How to use Live Chat to Increase Sales Conversions
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Transcript of How to use Live Chat to Increase Sales Conversions
How to Use Live
Chat to Increase
Sales Conversions
Brands can build customer
relationships and increase
satisfaction levels by
effectively implementing
live chat.
A study has shown that among all customer service
channels, live chat is the most preferred at 73%,
followed by email at 61% and 44% for phone.
Live chat has tremendous potential and
can be used to cross-sell or up-sell an
interested customer.
The Different Ways to Leverage Live Chat
for Sales Conversion are…
1. In-depth Knowledge of
the Company
Customer Service Executive can
find the best suited product for
the customers by being fully
aware of company’s business and product portfolio.
2. Assess Your Business
Hours Well
The business hours in a day which gets the maximum
visitors must be designated to live chat session.
3. Personalize the Experience
Customer service agents must
truly understand the customers.
Data that highlights customer purchase
patterns, visit trends & preferences helps
customer service agents understand the
mindset of the customers.
This data can be used for tailor-made product
recommendations for the customers which completes
the personalized experience.
4. Time the Sale
It is crucial to know if a customer is
simply sweeping over the website or if
he is actually interested in the services
offered.
Customer service agents must have
access to effective session monitoring
mechanism in order to contact the
customer at the appropriate time.
5. Build Trust
A live chat session signifies to the
customer that the company has a
dedicated customer service agent to
address his needs.
56% of respondents reported using live
chat at least once to have a question
answered. – Software Advice survey
6. Be Proactive
The customer service agents must strike a
conversation politely to make the customers
comfortable so that they can clarify their
doubts without reluctance.
7. Respect Personal Space
A customer may feel annoyed
by the customer service agent’s badly timed and aggressive
attempt to start a live chat.
8. Use the Right Language
The customer service agent
must use simple language in
short sentences while
answering customer queries.
To achieve high sales conversion,
businesses need to leverage the
benefits of live chat by
employing skilled customer
service representatives.
Invensis provides Multi-Channel Call
Center Support outsourcing services
to leverage various communication
channels for effective customer
outreach.
Invensis’ Multi-Channel Call Center Support
services include…
Phone Voice Call Support
Email Response and Management
Live Chat/ Instant Messaging
Mobile SMS/Text
IVR
Invensis is an ISO 9001 and 27001
certified company and has served
200+ clients around the world.
To find out more about the services offered
and benefits of partnering with Invensis,
please contact us at [email protected]