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HOW THE BEST OF THE BEST ARE BECOMING THE BEST WITH VALUES-BASED LEADERSHIP

W O R L D - C L A S S L E A D E R S S P E A K

The “five bests” of becoming a world-class, values-based organization

is a journey

best CITIZEN

best SELF

best PARTNER

best TEAM

best INVESTMENT

That journey is built on the foundationof becoming your

Actualizing who you are meant to become

best SELF1

“When you’re a leader, people look to you, trying to anticipate what you’ll do or say. Through self-re� ection, you increase your awareness of how you are communicating with others. Do you show passion and compassion? Are you hard driving and thinking big thoughts, but never losing your humility because you know you can’t accomplish those big dreams all by yourself?”

—Mark R. Neaman,President and CEO of NorthShore University HealthSystems

best SELF

As a values-based leader, becoming your best self deepens your self-awareness and understanding that in order to positively infl uence and lead people, you fi rst need to relate to them. The foundation of best self is self-refl ection to identify, embrace, and stay mindful of your values—what means most to you.

Coming together to fulfi ll the goals and objectives of the values-based organization

best TEAM2

“To me, it’s all about the people, and how they are representing you and the enterprise when you are not in the room, which is 99 percent of the time. With this realization, you need to have highly competent, high-character people—the right people on the bus, in the right seat, and with the right motivation.”

—Doug Conant, CEO of Campbell Soup Company from 2001-2011

best TEAM

When a group of individuals who are committed to becoming their best selves come together in service of an overarching mission or vision, the result is a best team that does not focus on “being right” but rather on “doing right”.

Forging a partnership with suppliers and customers to enhance the experience across the value chain for the ultimate benefi t of the end user

best PARTNER3

“You need to be an expert in the client’s or trading partner’s business, with an intimate understanding of its P&L [pro� t and loss] statement. That means becoming totally invested in those client relationships.”

—Mark Thierer,chairman and CEO of Catamaran Corp.

best PARTNERSHIP

A best partnership is a holistic relationship, in which all parties come together around common values and unifying goals. Each party must have a deep understanding of the others—their values and priorities.

Focusing on generating a return for owners/stakeholders through positive and meaningful actions that support the mission, vision, and values of the organization

best INVESTMENT4

“An alpha-performing company will attract the investment capital it needs to grow the business. The only way to do that is by

attracting the talent to create best teams, having a culture that values best partnerships, and then outperforming as a best investment.”

—Tim Sullivan,managing director at Madison Dearborn Partners

best INVESTMENT

As a best investment, an organization becomes a steward of all its resources, especially talent, in order to generate a return (even an above-market return known as “alpha”) for owners and other stakeholders.

Focusing not only on success, but also signifi cance, through social responsibility and making a difference in the world

best CITIZEN5

“An organization can do well � nancially and generate the kind of shareholder return that it should, while still doing good in the world. These are not mutually exclusive concepts.”

—Laysha Ward, president of Community Relations, Target Corporation

best CITIZEN

From a holistic perspective, there is an inter-relationship among all fi ve bests in a values-based organization: resonating with best selves, motivating best teams, encouraging best partners, and supporting best investment.

THROUGH THE FIVE BESTS, THE JOURNEY CONTINUES

Learn more about Becoming the Best

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COMMITTING EVERY DAY TO BECOMING THE BEST YOU AND YOUR ORGANIZATION CAN BE.

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