How to Do Search Experience Optimization (the new SEO) for 2015
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SEARCH EXPERIENCE OPTIMIZATION
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Transcript of How to Do Search Experience Optimization (the new SEO) for 2015
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Content Strategy
& Platforms
Keyword Research
Usability
Accessibility
Information
Architecture
Inbound Links
User Interface
What did we learn today
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Search and social mean everything to today’s consumer for finding out information.
Good SEO starts with great content and following some simple processes to putting stuff online.
Never try and shortcut SEO. It will only ruin your website’s reputation and hurt your chances of being found.
Don Schindlerdonschindler.com / @donschindler