HOTNOW - HOT Token Sale Presentation 2_0.pdf · items is embedded in the blockchain. HotNow will...
Transcript of HOTNOW - HOT Token Sale Presentation 2_0.pdf · items is embedded in the blockchain. HotNow will...
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HOTNOW
THE HOTOKEN (HTKN)HOTNOW l TOKEN SALE
THE FIRST UTILITY TOKEN WITH REAL INTRINSIC VALUE
REINVENT DIGITAL MARKETING BY ENABLING THE FIRST GAMIFIED ONLINE-TO-OFFLINE ECONOMY FOR EMERGING ASIA
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PURPOSEMake Digital Marketing Accessible For All Retail Businesses While Optimizing The Value of Money For Consumers
HoToKeNTM will act as an access-granting key for HotNow network’s functionalities and benefits
Imagine consumers using HoToKeNTM to gain access to promotionsor discounts offered by merchants where the spending history dataof consumers can be tracked and utilized, at the consumers’discretion through permissioned blockchain. This spending historycan then be used to create “credit profiles” for individuals withoutfinancial history to enable these consumers to access micro-loans(to spend at HotNow merchants)
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TODAY’S PROBLEM OF RETAIL ECONOMY
Retail revenue in Emerging Asia amounts to USD6.6 trillion in 2016.
More than half of the population in the region seek discounts on a regular basis.
94% of the transactions were done at physical retail stores; this data implies the
importance of proximal content. Yet retail businesses do not have an effective
performance-base digital marketing tool to deliver time-and-location-relevant
promotional ads to consumers.
High Search Cost Irrelevant Ad Spam Ineffective Ad Tool Unmeasurable Result
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TOKENIZED HOTNOW NETWORK ENABLED BY HTKN IS THE SOLUTION
HotNow is a mobile and web LBS discoveryapplication for goods and services that givesmerchants more control over their marketingmessages sent to relevant targeted audienceand marketing spend through performance-base model, and gives users access to exclusivediscounts and reduces their search time forrelevant goods and services.
Consumers and merchants (as users andparticipants of the network) will use HTKN toparticipate in the activities and access thefunctionalities in the network. HotNow, as thenetwork’s initiator, will reward its participantswith HTKN for every contributive economicactivity, thus keeping the ecosystem growing.
Contribute to network growth
Offer deals and promotions
Provide marketing and CRM tools
Social Engagement
Game Mechanics Reward System
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Unlock Deal for Goods and Services
Give Reward for Contribution
Unlock Functionalities & Benefits
Give Reward for Completing Mission
Give Reward for Contribution
Unlock Functionalities & Premium Content
TradeTrade
Complete Mission Determined by The Merchants
Provide Functionalities & Benefits
Give Special Promotions & Discounts
Perform Contributive Activities
Provide Functionalities & Content Perform Contributive Activities
Crypto Exchange
Flow of HTKN
Flow of Economic Activities
ONCE THE TOKEN ECONOMY IS FUNCTIONAL HOTNOW WILL SERVE AS THE NETWORK’S GOVERNOR
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THE HOTNOW CORPORATE PARTNERSHIP
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THE EVOLUTION OF HOTNOW, ENABLED BY HTKN
HotNow will reinvent and expand its lifestyle digital marketingplatform through gamification where HTKN will serve as thecurrency for virtual items, where then true ownership of theitems is embedded in the blockchain. HotNow will also integrateIn-game advertising platform into the ecosystem, which willallow businesses to input in-content ads seamlessly in real time.
***Gamification is just a buzz word to most, but the actual core competency to us***
Management expertise combinedwith company’s network andpartnership in game industry putsHotNow in a unique advantageousposition to execute this vision.
Almost all of the in-gamereal estate and objectscan be used as anadvertising mean withoutdisrupting the gameplay
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LIFE STYLE, GAMING, FINANCIAL CREDITALL IN ONE PLACE
As the ecosystem continues to create greater (quantifiable) consumer surplus, whilesupporting small businesses and pushing for a greater distribution of spending acrossthe network’s map through gamification, deep analysis of the spending history dataof consumers can create “credit profiles” for individuals without financial history toenable these consumers to access micro-loans with HTKN as access-granting key.
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POOR PEOPLE ARE TOO POOR TO RISKUNDERSTANDING HUMAN NATURE IS KEY
Human being resists changes; especially those who cannot afford it. Blockchain and Cryptocurrency areforeign concept to the mass. Many blockchain startups attempted to leverage the tech to give theunbanked access to financial service by bluntly introducing the tech to them, and paid the price for it.
HotNow is taking a different approach by introducing the access to micro loan in a discrete manner,naturally through customer’s journey without asking them to risk or to learn anything new. Some peoplewon’t even know that they are already utilizing blockchain tech on HotNow Network to receive themicro loan.
Register and perform contributive activities
Receive HTKN reward
Utilize HTKN to unlock deals
Establish credit profile through historical
purchase data
Automatically gain access to micro loan
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Purchase 1 HoToKeN sold at $0.10
Sale Target $50,000,000
Max. Supply Limit of Tokens Available For Sale 3,000,000,000 HTKN (All unsold tokens will be burned)
Tokens Minted 10,000,000,000 HTKN
Min Cap in Tokens 20,000,000 HTKN
Token Price $0.10
Ticket Symbol HTKN
Recommended Minimum Purchase Per PersonFor The Main Round
$100 (1,000 HTKN)
Maximum Purchase Per Subscription $10,000,000 (100,000,000 HTKN)
Pre-sale Discount Up to 65%
Accepted Fiat Currencies USD
Accepted Cryptocurrencies BTC, ETH
Accepted Nationalities Every Nationality, except: United States, People’s Republic of China or resident of a country where American embargoes and sanctions are in force, namely Iran, North Korea, Syria, Sudan, or Cuba. More information in our Terms of Token Sale.
HTKN TOKEN SALEThe pre-sale starts onDecember 6, 2017 andwill last 45 days. The pre-sale discounted priceschedule is shown in thetable below:
Starting Date
Discount Rate
Discounted Token Price
6-Dec-17 65% $0.035
21-Dec-17 45% $0.055
5-Jan-17 25% $0.075
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HotNow commits to accomplish the following milestones based on the amount raised
HoToKeN SOLD:
Min. $5,000,000
Min. $20,000,000
Min. $50,000,000
PROJECT REALIZATION:
• Completion and production deploy for HTKN wallet• Integration of HTKN in HotNow• Achieve user critical mass in Thailand
• Gamified version of HotNow• Integration of in-game advertising platform• Expand to Indonesia and Malaysia
• Integration of micro lending• Expand to China, India and Japan
HTKN TOKEN SALE
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WHEN THE SKY IS THE LIMIT
• HTKN is access-granting key for all transactional activities on HotNow
• As transactional volume grows, demand for HTKN increases
• There is only a constant supply of HTKN, initially priced at $0.10 per token
• As the demand for HTKN grows, you guess what happens to HTKN price
7+ Billion
Retail Customers
2+ Billion
Gamers
2+ Billion
Unbanked Population
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TEAM AND ADVISORS
J. Todd BonnerChairman
Nithinan BoonyawattanapisutFounder & CEO
Prachya GorpaisarnCTO
Mark VangeChief Technical Advisor
Varoon AroonsitCOO
Boaz YeminiChief Economic Advisor
Benjamin ScherreyNetwork Security Advisor
Ake SukkasemMarketing Manager
Noppanut SaothayananMarketing Advisor
Jason Corbett Ph.D.External Counsel
Christopher BagguleyCFO
Kirit SælensmindeCryptosecurity Advisor
Sebatiao D’almada RemidiosBusiness Development
Takashi KatagiriBusiness Development
Mark SaftBusiness Development
Gordon RossGamification Lead
Marco RobinsonSpecial Advisor