How to be successful with search in your organisation

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How to be Successful with Search in Your Organization Agnes Molnar, Search Explained [email protected] @SearchExplained

Transcript of How to be successful with search in your organisation

Page 1: How to be successful with search in your organisation

How to be Successful with Search in Your Organization

Agnes Molnar, Search [email protected]

@SearchExplained

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Workshop Resources

https://SearchExplained.com/Vogin-IP-2017

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Search & People

Source: http://searchpatterns.org

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Enterprise Search

Connects people to the information

they need to get their jobs done.

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Enterprise Search

Search technology

that your organization owns and controls

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Find is the REAL Challenge!

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The Search Processes

Crawling IndexingCalculating

Initial Relevance

QueryingPresenting

ResultsCapturing Clicks

Analyzing Suggesting Tuning

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Search Processes

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Crawling & Indexing

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Crawling & Indexing

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Query Processing

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Search Topology Components

Source: MSDN

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Hybrid Search

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Search:User – Context – Content

Users:Information needs, audience types, expertise, tasks[Who needs the Information]

Content:Document types, objects, structure, attributes, metadata[How to describe the information]

Context: Business models & goals, corporate culture, resources[How the information is used]

Users

ContextContent

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Content AnalysisLocations of content

State and quality of content

Whether it will be migrated

Metadata

Organizing principles that can be reused

IS-ness and ABOUT-ness of content

Ownership of content

Content lifecycles

Relative value of content

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USER EXPERIENCE - CUSTOMIZATIONS

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Refinement

Result Type & Display Template On Hover Panel

Queries & Query Rules

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Manual vs. Auto-Tagging

Manual Tagging

Auto-Tagging

• Entity Extraction

• Pre-defined taxonomy-based tagging/classification

• Machine learning

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Result Set (out-of-the-box)

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Refinement Panel

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Result Set - Documents

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Result Set – Food Recipes & Nutritions

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Result Set - Tasks

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Query Rules

• Query conditions

• Promote Results

• Result Blocks

• Transform Query

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Query Rules – Promoting Results

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Query Rules – Result Blocks

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Query Rules – Changed ranked results

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Query Rules – Add content freshness to ranking

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Query Rules – Add content freshness to ranking

http://www.techmikael.com/2013/10/adding-freshness-boost-to-sharepoint.html

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Search Query Tool

http://sp2013searchtool.codeplex.com/

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Search Experiences in Office 365

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The Microsoft Graph

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The Microsoft Graph

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The Microsoft Graph

SearchFind content & expertise faster

with search result relevance

powered by Graph

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The Microsoft Graph

DelveSearch for and discover content

and expertise

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Content Quality

Accuracy

CompletenessTimeliness

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Search Quality Metrics

Number of SearchesNumber of successful

SearchesNumber of Searches with

Zero resultsResults with no click

Most popular Queries Results clicked the mostWho’s performing the

most searches (users/departments/roles)

Correlated searches

Speed / latency Total distinct search termsTotal distinct words Trends and historical

data/charts

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What if I cannot find a document?

The document does not exist.

The document does exist - but is not in the search index.

The document does exist, is indexed – but I don’t have permission to read it.

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Search Adoption in Practice

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Metrics

Get new staff to quickly start using search to explore and find resources.

How many new staff use search in the first 2 months.

# of search sessions/month for the the new staff segment.

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Proof of Concept (POC)

Initial requirements & conditions

Limited scope

• Functionality

• User Experience

• Content

• Users

• Etc.

Limited time frame

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Project phases

Source: OlaSearch

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Who Needs Governance?

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Governance

The set of

policies, roles, responsibilities and processes

that guide, direct and control

how an organization’s business divisions and IT teams

cooperateto achieve business goals.

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Pillars of Governance

Security

Auditing

Reliability

Usability

Supportability

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Roles and Responsibilities Matrix

Role Task Responsibility

Search Manager

Search Analyst

Search back-end engineer

Search front-end engineer

Search relevancy engineer

Responsible

/

Accountable

/

Consulted

/

Informed

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Search Governance Plan

Managing scopes of Search

Defining content sources

Defining and managing content types

Defining and managing metadata

Identifying promoted results

Using third-party tools or custom functionality to extend search

Search Analytics

Training end users

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THANK YOU!

Agnes Molnar

[email protected]

https://SearchExplained.com

@SearchExplained

https://SearchExplained.com/Vogin-IP-2017