How to Building your Personal Brand
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Personal Branding @howardvk Howard Kingston @howardvk
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Transcript of How to Building your Personal Brand
Personal Branding
@howardvkHoward Kingston
@howardvk
2BY THE END OF THE LESSON, YOU SHOULD BE ABLE TO…1. DESCRIBE THE COMPONENTS OF EVERY BRAND, INCLUDING PERSONALITY, MISSION, VALUES AND PROMISE.
2. ANALYZE HOW POPULAR BRANDS DEFINE THESE COMPONENTS.
3. CLEARLY ARTICULATE YOUR BRAND’S COMPONENT TO CREATE A BRAND BRIEF.
4. DEFINE YOUR BRAND’S MINIMUM VIABLE PERSONALITY.
You are a brand.
Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds 6) Noise
Howard Kingston @howardvk
WHY DO PERSONAL BRANDS EVEN MATTER?
DIGITAL MARKETING
Howard Kingston @howardvk
8Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds 6) Noise
Howard Kingston @howardvk
Howard Kingston @howardvk
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Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds & leverage6) Network!
Howard Kingston @howardvk
Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds 6) Noise
Howard Kingston @howardvk
Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds 6) Noise
Howard Kingston @howardvk
Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds 6) Noise
Howard Kingston @howardvk
Personal Branding Framework
1) Passions2) End Goal3) Rock-stars4) Stage5) Online creds 6) Noise
Howard Kingston @howardvk
Resources
• Blog: StartupRemarkable.com• Book: Choose Yourself• Book: Platform (Michael Hyatt)• Blog: QuickSprout.com
Howard Kingston @howardvk
