How street teams can make the best use of promotional giveaways to get an outstanding response from...

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I’ve got two target markets in mind: campuses and outdoor events. They’re really very similar arenas. Most college campuses these days have wide-open spaces for students to walk and breathe, not unlike urban park areas and populated outdoor venues.

Transcript of How street teams can make the best use of promotional giveaways to get an outstanding response from...

Page 1: How street teams can make the best use of promotional giveaways to get an outstanding response from their target market

Street Teams and the Use of Promotional Giveaway Products—How to Get an

Outstanding Response!

I’ve got two target markets in mind: campuses and outdoor events. They’re really very similar arenas. Most college campuses these days have wide-open spaces for students to walk and breathe, not unlike urban park areas and populated outdoor venues.

An Opportunity Knocks:Sourcing and Product IdeasDave Burnett / [email protected]

Page 2: How street teams can make the best use of promotional giveaways to get an outstanding response from their target market

College Campuses Are Ideal Settings for Promoting to the Young Adult Crowd.

Students fresh on campus, whether it’s in a rural setting, small “college town,” or city center, tend to run short of a few fundamental items, so the more useful you can make your giveaways, the greater the impact they’ll make with these people—and the better chance you have to capture their interest in your brand. So think of things that every student needs, items like calendars, alarm clocks, planners, anything related to mobile phones, from screen cleaners to durable covers; consider laundry bags or backpacks, lanyards or key rings—and brand your promo item with their school logo and yours! AnOpportunityKnocks.com offers a plethora (a good college term) of products for targeting the campus market.

Dave Burnett www.AnOpportunityKnocks.com

Page 3: How street teams can make the best use of promotional giveaways to get an outstanding response from their target market

What Do Festivals, Bazaars, Holiday Celebrations, Road Shows and Rallies, Even

Busy Street Corners Have in Common? Outdoor events and venues like these are great opportunities for expanding awareness of your brand using promotional products. I’m sure you’ve seen street corner giveaways—free products, lots of signage, maybe an elaborately branded vehicle parked by the curb supplying free products on the spot. There are a lot of different things you can do to get attention. If you’re at a festival you can use everything from balloons to temporary tattoos, to hats and caps for protection from the sun. To be really successful, pass out branded items that people are going to retain—things like sunscreen, sunglasses, and even logoed water bottles (eco-alternatives to bottled water). You get great long-lasting exposure.Dave Burnett www.AnOpportunityKnocks.com

AOK has designedtattoos by the 100s.

Page 4: How street teams can make the best use of promotional giveaways to get an outstanding response from their target market

Get your name out there with amazing promotional products

from AnOpportunityKnocks.com, the number one promotional products

resource on the Internet.

Sixty-four categories and almost 200 subcategories of industry-leading products, including (but not limited to): Apparel, Awards, Business Cases, Calendars, Desk Items, Executive, Eco-Friendly, Golf, Health and Wellness , Key Chains, Luggage and Cases, Mugs and Tumblers, Pens, Pencils, and Highlighters, Post-It Notes, Safety, Tools, Travel, USB Drives, and Watches.

An Opportunity Knocks:Sourcing and Product IdeasDave Burnett / [email protected]