Effective communication EngagedEngaged ? Effective communication.
How colour-effective-on-our-communication
Transcript of How colour-effective-on-our-communication
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CREATED BY MALIK ABU BAKER
SUPERIOR UNIVERSITY LAHORE STUDENT
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MY GROUP MEMBERS NAME MALIK ABU BAKER ROLL NO BITM-F15-015 MALIK BILAL HAIDAR ROLL NO BITM-F15-038 USAMA RASOOL ROLL NO BITM-F15-043 SHAHZIAB ALI ROLL NO BITM-F15-056
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HOW TO COLOUR EFFECTIVE ON OUR COMMUNICATION.
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IMPORTANCE OF COLOUR:• Colour play a vitally important role in the in the world in
which we live. Colour can sway thinking, change action, and cause reaction.
• Colour is powerful and important communication tool, and it is tied to religious, cultural, political and social influences.
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COLOUR PSYCHOLOGY IN BRANDING AND MARKETING:
The red colour easily attract attention and
increase appetite.
To emphasize on products usually used with black
colour font
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COLOUR PSYCHOLOGY IN BRANDING AND MARKETING:
`This colour is very good to
grow and customer loyalty
Many products emphasize
naturalness of product using
this colour.
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EFFECTIVENESS OF COLOUR IN MARKETPLACE:
• There is no better proof of the effectiveness of colour than the market place, where it is a vital key in communicating a positive, enticing and irresistible image for a product. Often called the “silent salesperson, ”
colour must immediately attract the consumer’s eyes.
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PHYSIOLOGICAL & PSYChOLOGICAL IMPACTS OF COLOUR:
• We are born with an attraction for particular colours. What we feel about them will probably last throughout your lifetime.
• Our colour choice is the result of our early childhood memories, education, parent’s beliefs, cultural training, political leanings, and other aspects of life.
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THE POWER OF COLOUR IN LEARNING ENVIROMANTS:
• We learn to communicate through colour before our language skills are developed.
• Colour adds tremendous meaning to communication as it vitalizes massage, delivering an instant impression that is, most often, universally understand.
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THE BRAIN SEES AND REMEMBERS COLOURS FIRST!
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Have you ever tried to imagine what it would be like
living in a world with colour?????
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