AirtableHowie  Liu  

Data  Driven  NYC,  April  2015

BACKGROUND

The  story

People  deserve  more  than  canned  soBware

SOFTWARE BUILDING BLOCKS

Building  blocks  to  create  and  customize  own  soBware

PROGRAMMING IS NOT THE ANSWER

The real computer revolution hasn’t happened

PROGRAMMING IS NOT THE ANSWER

Software is eating the world

PROGRAMMING IS NOT THE ANSWER

Yet creation of software is limited to a small minority

MARKET

PROJECTMANAGEMENT

ERPCRM

ODE TO THE SPREADSHEET

90% of spreadsheets are just tables used for organizational purposes

PRODUCT DEMO

TECHNOLOGY & ARCHITECTURE

Going to great lengths to make experience simple = difficult tech and design challenges

(law of conservation of complexity)

API

More powerful when you can connect with outside world

ACCESSIBLE TO NORMAL END USERS

TOTAL  COLUMNS  CREATED

weeks

QUESTIONS?

Airtable