How the Bits are Changing Our Lives. Before the Internet Vannevar Bush, “As We May Think”, The...
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Transcript of How the Bits are Changing Our Lives. Before the Internet Vannevar Bush, “As We May Think”, The...
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How the Bits are Changing Our Lives
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How Far Fetched?
http://www.youtube.com/watch?feature=player_embedded&v=5WCTn4FljUQ
1981
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Erik Brynjolfsson
http://www.ted.com/talks/erik_brynjolfsson_the_key_to_growth_race_em_with_em_the_machines#t-414811
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How Many Bits Are There?
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World Internet Population(in millions)
0
500
1000
1500
2000
2500
12/1/1995
9/1/1996
6/1/1997
3/1/1998
12/1/1998
9/1/1999
6/1/2000
3/1/2001
12/1/2001
9/1/2002
6/1/2003
3/1/2004
12/1/2004
9/1/2005
6/1/2006
3/1/2007
12/1/2007
9/1/2008
6/1/2009
3/1/2010
http://www.allaboutmarketresearch.com/internet.htm
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How Many?
This is a topic that is important to us at Cisco. We believe the number of internet connected devices reached:
8.7 billion
in 2012.
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How Many?
Country Population
USA 315,718,000
Canada 35,056,064
France 65,619,000
Japan 127,360,000
India 1,354,040,000
China 1,354,040,000
The world 6,952,794,452
The Internet 8,700,000,000
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Internet All Over the World
• Africa
• Asia
• Europe
• Latin America/Carribean
• Middle East
• North America
• Oceania/Australia
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Internet All Over the World
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Internet All Over the World
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Internet All Over the World
By country: http://www.internetworldstats.com/top25.htm
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Languages of the Internet• Arabic
• Chinese
• English
• French
• German
• Japanese
• Korean
• Portugese
• Russian
• Spanish
• Everything else
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Languages of the Internet
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Facebook as a Country
World 7,125,400,000 Nov, 2013
Facebook 1,300,000,000 June, 2014
China 1,365,740,000 July, 2014
India 1,247,010,000 July, 2014
European Union 507,890,191 2012
United States 318,434,000 July, 2014
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The Wired/Wireless Generation
The report: http://www.kff.org/entmedia/upload/mh012010presentL.pdf
From a 2009 survey of 8-18 year olds:
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They’re Everywhere
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All Too Common
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Why Do We Spend So Much Time Online?
• Internal motivation
• External motivation
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Why Do We Spend So Much Time Online?
• Internal motivation
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Recall Gewirth’s Hierarchy of Rights
Required to exist: Life, Health
Maintain fulfillment: Not to be: deceived, cheated, stolen from, have promises reneged on.
Increase fulfillment: property, respect,
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Maslow’s Hierarchy of Needs
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Why Do We Spend So Much Time Online?
• External motivation
• Competitive pressures
• Cultural norms
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Saving the Planet
http://worldtruth.tv/amazon-tribe-used-google-to-save-their-land/
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Online Schools
http://m.yahoo.com/w/legobpengine/news/online-schools-face-backlash-states-results-115542910.html?orig_host_hdr=news.yahoo.com&.intl=US&.lang=en-US.
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http://news.yahoo.com/urgent-tweet-kenya-village-help-sheep-missing-125322427.html
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Spam
How much email is spam?
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Spam
How much email is spam?
Get some numbers here: http://royal.pingdom.com/2013/01/16/internet-2012-in-numbers/
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Where Does Spam Come From?
Snapshot, January, 2013
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Spam at UT CS
The various UTCS email filters:
• spam,
• A/V,
• phish,
• fraud,
• junk, and
• MAILER-DAEMON
bounces from all of the above, reject between 93-97% of our total inbound load.
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Search (aka Google)
When did “to google” enter our lexicon?
Look it up in the OED
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Google Bombs
<a href=“http://www.myreallycoolpage.com”>hula hoop<a>
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Google Bombs
1999: “More evil than Satan himself”
2006: “Miserable failure”
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Google Bombs
September 2010: Nicolas Sarkozy falls victim to a Google bomb using the crude expression “trou du cul”.
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Google Page Rank
http://www.prchecker.info/check_page_rank.php
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SEO Whoring
Are you wondering, “what time does the Superbowl start?”It’s a common search query, as is “what time is the super bowl 2011,” “superbowl time” and “superbowl kickoff time 2011,” according to Google Trends the evening before the Super Bowl.It’s easily answered too. Super Bowl 2011 will take place on Sunday, Feb. 6, 2011, at 6:30 p.m. Eastern Time and 3:30 p.m. Pacific Time.
From a Huffington Post article pre Super Bowl 2011:
An article about something else. But designed to get a lot of hits.
And it could be even more effective if you have to click once to view the answer. Then it will get lots of click throughs.
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Does It Work?
• Find sites that mention you or your company?
• Remove bad reviews from 3rd party websites?
• Create positive reviews and get them ranked highly on Google?
Can they:
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Does It Work?
Could they fool you by:
• Creating bad blog posts about you right before they send you a marketing blurb. Then they can ….
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Is It Legal to Post Fake Reviews?
I celebrate myself, and sing myself.
Walt Whitman
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Is It Legal to Post Fake Reviews?
Give Yourself 5 Stars : It Might Cost You
I celebrate myself, and sing myself.
Walt Whitman
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Internet Filter Bubbles
http://www.youtube.com/watch?v=B8ofWFx525s
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Who Influences What?
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But Klout Is Mattering More and More
http://www.technologyreview.com/news/429477/whered-you-get-that-cool-shirt-this-software/
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Protected Speech on the Internet
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Your Boss and Your Facebook Page
http://www.nytimes.com/2013/01/22/technology/employers-social-media-policies-come-under-regulatory-scrutiny.html?emc=eta1&_r=0
Our customers are all rednecks. I hope they choke on glass as they drive home drunk.
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Your Boss and Your Facebook Page
http://www.nytimes.com/2013/01/22/technology/employers-social-media-policies-come-under-regulatory-scrutiny.html?emc=eta1&_r=0
They want us to take on even more cases. Don’t they realize we don’t have lives as it is? How do you all feel?
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Blogs and the New Media
http://www.tosettherecordstraight.com/
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Protecting Sources
• Policy vacuum: Must a blogger reveal sources?
• Conceptual muddle:
http://www.wired.com/threatlevel/2010/04/too-much-media/
http://newjerseylawreview.blogspot.com/2011/06/blogger-must-reveal-sources-says-nj.html
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Who Can Say What?
“A hundred and fifty years ago or even fifty years ago—it does not matter which– the world and America in particular were full of small journals and presses through which almost any man could obtain a hearing. The country editor was not as he is now limited to boiler plate and local gossip, but could and often did express his individual opinion, not only of local affairs but of world matters. At present this license to express oneself has become so expensive with the increasing cost of presses, paper, and syndicated services, that the newspaper business has come to be the art of saying less and less to more and more.”
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Who Can Say What?
“A hundred and fifty years ago or even fifty years ago—it does not matter which– the world and America in particular were full of small journals and presses through which almost any man could obtain a hearing. The country editor was not as he is now limited to boiler plate and local gossip, but could and often did express his individual opinion, not only of local affairs but of world matters. At present this license to express oneself has become so expensive with the increasing cost of presses, paper, and syndicated services, that the newspaper business has come to be the art of saying less and less to more and more.”
- Weiner, Norbert, The Human Use of Human Beings, 1950, chapter 8.
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The Internet Has Changed That
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Internet Black Holes
http://tamingdata.com/2010/08/20/the-internets-black-holes-by-reporters-without-borders/
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Can Technology Solve the Problem?
http://www.technologyreview.com/computing/26285/?p1=A1&a=f
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Politics in the Digital Age
• Grassroots campaigns
• Voting machines
• The power of blogs and Twitter
• The bad guys
http://www.washingtonpost.com/wp-dyn/content/article/2008/12/02/AR2008120203519.html?nav=rss_email%2Fcomponents
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What Do You Think?
2012: A Senate race turned into a fight over trolls, dwarves and goblin-like creatures known as orcs.
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What Do You Think?
A website produced by <X’s opponents> includes a link to X's online character, Santiaga, who sports a purple Mohawk and is armed with a meteor shard. It notes that the game takes place in a "make believe land Azeroth" and that X is "playing at level 85 — the highest level one can attain."
The mailing <produced by X’s opponents> said X spends hundreds of hours involved in World of Warcraft, which features an array of characters such as trolls and orcs.
"We need a senator who lives in our world, not X’s world," the mailing said.
It also highlights comments made in online forums to other World of Warcraft players in 2009 and 2010, including: "I love poisoning and stabbing," "I can kill stuff without going to jail" and "I like to stab things and I'm originally from New Jersey, what's your (expletive) point?"
A: This information would make you more likely to vote for X.B: This information would make you less likely to vote for X.C: This information wouldn’t make any difference to you.
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She Won
Colleen Lachowicz (D) won a seat in the Maine Senate.
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People Analytics
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Electronic Voting
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Twitter Bombs
http://journal.webscience.org/317/2/websci10_submission_89.pdf
Martha Coakley
Scott Brown
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Egyptian Revolution 2011
http://www.nytimes.com/2011/02/16/technology/16internet.html
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Is This a Fundamental Right?
“The freedoms of expression, assembly, and association online comprise what I have called the freedom to connect.”
- Hillary Clinton, February 15, 2011
http://blogs.abcnews.com/politicalpunch/2011/02/clinton-to-promote-freedom-to-connect-to-the-internet.html