How does creativity fuel your business mind?

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C6 WEDNESDAY, AUGUST 27, 2014 EDMONTON JOURNAL edmontonjournal.com Questions? Contact us at [email protected] “All my side projects have led to almost all my full-time business in completely unrelated clients and work… When people see you doing things you’re passionate about, they get excited. Passion is catching. The best way to get good business, or more business, is to do the things you love.” Sarah Jackson, founder of The Office of Sarah (officeofsarah.com) For the full recap of “How does creativity fuel your business mind,” including video and audio, visit capitalideasedmonton.com/events Here’s what some Capital Ideas members took away from the Aug. 20 panel: “We try to help our clients listen to what their customers really want. No one wants a shovel; people need holes dug … Our job when we’re across the table from our clients is to listen to them and really understand what their problem is and what their need is.” Randy Brososky, chief rogue and bottle washer at Group of Rogues (groupofrogues.com) “You have to look at what you mean by the word ‘failure.’ In painting, what someone might call a failure might be a stepping stone to a whole new style … It’s just part of the process. In a business context, that means having that freedom to allow failure as part of experimenting.” Glen Ronald, founder and president of Spark — The Branding Shop (spark.ca) “Connect something that’s meaningful to you and your audience.” Sona Chavda, founder of DEC by Sona — decbysona.com “Love the valuable connections between creative side projects and business — they both feed each other.” Marliss Weber, owner of Parados — parados.ca “Perfect is boring.” Dana DiTomaso, partner at Kick Point — kickpoint.ca “Art is a form of communication where the artist leaves an interpretation for the audience. Design is a form of communication that, if done correctly, should have a clear message for the audience.” Jillian Kaliel, owner of Studio J Urban Spa — studiojurbanspa.com “Business is about solving problems. Creativity helps with communicating how to solve clients’ problems.” Cherie Klassen, marketing co- ordinator at The Business Link — canadabusiness.ab.ca “The Capital Ideas panel says you need to get the garbage out of your head to find the gems. It’s important to just start!” Mack Male, owner of Paramagnus Developments Inc. — paramagnus.com “Exercise creativity muscles all the time. You’ll use them even when the problem and context are completely different.” Lauren Sergy, communication coach at Up Front Communication — upfrontco.com “Creativity can bridge the gap to help you meaningfully engage and connect with your audiences.” Emmy Stuebing, executive director of Alberta Emerald Foundation — emeraldfoundation.ca CAPITAL BUZZ: ALSO IN ATTENDANCE: THANK YOU! Chris Woolnough, director of sales and service business for ATB Financial, congratulates door-prize winner Maryanne Bejcar of Edmonton Economic Development. The prizes awarded after the panel were donated by the Edmonton Journal, the Ad Club of Edmonton (adclubedm.com) and Entrepreneur Training Camp (entrepreneurtraining.ca) NEXT EVENT: FAMILY MATTERS: HOW TO RUN A BUSINESS WITH LOVED ONES RSVP AT CAPITALIDEAS31.EVENTBRITE.COM WHEN: SEPT. 17, 11:45 A.M. TO 1 P.M. WHERE: THE EDMONTON JOURNAL (10006 101ST ST.) How does creativity fuel your business mind? Entrepreneurs share how staying inspired helps their ventures PHOTOS BY VICKIE LALIOTIS/CAPITAL IDEAS CAPITAL IDEAS capitalideasedmonton.com PROJECT LEADER: KAREN UNLAND, 780-429-5530; [email protected] Sarah Aaron Erum Afsar Kathy Anders Catherine Armstrong Jamie Ausmus Maryanne Bejcar Trevor Boller Jack Born Emma Brook Dave Buck Christopher Campbell Jill Carlson Chris Carlson James Carver Mark Chandra Cindy Chopoidalo Susan Courty Don Crothers Shu Shu Dai Sandra Der Anita Dorczak Bill Dowbiggin Julian Faid Andrea Ferguson Shauna Force Max Frank Janis Galloway Carlos Gomez Krystal Gray John Gurk Chris Gusen Jonathan Hayford Tanya Holm Bradley Jesson Terry Jorden Liisa Jorgensen Al Kalantar Devonne Kendrick Julie Keyser Andrew Keyser Nicholas King Jessalyn King Doug Kramer Julie Land Jamie Lantz Amanda Lathrop Celine LePage Neil Levine Anne-Marie Lindell Kara Little Mick Lolekonda Melody Lovejoy Diane Luzny Nancy MacDonald Terry Mack Robert Manolson Sandra Marin Larissa Martinez Nicole Medeiros Christina Melnychuk Shaun Merriman Chris Mikulin Moly Milosovic Laura Mitchell Katie Mitchell Mallory Nault Tyler Neilsen Leigh Newton Libriel Padilla Alex Paredes Jen Pawlowski Jackie Poon Beverley Poong Wendy Pratt Vlad Raivitch Melissa Richards Linda Ritter Matt Rowson Courtney Rupertus Leann Shewchuk Angela Sladen Deirdre StLuke Hussam T Calista Trischuk Cheryl Turner Les Walter Adam Watt Cecile Wendlandt Jobey Wills Chris Woolnough Nicole Worden Jodie Worobec Kristi Wozniak

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Panelists describe how imagination fits into their business processes Originally published in the Edmonton Journal on Aug. 27, 2014

Transcript of How does creativity fuel your business mind?

C6 W e d n e s day, au g u s t 2 7, 2 0 1 4 e d M O n t O n J O u R n a L e dm o n t o n j o u r n a l . c om

Questions? Contact us at [email protected]

“All my side projects have led to almost all my full-time business in completely unrelated clients and work… When people see you doing things you’re passionate about, they get excited. Passion is catching. The best way to get good business, or more business, is to do the things you love.”— Sarah Jackson, founder of The Office of Sarah (officeofsarah.com)

For the full recap of “How does creativity fuel your business mind,” including video and audio, visit capitalideasedmonton.com/events

Here’s what some Capital Ideas members took away from the Aug. 20 panel:

“We try to help our clients listen to what their customers really want. No one wants a shovel; people need holes dug … Our job when we’re across the table from our clients is to listen to them and really understand what their problem is and what their need is.” — Randy Brososky, chief rogue and bottle washer at Group of Rogues (groupofrogues.com)

“You have to look at what you mean by the word ‘failure.’ In painting, what someone might call a failure might be a stepping stone to a whole new style … It’s just part of the process. In a business context, that means having that freedom to allow failure as part of experimenting.” — Glen Ronald, founder and president of Spark — The Branding Shop (spark.ca)

“Connect something that’s meaningful to you and your audience.”— Sona Chavda, founder of DEC by Sona — decbysona.com

“Love the valuable connections between creative side projects and business — they both feed each other.”— Marliss Weber, owner of Parados — parados.ca

“Perfect is boring.”— Dana DiTomaso, partner at Kick Point — kickpoint.ca

“Art is a form of communication where the artist leaves an interpretation for the audience. Design is a form of communication that, if done correctly, should have a clear message for the audience.”— Jillian Kaliel, owner of Studio J Urban Spa — studiojurbanspa.com

“Business is about solving problems. Creativity helps with communicating how to solve clients’ problems.”— Cherie Klassen, marketing co-ordinator at The Business Link — canadabusiness.ab.ca

“The Capital Ideas panel says you need to get the garbage out of your head to find the gems. It’s important to just start!”— Mack Male, owner of Paramagnus Developments Inc. — paramagnus.com

“Exercise creativity muscles all the time. You’ll use them even when the problem and context are completely different.”— Lauren Sergy, communication coach at Up Front Communication — upfrontco.com

“Creativity can bridge the gap to help you meaningfully engage and connect with your audiences.”— Emmy Stuebing, executive director of Alberta Emerald Foundation — emeraldfoundation.ca

CAPITAL BUZZ:

ALSO IN ATTENDANCE:

THANK YOU!Chris Woolnough, director of sales and service business for ATB Financial, congratulates door-prize winner Maryanne Bejcar of Edmonton Economic Development. The prizes awarded after the panel were donated by the Edmonton Journal, the Ad Club of Edmonton (adclubedm.com) and Entrepreneur Training Camp (entrepreneurtraining.ca)

NEXT EVENT: FAMILY MATTERS: HOW TO RUN A BUSINESS WITH LOVED ONES

RSVP AT CAPITALIDEAS31.EVENTBRITE.COMWHEN: SEPT. 17, 11:45 A.M. TO 1 P.M. WHERE: THE EDMONTON JOURNAL (10006 101ST ST.)

How does creativity fuel your business mind?Entrepreneurs share how staying inspired helps their ventures

PHOTOS BY VICKIE LALIOTIS/CAPITAL IDEAS

CAPITAL IDEAScapi ta l id easedmonton .com P R O J E C T L E A D E R : K A R E N U N L A N D, 7 8 0 - 4 2 9 - 5 5 3 0 ; h e l l o @c a p i t a l i d e a s e d m o n t o n . c o m

Sarah AaronErum AfsarKathy AndersCatherine ArmstrongJamie AusmusMaryanne BejcarTrevor BollerJack BornEmma BrookDave BuckChristopher CampbellJill CarlsonChris CarlsonJames CarverMark ChandraCindy ChopoidaloSusan CourtyDon CrothersShu Shu DaiSandra DerAnita DorczakBill DowbigginJulian FaidAndrea FergusonShauna ForceMax FrankJanis GallowayCarlos GomezKrystal GrayJohn GurkChris GusenJonathan HayfordTanya HolmBradley JessonTerry JordenLiisa JorgensenAl KalantarDevonne KendrickJulie KeyserAndrew KeyserNicholas KingJessalyn KingDoug KramerJulie LandJamie LantzAmanda LathropCeline LePage

Neil LevineAnne-Marie LindellKara LittleMick LolekondaMelody LovejoyDiane LuznyNancy MacDonaldTerry MackRobert ManolsonSandra MarinLarissa MartinezNicole MedeirosChristina MelnychukShaun MerrimanChris MikulinMoly MilosovicLaura MitchellKatie MitchellMallory NaultTyler NeilsenLeigh NewtonLibriel PadillaAlex ParedesJen PawlowskiJackie PoonBeverley PoongWendy PrattVlad RaivitchMelissa RichardsLinda RitterMatt RowsonCourtney RupertusLeann ShewchukAngela SladenDeirdre StLukeHussam TCalista TrischukCheryl TurnerLes WalterAdam WattCecile WendlandtJobey WillsChris WoolnoughNicole WordenJodie WorobecKristi Wozniak