Nurse Line

24x7 Clinical Advice and Decision Support

How to stop

@SironaHealth  www.SironaHealth.com  

Non-Urgent of the

ER use

with a

know Did you

Emergency Room

SOURCE: NEHI Bend the Curve: ER Overuse Study

people visited  the 123.8 million

last year in the United States.

And that…

SOURCE: NEHI Bend the Curve: ER Overuse Study

56% non-urgent of visits were

and could have been treated at home.

SOURCE: NEHI Bend the Curve: ER Overuse Study

56% non-urgent of visits were

and could have been treated at home. or in

Urgent Care

SOURCE: NEHI Bend the Curve: ER Overuse Study

56% non-urgent of visits were

and could have been treated at home. or in

Urgent Care Walk-in Clinics

SOURCE: NEHI Bend the Curve: ER Overuse Study

56% non-urgent of visits were

and could have been treated at home. or in

Urgent Care Walk-in Clinics Primary Care

use of the ED is costing us

Non-urgent money.

A Lot.

SOURCE: NEHI Bend the Curve: ER Overuse Study

worse. And it’s getting

So what people to use the Emergency Department

causes

inappropriately?

Patients suffer from Health

information overload.

Reason #1

80% online for of Internet users go

health information. SOURCE: Fox, Susannah. Health Topics. Pew Internet & American Life Project, February 1, 2011, http://pewinternet.org/Reports/2011/

HealthTopics.aspx, accessed on February 3, 2011.

search results

Google alone provides

for “health information”.

314,000,000+  

of users 2/3  

Unfortunately,

who get health information from these websites do not

talk to their doctor

SOURCE: Fox, Susannah. Online Health Search. Pew Internet & American Life Project, October 29, 2006, http://www.pewinternet.org/Reports/2006/Online-Health-Search-2006.aspx

Making them unsure

if the health information is valid,

Making them

or when and where

healthcare

if the health information is valid,

they should seek

unsure

Causing ER the  choose non-urgent

for

reasons.

them to

They simply

don’t know options

other healthcare

exist

Reason #2

Emergency Room

of healthcare

So (by default) they choose the  

as their  

primary source when they have:

Emergency Room

of healthcare

as their  

primary source when they have:

The common cold.

So (by default) they choose the  

Emergency Room

of healthcare

as their  

primary source when they have:

The common cold. The flu.

So (by default) they choose the  

Emergency Room

of healthcare

as their  

primary source when they have:

The common cold. The flu.

An asthma flare-up.

So (by default) they choose the  

to their access

team …

Poor

primary care

Reason #3

do have health insurance.

ER visitors Many non-urgent  

Doctor.

And a Primary Care  

issues come up  

But  

when  sometimes

is available.  No one

… except the ER.  

is available.  No one

overcrowded, All of these reasons cause ERs to become  

less effective, overcrowded,

All of these reasons cause ERs to become  

more costly to operate.

less effective, overcrowded,

All of these reasons cause ERs to become  

patients putting  

risk at

Ultimately  

But,  doctors, hospitals, and health insurers are

change helping

this.

By connecting patients hours a day, 24 trusted  

registered nurses everyday.

to  

Meet Sarah

Sarah has a…

worries And

about…

when… Especially

Sarah likes the big  “health information”

websites

Doctor.

And has a Primary Care  

But when this happens…  

Sarah wants to go here.  

Because she knows

open.  

always  

the ER is  

And thinks it’s the

way to quickest

receive care.

option* has another  Sarah  

*provided by her doctor, local hospital, or health insurance.

But now,  

24 hours A RN available  

a day, every day

Follow Up with a Doctor

Treat at Home

Seek help at an Urgent

Care Center or Clinic

Use Emergency

Services

clinical Who uses  

guidelines to recommend

appropriate level of care.

the

resources

Helping Sarah use healthcare  

the right way

Keeping her

healthy safe. and

family

correct is able to make  

decisions healthcare

Sarah

correct is able to make  

decisions healthcare

Sarah

because of:

SironaHealth®

Nurse Advice Line Connecting with patients 24x7 to guide them to appropriate healthcare practitioners and/or care settings.

Learn more! www.SironaHealth.com/nurse-advice-line

About SironaHealth

Healthcare needs have evolved.� Most contact centers haven't. That's why we're here.�

We are a multi-channel health contact center that offers healthcare companies a unified way to coordinate patient care across telephone, web, email, and mobile channels. SironaHealth’s programs help your patients make the appropriate healthcare choices —�whether it be choosing the proper physician or knowing when they should seek emergency care.

Connect with us online! blog.sironahealth.com facebook.com/sironahealth  twitter.com/sironahealth linkedin.com/company/sironahealth-in

SironaHealth®