How Healthy Is Your Conference?
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Transcript of How Healthy Is Your Conference?
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How Healthy
Conference?
Is Your
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Director of Education & Engagement
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Discuss normal health
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monitors of your meetings.
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Identify the signs of
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excellent health for your
meetings.
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Explore the formula
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to create sustainablehealthy conferences.
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WIIFM
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WIIFM
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Prevention
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Early detection
chances for treatment
& cure higher
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Produce
vibrant
participants
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Keeps you up
at night?
What keeps you up?
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Acid Reflux
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Sleeplessness
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Fear no one
coming
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Monitor
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Monitor
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Inputs & outputs Inputs & Outputs
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Inputs & outputs Inputs & Outputs
Expense/Rev
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Inputs & outputs Inputs & Outputs
Attendance
Expense/Rev
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Inputs & outputs Inputs & Outputs
Attendance
Exhibitors
Expense/Rev
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Inputs & outputs Inputs & Outputs
Attendance
Exhibitors
Sponsors
Expense/Rev
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Should MonitorWhat should we monitor?
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Should MonitorWhat should we monitor?Loyalty – 70%
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Should MonitorWhat should we monitor?Loyalty – 70%
Resigns – 80%
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Should MonitorWhat should we monitor?Loyalty – 70%
Resigns – 80%
Speakers – 80%
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Should MonitorWhat should we monitor?Content problem-centric
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Should MonitorWhat should we monitor?Content problem-centric
Adult White Space
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Should MonitorWhat should we monitor?Content problem-centric
Adult White Space
Risk taking - 20%
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We need to measureThe Human Stuff
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People are not cogs!
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People are not #s, inputs and outputs
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Performance changesthrough participants
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Leverage collective brain wealth of participants
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S = (PT)C
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S = (PT)C
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S = (PT)C
S = Success
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S = (PT)C
S = Success
P = Purpose
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S = (PT)C
S = Success
P = Purpose
T = Talent
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S = (PT)C
S = Success
P = Purpose
T = Talent
c = Culture
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Purpose
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PurposeWhy coming together?
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PurposeWhy coming together?
Shared purpose.
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PurposeWhy coming together?
Shared purpose.
Threaded content.
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Talent
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Don’t just define topics & fill.
Talent
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Don’t just define topics & fill.
Identify big goals.
Talent
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Don’t just define topics & fill.
Identify big goals.
Help speakers know intendedoutcomes.
Talent
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Secure speakers as youfind them.
Talent
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Secure speakers as youfind them.
Talent
Work with veteran educators.
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Culture
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CultureParticipants identify your corp.culture by how you treat them.
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CultureParticipants identify your corp.culture by how you treat them.
Do you trust team & each otherto do right thing?
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CultureWho cares about the baby?
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CultureWho cares about the baby?
When participant’s experiencenot co-owned, things fall
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CultureMTG: not sum individual outputs
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CultureMTG: not sum individual outputs
Team produces together with each not against
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S = (PT)C
0 - Purpose
0 - Talent
0 - Success
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Healthy conferences reinvent
meeting logistics against
objective measures of purpose,
talent & culture.
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Discuss normal monitors
63
conditions of your meetings.
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Inputs & outputs Inputs & Outputs
Attendance
Exhibitors
Sponsors
Expense/Rev
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Identify the signs of
65
excellent health for your
meetings.
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Should MonitorWhat should we monitor?Loyalty – 70%
Resigns – 80%
Speakers – 80%
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Should MonitorWhat should we monitor?Content problem-centric
Adult White Space
Risk taking - 20%
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Explore the formula
68
to create sustainablehealthy conferences.
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S = (PT)C
S = Success
P = Purpose
T = Talent
c = Culture
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Thank You
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