How to choose and buy B2B online shop and ecommerce platform - Slides
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Transcript of How to choose and buy B2B online shop and ecommerce platform - Slides
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Main FeaturesOf B2B E-Commerce Platform
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Comfort ofeverydayuse
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Make sure that search is available especially if you have hundreds of products in your price lists.
Tom
Tomato
Tomato soup...
Tomato pas...
Search
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Your platform must allow you to set a threshold for an order to be accepted.
Minimal order size
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When you recieve a new order, you need to review the order and either suggest changes or approve
Order approval
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You will need to handle some returns and your platform should have a feature to manage this process.
Process returns
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The system must be able to import products from your ERP system or from a CSV file.
Easy management
Import/Export
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Pay attention to the reporting system of your B2B e-com-merce platform.
Reports
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Powerful e-commerce platforms can analyze sales and generate a forecast.
Forecast
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Setup and Maintenance:
Things to check
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Make sure that you can setup and connect the new software with your company IT system and that this will not require too much resources.
Setup and integration
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Check how and when you will need to update the system. It may fail if you make a mistake.
Updates
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Each user may have different rights that can be managed by the administrator of the system.
User rights
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Platforms installed on premise will need regular maintenance and service.
Maintenance
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Make sure that you can access the software with all your devices and operation systems. Check if a mobile app is available.
Access
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Understand the pricing model and how much your company will pay for using the system in the future.
Pricing
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As a tool forsales representatives
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All users of the B2B e-commerce platform should see the stock level available at the current moment.
Stock level
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It is essential that the platform allows you to create price lists for different groups of clients and geographic areas.
Custom price-lists
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Your sales reps should have a B2B e-commerce mobile application allow-ing them to add new clients and to take orders.
App for sales representatives
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While the internet con-nection is getting better and better you should not feel 100% safe if your platform can work only in online mode.
Offline mode
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This feature will link your products in such a way so that clients can buy additional and substi-tute products when they place their orders.
Cross-selling
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Companies knowing your products range and willing to make an order should be able to place orders using the products ids or SKU numbers.
Quick order
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Comfort of the clients:
Things to check
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The process of signing in must be extremely easy and straightforward so that all clients can start using the new system.
Easy start
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Make sure your B2B e-commerce platform allows your clients to schedule the preferable time and date of the delivery.
Schedule delivery
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Make sure that the system can send the invoices to the clients accounts.
Invoicing
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Check if the considered platform offers enough tools to adjust tax calculations applicable for your industry and products.
Tax calculations
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If your clients need to make changes to their orders this should be done in their accounts.
Cancelling and editing orders
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To improve your brand awareness you should customize the look and feel of your online B2B shop.
Custom design
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If you have special offers for your clients make sure they will work properly in your new system.
Discounts and promotions
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Give your clients the possi-bility to schedule a meet-ing with your sales reps using the platform.
Scheduling meetings with the sales rep
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Find more business articles on WWW. LOGISION.COM
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SALES OBJECTIONSHANDLINGB2B
PROSPECTINGMETHODS
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