How to become a social journalist and find news in the cloud

THE SOCIAL JOURNALIST Presentation at Nordic Media Days 2011 by @charlotteulvros, @jonobean, @cjacobsson

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Mynewsdesk Takes Your News to the Cloud To find stories and news in the “cloud”, using the web as part of their work, is what defines the social journalist’s role. With Mynewsdesk, journalists can choose how and when they want to receive press information. On top of that, they can decide what information they want – thus receiving relevant material on their own terms. There can be such a thing as “too much” information. But by simplifying and adding structure to the hunt for a story, journalists can benefit from the possibilities the social web offers. In this presentation, you will learn more on how journalists can use social networks as an effective tool. Speakers: Charlotte Ulvros (CMO), Jonathan Bean (COO) & Carl Jacobsson (Country Manager), Mynewsdesk

Transcript of How to become a social journalist and find news in the cloud

1. The SOCIAL JOURNALIST
Presentation at Nordic Media Days 2011 by @charlotteulvros, @jonobean, @cjacobsson

2. http://www.youtube.com/watch?v=Jc8TQppzORE&feature=youtu.be&hd=1
3. The conceptof Social news
4. Sources vs. stories
5. Anyonecan be a journalistcanthey?
6. Somesourcesmoreimportantthanothers
7. The Social journalist
8. To succeedyouneedtobuildyourtribe
9. 10. For tribalsuccess youneedtoengage!
Listen
Personable
Giveto get
Invitepeopletoconverse
Collaborate/crowdsource
Story never ends
Sharebehind the scene
Ask youraudience:
Hereswhatweknow and whatwedontknow. Whatdo youknow?
11. Creating yourown persona in the social web improvesyour and yourorganizationsnewsgatheringabilities.