How Smart Recruiters Go Beyond LinkedIn
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Transcript of How Smart Recruiters Go Beyond LinkedIn
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
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Going BeyondLinkedIn
How Smart Recruiters Find Today’s Candidates
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
Get In Touch
Mike Walsh
Sr. Product Marketing Manager
[email protected]@MikeNWalsh
Matt Charney
Managing Editor, [email protected]
@MattCharney
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
Agenda
What LinkedIn Delivers
What Today’s Candidates Care About
Influencing the Candidate
5 Strategies for Recruiting Beyond LinkedIn
– Get Creative With Search
– Target More Effectively
– Find Next Generation Talent
– Use Your Resources and Optimize
– Get Social
Questions?
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
Why Do People
Use LinkedIn?
To network
To look for a job
Marketing/communication
Search for professional
talent
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
Challenges
Limited to business
professionals
Many people aren’t
interested in finding a new
job or being contacted
Limited information for
potential candidates to get
to know your company
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
How do you
reach
EVERYONE
who is open to
a new job
opportunity?
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
Reach Candidates Where They Are Researching Companies
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor9
Today’s Candidates’ Decision Process
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
Today’s Candidates Seek Transparency and
Authenticity in their Job Search
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
51% of new employees today
have buyer’s remorse
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
Say reviews from
employees influence
their job decision95%
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
69% of job seekers would not take a job with a
company that had a bad reputation...
Even if they were unemployed!
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
How do you
influence job
seekers at the
point of career
decision?
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
Be Real and Get Your Employees Onboard
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
Showcase Your Employer Value Proposition
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
5 Strategies for Recruiting Beyond LinkedIn
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
3.) Find the Next Generation of Talent
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
4.) Use Your Resources & Optimize
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
5.) Get Social
Networking and
Events
Highlight the good
on career site and
social media
Glassdoor
Profile
Career Sites
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
Find Today’s Candidates Where They Are Looking for Jobs
Non-Traditional Talent Is Not on LinkedIn
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
Gain More Than Just the Employer’s Perspective
Confidential and Proprietary © Glassdoor, Inc. 2008-2014 #Glassdoor
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the most trusted place for
today’s candidates to research
companies and search for jobs
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30%
40%
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60%
70%
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