HTC ProSearch Technology demonstrates HTC’s ability to develop industry-leading e-commerce...

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Transcript of HTC ProSearch Technology demonstrates HTC’s ability to develop industry-leading e-commerce...

HTC ProSearch Technology demonstrates

HTC’s ability to develop industry-leading

e-commerce technology and online

business solutions for high-volume

transactional web applications.

PARSE-PERFECT SEARCH TECHNOLOGY PROVES THAT SEARCH SELLS!

Proving the value of strong search and seamless

usability, HTC’s ProSearch Technology features

reduce the time it takes to access sought content

and navigate large product catalogues. Faster,

more relevant results mean increased sales

through an improved user experience.

RELEVANCE. PERFORMANCE. RESULTS.

Content is King, but Relevance Reigns!

Visitors to e-commerce applications powered by HTC

ProSearch Technology can deftly navigate a broad array of

products with an even broader set of attributes via the

following powerful features:

THE POWER OF PROSEARCH

1. Natural Language 2. Focused Filters 3. Predictive Intelligence

Understands Industry Terms and Jargon

The intelligent search engine interprets queries that are not exact

matches to existing data in order to display the results the user is

looking for. For example, a query for an “8 ounce cup” will return

results with “8OZ” and “CUP” included in their description.

NATURAL LANGUAGE

Defined Product Attributes for Refined Results

Product attribute filters enable buyers to quickly and effortlessly

narrow product listings into sub-sets that meet very specific needs.

Each selected filter narrows the result set to get closer to the

customer’s optimal needs. This convenient system allows for a

speedy “Ten-second Drilldown” towards desired results, effectively

reducing a mountain to a molehill.

FOCUSED FILTERS

The More You Search, the Smarter It Gets

The more that ProSearch Technology is used, the more

intelligent it becomes. Real-world user searches become the

foundation for predicting what other users will want to find,

and the technology predicts the search request as the user is

completing the search field. Another major advancement in

user-experience improvements that will ultimately sell a lot

more products!

PREDICTIVE INTELLIGENCE

Great search sells even more!

SEARCH SELLS!