How to create video for the Your Family:Your Adventure marketing campaign
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Transcript of How to create video for the Your Family:Your Adventure marketing campaign
![Page 1: How to create video for the Your Family:Your Adventure marketing campaign](https://reader033.fdocuments.net/reader033/viewer/2022051706/58f085371a28abbc3f8b4595/html5/thumbnails/1.jpg)
Creating video for social media
The camera is not important!
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How can a small business get video content?
• Use your mobile phone!• Successful social media video content is less
about slick productions and more about engaging content, what do we mean...
Click to view
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Some useful tips for videoing
• Always hold your phone/camera landscape• Make the most of Apps• Use some gear like a tripod, gorilla grip,
iOgrapher Case or microphone• Use stills in a slideshows• Try time lapse video:
![Page 5: How to create video for the Your Family:Your Adventure marketing campaign](https://reader033.fdocuments.net/reader033/viewer/2022051706/58f085371a28abbc3f8b4595/html5/thumbnails/5.jpg)
Editing•Try Cameo for iPad / iPhone TIP – Combine short
clips rather than one long one
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Editing cont...• iMovie – Mac and iPad / iPhone• Movie Maker - Windows• YouTube Editor:
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Distribution
• Max 3 minutes per video
• Upload natively as often as possible
• Upload to as many marketing channels as possible
![Page 8: How to create video for the Your Family:Your Adventure marketing campaign](https://reader033.fdocuments.net/reader033/viewer/2022051706/58f085371a28abbc3f8b4595/html5/thumbnails/8.jpg)
Distribution cont...
• Tag people / businesses• Use #Hashtags• Write titles & descriptions carefully on
YouTube and Vimeo as these are indexed by search engines