1

HOW TO SUCCEED ON FIVERR:

A GUIDE FOR SELLERS

VERSION 2.0

2

WE'LL SHOW YOU HOW TO:

Whether you’re a new freelancer or not, this guide will set

yourself on the path to success by helping you get the most

out of your Fiverr experience.

Throughout, we'll include tips and advice from sellers

who know the Fiverr system inside out and, like us,

want to help you succeed.

Build the

perfect Gig

Price your gigs

the right way

Conduct all

your business

through Fiverr

Be more

productive

Sharpen your skills

to stand out in the

marketplace

Market your gigs

to keep a steady

stream of work

Ready? Let's get started.

3

Gigs are at the heart of success on Fiverr, and to get the most from

the site, you need to build the perfect Gig.

As a seller, you need to create the right Gigs, price them accurately, deliver

on time, and have a raft of rave reviews from satisfied buyers. You should

market your Gigs to keep funneling income into your bank account.

"For beginners, you must be creative with your Gigs in any category. You probably won’t find something completely new to offer, but you can be different in how you offer your Gigs." “Aaliyaan” - Wordpress Specialist, Top Rated Seller

1. GIG TITLEThe perfect title describes a single service so buyers know exactly what

they're getting. It should say what you will offer and for what purpose.

TIPS & STRATEGIES For Getting More Orders on Fiverr

Anatomy of the Perfect Gig

PART I

4

2. TAGSTags are like keywords, which help make your Gig more visible in

relevant searches. Using the exact same terms as a category or

sub-category, is not recommended. Make sure the tags you choose

describe your Gig in more detail. You can use a maximum of 2-3

keywords for a single tag.

3. PACKAGES AND PRICING Gigs may include three packages. Buyers should be able to identify the right package from the title. When pricing, use good, better, best approach, also known as Goldilocks pricing.

"The aim, of course, is for you to be properly compensated for your time, and as long as the quality of the product is there, then the pricing should scale accordingly.”

Tom M Smork - Graphic Designer, Top Rated Seller

5

4. GIG EXTRASOutline the additional services that buyers may need. This will allow you to increase your revenue. For example, with logo design, your Gig extras could be business cards and stationery designs.

5. GIG DESCRIPTIONThis is the overall service - you should elaborate on what your Gig title promises. Use a proven copywriting strategy, which will help engage, convince, and turn readers into customers. We are speaking about the AIDA model. You start by capturing your reader's attention and interests, which relate to what their problems are and then convince them that you have a solution for their issues.

"In my Gig description, I urge people to contact me before ordering so we can discuss their needs, and I can provide them with a custom quote” Lauren Meikle "laurenmeikle" - Writer & Proofreader, Top Rated Seller

6

6. FAQSUse the FAQs section to answer the common questions buyers may have.

These will appear on your Gig page, and will help answer common issues

that may help a buyer gain the trust to purchase your service.

7. GIG IMAGEThe Gig image should be a great example of your work. Don’t upload

images that you are not authorized to use. Build trust by including a

picture of yourself, and using an explainer video. Keep a consistent

brand identity for the images for different gigs.

7

8. GIG PORTFOLIOThis is mostly relevant to sellers in the Graphics & Design category. This

feature will display images from your own work. It is the best way to

showcase your skills and what you offer, which is key in building trust

with potential buyers.

When it comes to building your Gig, you should focus on doing ONE

thing well. This helps eliminate the discovery phase on the buyer's side.

8

THE SLOW BUILDOne strategy new sellers use is to start with a low price (and deliver above expectations), so that you can quickly build up a reputation and get some 5-star reviews. Once you do, you can slowly increase prices to a level you're more comfortable with and that more accurately reflects your skills.

"If you’re only starting out on Fiverr, I recommend setting low prices in order to give yourself the opportunity to demonstrate your skills to buyers. After you manage to build a reputation, then you can slowly and progressively increase your prices”

Helena Say "belleplume" - Translator, Level Two Seller

THE VOLUME DISCOUNTAnother option is to use volume as a Gig package differentiator. If buyers receive a discount, it will encourage them to place the order. This will reduce your admin time, while increasing your revenue.

When you create packages, think about what differentiates you from the competition - some of these will be your Gig extras. Research pricing by looking at what top-rated sellers offer, and use their values as a starting point when creating your Gig.

THE EXCLUSIVE EXPERTFinally, if you're an expert, don't be afraid to price your services higher than others. Just make sure your profile and packages justify a higher rate. Some buyers love to work with experts.

As a seller, you want to make money on Fiverr. To do that, you'll have to get your pricing strategy right. Despite its origins, you don't have to charge $5 on Fiverr. However, you do have to be realistic about what buyers will pay, especially when you're just starting out. Here are a few strategies to try:

Successful Pricing Strategy Explained

PART II

9

LEARN SELF-DISCIPLINESelf-discipline is the secret key to block out distractions and keep focused on your assignments. Schedule your day ahead of time and prioritize customer satisfaction and projects deadlines. Block out specific times throughout the day to accomplish specific tasks, so when you’re in work mode, you are fully focused on completing your project and tackling your to-do list.

MANAGE YOUR TIMEGood time management is a must. We suggest:

9 Limiting your orders in queue to not be overwhelmed with work.

9 Planning for the times when things go wrong.

9 Not setting your deadlines too tight.

9 Leaving time to do revisions if that's included in your Gig.

"I Purposefully block out specific times in the morning, afternoon, and evening to respond to customers. This way, when I’m in work mode, I only worry about completing projects and tackling my to-do list”

Joel Young – Video and Animation, Top Rated Seller

You can help yourself by taking the time to create quick responses. This will cut down on communication time, while allowing you to interact with your customers.

Finally, if there there is a way to speed time up in your own work take it. For example, you can:

9 Keep certain base design elements ready

9 Prepare content templates

9 Maintain a list of research resources for your core topics

How can you be more productive as a Fiverr freelancer? Here are a few tips:

Maximize Productivity

PART III

10

BOOST SOCIAL MEDIA EXPOSURELeverage social media channels to publicize your positive

reviews, capture people excitement and amplify your Gigs’

exposure.

With Fiverr sharing and promoting your Gig it's a blast. Within your Gig page, click on the `Share button , pick the platform of your choice, add your text and share.

ANSWER QUESTIONSAnswering people's

problems on forums or

Q&A websites, such as

Quora, helps you build

credibility, trust and

authority, and a significant

number of followers &

potential new customers.

Next, it's time to figure out how to get more orders and customers for a steady stream of business. Here are a few tips

The Art of Self-Promotion:Tips for Getting More Orders

PART IV

QA

11

There’s zero risk to you and you won’t lose any money. Our

benefits come from helping our top sellers and exposing

new customers to other services. This is truly a mutually

beneficial program.

"As long as your customer is a new user to Fiverr (unregistered user), you will receive the 20% commission back on current and future orders.”

The Bring Your Own Business (BYOB) program is a new Fiverr

initiative open to select sellers and offers a way to manage

all your client projects, free of commission. There is no 20%

commission on orders that come from your customers.

START A BLOGA blog helps build target traffic, trust, and online authority,

but that’s not all! It also serves to share key messages with

journalists, build relationships with online influencers, and

leverage your email list for remarketing and more.

"You need to treat your blog like a business. You need to be an entrepreneur, you need to be a marketer, you need to build your brand, you need to build relationships.” John Paul Aguiar - The Do List

PART VBring Your Own BusinessManage all your client projects, free of commission

12

STAND OUT IN THE MARKETPLACEAfter you complete a course, you’ll earn a badge that tells

buyers at first glance that you’ve mastered that skill.

You must always keep improving, learning, pushing forward. The rest of the industry is constantly moving, changing, improving. You have to do the same or the world will just pass you by. Kirk Nelson - Photo Manipulation In Adobe Photoshop

LEARN FROM THE BESTFind courses tailored for your professional needs, by

experts distinguished in their field.

"Jon did an amazing job of delivering exactly what he promised in clear, valuable, and memorable ways. I was able to take notes, and think of practical applications for what I learned, as I enjoyed his presentation. I recommend this course without hesitation; great value for the price!" Magenta Freeman - Stories That Sell: 7 Secrets To Create Killer Content -

Jon Youshaei

IMPROVE YOUR RANKINGGain more visibility and increase your traffic as you grow

your skill set.

After completing a course on Learn, your gigs are likely to gain more visibility in the marketplace and get noticed more. Learn from Fiverr - FAQs

Get the skills you need to attract our top buyers. From content marketing to creative design, Learn from Fiverr offers a variety of courses tailored to fit your needs as a professional freelancer. When your skillset expands, so will the pool of eager buyers who want your services

Boost your Sales, by Boosting your SkillsLearn from Fiverr

PART VI

13

We hope you found our guide useful. We explained how to create and

price your Gigs, manage your time, and market your Gigs to keep a

steady stream of work coming in. Now you have the tools you need

to succeed on Fiverr. Just remember it’s good practice to try and

exceed your clients’ expectations - it’s the best way for you to be fully

appreciated, remembered, and referred.

Need more help?

Visit the Fiverr Help & Education Center

CONCLUSION