2017](https://reader031.fdocuments.net/reader031/viewer/2022020103/5899873a1a28abb97c8b6e4d/html5/thumbnails/9.jpg)
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
An out of home platform with the traditional capability of digital ensuring a measurable RIO, In-Uber advertising has been effectively used by top international brands
UBER
SOUTH AFRICAIN
![Page 10: Hubble Media Kit 2017](https://reader031.fdocuments.net/reader031/viewer/2022020103/5899873a1a28abb97c8b6e4d/html5/thumbnails/10.jpg)
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
Hubble is a digital media company that helps brands engage and entertain Uber passengers.
every 15-20 minutes.
![Page 11: Hubble Media Kit 2017](https://reader031.fdocuments.net/reader031/viewer/2022020103/5899873a1a28abb97c8b6e4d/html5/thumbnails/11.jpg)
35 987 18 927 >5 000Trips Passengers Brand Channel Clicks (8 Channels) Category Listing Clicks Individual Listing Interactions
>35 000 70 000
Highest channel received touches >21% of riders
Benchmark: Average Online Engagement Rate = 0.2%
Most brand channels average between 10-14% of riders
Highest listing category - Eat - 14.6% of riders
Highest individual listing 3.2%
= 21%
= 10-14%
= 14.6%
= 3.2%
November Statistics on 100 screens
![Page 12: Hubble Media Kit 2017](https://reader031.fdocuments.net/reader031/viewer/2022020103/5899873a1a28abb97c8b6e4d/html5/thumbnails/12.jpg)
Single Campaign With Entries Via Competitions Male/Female Fragrance
13,7% Clicks = 9 592 Views
385 Forms, 8% of those that clicked
Case Study (Female Fragrance)