Starter: Write French personality words to describe these musicians:
How to write a personality quiz
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Transcript of How to write a personality quiz
![Page 1: How to write a personality quiz](https://reader034.fdocuments.net/reader034/viewer/2022052508/55986d7d1a28ab4f4d8b4669/html5/thumbnails/1.jpg)
How to write a
personality quiz…and use it to reach new
audiences
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Personality quizzes can bridge
the gap between fun and
effective
This Forbes quiz is being used to promote a tool
and has over 75,000 views
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But writing these quizzes is a
new beast
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There are titles, questions,
and results to be written
…and they don’t follow the same
rules as blog posts
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So here is the guide to writing
personality quizzes
All facts are backed by science
(found here)
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Part 1: Titles
…use one of these three
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The “Which (blank) are you?
title
Works great for products and TV
shows
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The “Are you actually?” Quiz
Works well for travel and
marketing sites
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The famous people quiz
Great for political and
entertainment sites
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Part 2: Quiz questions
A few “rules” for maximizing
engagement
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Write to one person who
would enjoy the quiz
This will set a nice personal tone for your quiz
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Don’t be afraid to have fun
with it
That’s what this is all about
anyways, right?
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Part 3: Collecting email
addresses
This can work really well if you do
it right
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Make your call-to-action
relevant to the quiz
This will increase conversions and
build trust
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Have a double benefit CTA
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Part 4: Writing quiz results
A few guidelines to direct you in
the way of success…
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Boost some egos
Everyone likes a good compliment
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Have a follow-up link
Get some ROI from that quiz!
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Part 5: Get social traffic
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All examples from
tryinteract.com
For more on writing personality
quizzes, check out this article