HOW YOUR RESTROOMS Restroom B… · Sometimes the restroom is an afterthought for a business, way...

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In addition, 56% OF AMERICANS are unlikely to return to that business where they encountered an unclean or unpleasant restroom and 26% say they would leave without purchasing what they came for. Unclean restrooms result in losing today’s sale and future business. HOW YOUR RESTROOMS AFFECT YOUR BOTTOM LINE Sometimes the restroom is an afterthought for a business, way down on the list of important things that need to be taken care of. However, our research shows that if your restrooms aren’t at the top of the list, it could be costing you money. 68% OF AMERICANS have suffered a particularly unpleasant experience in a public restroom due to the condition of the facilities. That’s bad news for businesses since Americans say they judge establishments based on the state of their restrooms. Over half of Americans perceive that a business with unclean restrooms has a poor management team. PERCEPTION OF AN UNCLEAN RESTROOM 4 8% RAISES DOUBTS ABOUT HOW THEY HANDLE OTHER ASPECTS MAKES ME THINK THE COMPANY IS LAZY/SLOPPY 4 9% CAUSES ME TO LOWER MY OPINION OF THEM 5 1% SHOWS THEY DON’T CARE ABOUT THEIR CUSTOMERS 52% INDICATES POOR MANAGEMENT 53% THINK TWICE BEFORE FREQUENTING THAT BUSINESS IN THE FUTURE 48% TELL A FRIEND ABOUT THE EXPERIENCE & NAMED THE BUSINESS/LOCATION 32% LEAVE WITH OUT COMPLETING YOUR BUSINESS 26% VOW TO NEVER AGAIN FREQUENT THAT BUSINESS 17% HOW DO YOU RESPOND TO AN UNCLEAN RESTROOM?

Transcript of HOW YOUR RESTROOMS Restroom B… · Sometimes the restroom is an afterthought for a business, way...

Page 1: HOW YOUR RESTROOMS Restroom B… · Sometimes the restroom is an afterthought for a business, way down on the list of important things that need to be taken care of. However, our

In addition, 56% OF AMERICANS are unlikely to

return to that business where they encountered an

unclean or unpleasant restroom and 26% say they

would leave without purchasing what they came

for. Unclean restrooms result in losing today’s sale

and future business.

HOW YOUR RESTROOMSAFFECT YOUR BOTTOM LINE

Sometimes the restroom is an afterthought for a business, way down on the list of

important things that need to be taken care of. However, our research shows that if

your restrooms aren’t at the top of the list, it could be costing you money.

68% OF AMERICANS have suffered a particularly unpleasant

experience in a public restroom due to the condition of the

facilities. That’s bad news for businesses since Americans say

they judge establishments based on the state of their restrooms.

Over half of Americans perceive that a business with unclean

restrooms has a poor management team.

PERCEPTION OF ANUNCLEAN RESTROOM

48%RAISES DOUBTS ABOUT

HOW THEY HANDLE OTHER

ASPECTS

MAKES ME THINK THE

COMPANY IS LAZY/SLOPPY

49%CAUSES ME TO LOWER

MY OPINION OF THEM

51%SHOWS THEY DON’T CARE ABOUT THEIR CUSTOMERS

52%INDICATES

POOR MANAGEMENT

53%

THINK TWICE BEFOREFREQUENTING THAT

BUSINESS IN THE FUTURE

48%TELL A FRIEND ABOUT

THE EXPERIENCE & NAMED THE

BUSINESS/LOCATION

32%LEAVE WITH OUT

COMPLETING YOUR BUSINESS

26%VOW TO NEVER

AGAIN FREQUENT THAT BUSINESS

17%

HOW DO YOU RESPOND TO AN UNCLEAN RESTROOM?

Page 2: HOW YOUR RESTROOMS Restroom B… · Sometimes the restroom is an afterthought for a business, way down on the list of important things that need to be taken care of. However, our

An All-in-One Experience

Having to walk across a wet restroom floor

continues to be the action most likely to

frustrate public restroom users. Reaching over

someone to access the soap dispenser and

waiting for a hand dryer also frustrate a large

portion of the public.

Luckily the Advocate® and Verge® with WashBar™

solve these problems. In fact, 85% of Americans

find the idea of an all-in-one handwashing

solution to be extremely or very appealing.

BRADLEYCORP.COM

BIGGEST AGGRAVATIONS IN PUBLIC RESTROOMS

79%

87%

93% 81% 76%79%

TOILETS CLOGGED OR NOT FLUSHED

TOILET PAPER DISPENSER EMPTY

OR JAMMED

PARTITION DOORS DON’T LATCH CLOSED

UNPLEASANT SMELLS

PAPER TOWEL DISPENSER EMPTY OR JAMMED

OVERALL APPEARANCE IS OLD, DIRTY OR UNKEMPT

Some of the things that really aggravate public restroom

users are no surprise. The number one aggravation, by

far, is empty or jammed toilet paper dispensers. This is

followed closely by clogged or unflushed toilets. Make

sure your partitions doors latch properly, too. All of these

provide an opportunity for a business owner to key in

on the things that people want to see (or not see!) in a

public facing restroom.

It pays for businesses to provide clean, stocked, easy

to use washroom facilities with touch-free fixtures to

ensure the user has a positive experience. It is clear that

the condition and cleanliness of the public restroom are

always in the spotlight.

The good news for facility managers or business owners,

is that 70% OF AMERICANS have made a conscious

decision to use a particular business over similar options

because it has cleaner, well-maintained restrooms. Lock in

repeat business when you impress in the restroom.

Bottom line:

• Use nice, quality products

(touchless where possible)

• Keep the supplies well stocked

• Keep it clean

• Enjoy repeat business

70% of people make a conscious decision to

USE A PARTICULAR BUSINESS

in preference to others, if they know it has a

CLEANER, WELL-MAINTAINED RESTROOM!

ARE YOUR RES

TROOMS CLE

AN?

4258-X-0717