How to use social media for customer engagement for accountants
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Transcript of How to use social media for customer engagement for accountants
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© 2013 Exact |
How does online engagement help to
attract new business?
Mark Appel
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© 2013 Exact |
- Introducing Exact
- Who am I?
- Who are you? (poll)
- What is happening?
- What are the new principles?
- How to apply to my practice?
- Q & A
2Exact theatre - Accountex
Agenda
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© 2013 Exact |
We’re a top 25 European software provider.
One of Europe’s leading online accounting software for SMEs and accountants
Over 100,000 European companies already use Exact Online business software.
3Exact theatre - Accountex
Exact
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© 2013 Exact |4Exact theatre - Accountex
Exact
‘We help accountants to reduce their costs, manage the relationship with their clients and provide value added services. Enabling the success of accountancy practices is at the heart of what we do.’ Hartmut Wagner, Managing Director Cloud Solutions
Delft London
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© 2013 Exact |5Exact theatre - Accountex
Who am I?
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© 2013 Exact |6Exact theatre - Accountex
Who are you? (poll)
Do you believe that the use of social media has a benefit to your accountancy firm?
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© 2013 Exact |7Exact theatre - Accountex
What is happening?
Source: Living Group, April 2013
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© 2013 Exact |8Exact theatre - Accountex
What is happening?
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© 2013 Exact |9Exact theatre - Accountex
What are the new principles?
1. To replicate you first need to share
2. Find instead of search
3. Knowledge without having
connections is useless
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© 2013 Exact |10Exact theatre - Accountex
How to apply to my practice?
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© 2013 Exact |11Exact theatre - Accountex
How to apply to my practice?
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© 2013 Exact |12Exact theatre - Accountex
How to apply to my practice?
1. Listen first
2. Share
3. Engage
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© 2013 Exact |13Exact theatre - Accountex
How to apply to my practice?
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© 2013 Exact |14Exact theatre - Accountex
How to apply to my practice?
- Opportunities!
- Social media needs effort
- It’s simple, just be yourself…
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© 2013 Exact |15Exact theatre - Accountex
Who are you? (poll)
Do you believe that the use of social media has a benefit to your accountancy firm?
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© 2013 Exact |
Interested in trying our software for free?
Then participate in our controlled release program!
Visit our stand and sign up!
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© 2013 Exact |
@Exactonline_UK
@preciesmark
Exact
17Exact theatre - Accountex
Follow us
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© 2013 Exact |18Exact theatre - Accountex
Q & A
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© 2013 Exact |
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© 2013 Exact |
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