How to be magnetic in an age where everyone is screaming for attention

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MAGNETIC in an age where everyone is screaming for attention How to be

Transcript of How to be magnetic in an age where everyone is screaming for attention

Page 1: How to be magnetic in an age where everyone is screaming for attention

MAGNETICin an age where everyone is screaming for attention

How to be

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Hello.I’m Gilles, (formally)Salesflare’s growth guy.

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🤔?

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An intelligent CRM that thinks and works for its user instead of the other way around.

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NOISE

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I was SCREAMING

“Buy my product!”“Our software is amazing!”

“We’re working so hard!”“Read my blog post!”“Give me feedback!”

“Our clients love us!”

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Consumers be like…

(especially true for marketers)

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People buy from people they know,

like and trust.

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If you help people reach their goals,

they’ll respect you,they’ll trust you,they’ll engage with you,they’ll want your help,they’ll seek your opinion,they’ll share your content,

and they’ll buy from you🤝.

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How to build trust with people at scale.

1. Be where your customers are2. Create epic value3. Growth hack your reach4. Be human to build relations

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Listen beforeyou speak

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Groups

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You need to spend all your time and energy on creating

something that actually brings value to the people you’re asking for money.

- GARY VAYNERCHUK -

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Playbooks

Don’t be a marketer, be a friend.

• topics your audience cares about

• ebook-like value

• actionable tricks & tactics

• speak the language of your customers

• don’t take yourself too seriously

😏$👀🤖🚀🔥✌🍕😹

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use tools & tactics

TO BE EVERYWHERE

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Become afamiliar face😏

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• repurpose your content

• use Google Docs in FB

Groups

• use content for

Facebook Ads

• put links in the first

comment

• Quora, Reddit

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Leaverobot work

to robots

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Prospectscraping Emails found Emails sent New lead

While I 😴…

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Automate toscale reachBe human tobuild rapport

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In the land of digital,chat is king

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Hit me up! ✌