How to win fans, sponsors and ticket sales with social data - SEAT 2016 panel
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Transcript of How to win fans, sponsors and ticket sales with social data - SEAT 2016 panel
Connect Fans Across Platforms
Unite all fan data from sponsorship, ticketmaster,
social media and more
Generate individual fan profiles or match current
customer profiles with real-time information
#WearInTheWorld Alaska Airlines Photo Contest
McDonald’s 100 Point Play
Toyota Play of the Month
FedEx Air & Ground Epic Performances Bracket
#RedskinsValentine
#WRCAuditions2016
Which Maverick are you?
Dallas Mavericks Facebook Ads
San Antonio Spurs Facebook Ads
Miami Dolphins Facebook Ads
Key Takeaways
1 Team, 1 Dream. Work closely with your partnership & sponsorship dept
Don’t try to hit a home run with every campaign. Singles and doubles score runs too.
Feed Data Back into Your Systems
