How Great Brands Are REALLY Built: How Programmatic, Mobile-First & Every Other Buzzword are Killing...

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Jeff Rosenblum Founding Partner of Questus www.questus.com @jrquestus | @therealquestus

Transcript of How Great Brands Are REALLY Built: How Programmatic, Mobile-First & Every Other Buzzword are Killing...

Jeff  RosenblumFounding  Partner  of  Questuswww.questus.com@jrquestus    |    @therealquestus

Captain  American

Bob

Nivea

North  Face

Jeff  RosenblumFounding  Partner  of  Questuswww.questus.com