How To Write An Inspiring Case For Support Rodrigo Alvarez
-
Upload
rodrigo-alvarez -
Category
Economy & Finance
-
view
12.439 -
download
0
description
Transcript of How To Write An Inspiring Case For Support Rodrigo Alvarez
![Page 1: How To Write An Inspiring Case For Support Rodrigo Alvarez](https://reader036.fdocuments.net/reader036/viewer/2022062319/5564675dd8b42acd408b4f9e/html5/thumbnails/1.jpg)
How to write an inspiring case for support
Rodrigo Alvarez
![Page 2: How To Write An Inspiring Case For Support Rodrigo Alvarez](https://reader036.fdocuments.net/reader036/viewer/2022062319/5564675dd8b42acd408b4f9e/html5/thumbnails/2.jpg)
“To know and not to do, is still not knowing”
Lao-Tse
![Page 3: How To Write An Inspiring Case For Support Rodrigo Alvarez](https://reader036.fdocuments.net/reader036/viewer/2022062319/5564675dd8b42acd408b4f9e/html5/thumbnails/3.jpg)
“To know and not being able to tell what you know is still not knowing”
![Page 4: How To Write An Inspiring Case For Support Rodrigo Alvarez](https://reader036.fdocuments.net/reader036/viewer/2022062319/5564675dd8b42acd408b4f9e/html5/thumbnails/4.jpg)
Philanthropy in Asia
• Family centered – family, ancestral home, communities around the family, location of business;
• Religion – almost 70% of all philanthropy
• Last five years – from philanthropist to venture capitalist – more strategic, market base approach and results oriented.
• Wealthy asians are increasing - 12% of their money to philanthropy (8% in US)
![Page 5: How To Write An Inspiring Case For Support Rodrigo Alvarez](https://reader036.fdocuments.net/reader036/viewer/2022062319/5564675dd8b42acd408b4f9e/html5/thumbnails/5.jpg)
If an organization asks you for money, what would you want to know about this organization?
![Page 6: How To Write An Inspiring Case For Support Rodrigo Alvarez](https://reader036.fdocuments.net/reader036/viewer/2022062319/5564675dd8b42acd408b4f9e/html5/thumbnails/6.jpg)
The answer should be the basis for your case
![Page 7: How To Write An Inspiring Case For Support Rodrigo Alvarez](https://reader036.fdocuments.net/reader036/viewer/2022062319/5564675dd8b42acd408b4f9e/html5/thumbnails/7.jpg)
The regular components of a case for support
• Who we are? (mission, history, staff, board)
• Why do we exist? (the problem we are solving / the needs we are meeting with)
• What do we do? (programs, projects, what characteristics make us unique?)
• What do we intend to do for the future? (future objectives/goals)
• How can a donor take part in this project? (how much do we need? How will we use the money? What are the ways to participate and what the difference I will make?
![Page 8: How To Write An Inspiring Case For Support Rodrigo Alvarez](https://reader036.fdocuments.net/reader036/viewer/2022062319/5564675dd8b42acd408b4f9e/html5/thumbnails/8.jpg)
So, a case:
Is the structured expression of your cause
Aligns the organization: everybody can present the work in the same way
Provides organized information to develop your fundraising materials
![Page 9: How To Write An Inspiring Case For Support Rodrigo Alvarez](https://reader036.fdocuments.net/reader036/viewer/2022062319/5564675dd8b42acd408b4f9e/html5/thumbnails/9.jpg)
A case can generate information to produce
• An institutional folder• Proposals to foundations and companies• Speaches to the press• Face to face conversations and presentations• ....
![Page 10: How To Write An Inspiring Case For Support Rodrigo Alvarez](https://reader036.fdocuments.net/reader036/viewer/2022062319/5564675dd8b42acd408b4f9e/html5/thumbnails/10.jpg)
Make it inspiring
• Attention RELEVANCE
• Interest PROXIMITY• Confidence SENSE OF
FUTURE/ACCOUNTABILITY
• Desire EXCITEMENT/GOOD PLANS
• Action IMPORTANCE/URGENCE