MEDIA KIT 2012GENERATE NEW BUSINESS AROUND CITY-BASED MEGA EVENTS

Host City in Brief Readership Profile Editorial Outlook 2012 Ad Rates and SpecsReferences

Booking Hotline: +44 203 077 8745bernadette.mizzi@hostcity.net www.hostcity.net

Leading the World of Mega-EventsNow in its tenth year of publication, HOST CITY has become the magazine of choice for sports federations, organising committees, bidders and suppliers in their quest for best practice on how to host and deliver mega events.

HOST CITY was first published in 2003 for the organising committee of the 2008 Beijing Olympics. Since then, the publication has expanded to reach the international community of stakeholders in all mega events, from the 2012 London Olympics to the 2022 World Cup in Qatar.

HOST CITY is widely regarded as the top opinion former in the world of mega events. And now, as all eyes turn to Brazil, Russia and Qatar, we are now publishing Portuguese, Russian and Arabic language versions of HOST CITY!

HOST CITY helps you to keep ahead of the game.

“I find Host City very interesting and well written. It is of great value to people who are thinking of these things, because information is king.”

Sir Craig ReedieIOC Executive Board Member

Key Facts:Circulation: 4 x per yearFormat: Print & e-magazineLength: 60-84 pagesDistribution: Controlled circulationReadership: 10,000 in 138 countriesKey readership groups:1) Event Owners & Promoters2) Bidding & Hosting countries and cities3) Key suppliers and support services4) International Federations5) Venue owners, directors and managersE-magazine: www.hostcity.net

Readership

Subscriber Base:

Every issue of HOST CITY reaches a hand built readership of 10,000 in 138 countries

78% of readers are at director level or equivalent high net worth individuals82% of readers are primary decision makers with budgetary responsibility85% of subscribers have been reading HOST CITY for more than one yearAverage of 4 readers per copyOur editorial is rated as ‘excellent’ or ‘good’ by 94% of subscribers HOST CITY Readership Survey 2011

Readership Profile:

HOST CITY unites the readership needs of three key groups:I. Event Owners: Individuals within the international associations who

determine which countries and cities win key bids.II. Bidding Countries and Cities: Key individuals at national or local

government and organising committee level who seek to secure a winning bid and – when awarded the right to host - have the purchasing power to subsequently authorise billions of dollars of investment capital.

III. Key Suppliers and Support Services: Those businesses which have the capability of fulfilling the infrastructure and organisational challenges placed by successful host cities around the globe.

Europe35%

Asia25%

North America15%

South America8%

Africa10%

Australasia7%

Editorial Outlook 2012

Content (sections):SPECIAL REPORT (S): Featuring a specific event on the international radarBID PAGES (B): Profiling of current bids and winning factorsVENUES (V): News and case studies on technology innovations and construction trendsEVENTS (E): Examining best practice in the operations of mega-eventsCITIES (C): Urban infrastructure developments from host cities around the globeREGULARS: Expert interviews, Symposium, outlook on key industry events

No.29FEB 2012

English/Arabic

(S): The “L” word: Exclusive interview with Mike Lee OBE about the continued relevance of legacy in major event planning(B): 2018 Youth Olympic Games, 2020 Olympic Games(V): The future of the London Olympic Stadium(E): Lord Sebastian Coe reviews Daegu 2011 IAAF Athletics Championships(C): 2014 World Cup host cities profiled: exclusive interviews from Brazil

ADDITIONAL DISTRIBUTION: ICSS Qatar and IQPC Qatar, Sportel Rio and Soccerex Manchester

No.30 APR 2011

English/Russian

(S): Euro 2012 Preview(B): 2020 Olympic Games applicant updates; 2019 Asian Games(V): Sochi 2014 venues profiled(E): Euro 2012; the pros and cons of co-hosting, Host City Awards ceremony preview(C): Insight into Kazan, Sports Capital of Russia

No.31JUL 2012

Special Olympic Issue

English/ Portuguese

(S): The Greatest Show on Earth: LONDON 2012(B): 2020 Olympic Games Candidates reviewed: 2018 YOG(V): Brazil 2014 progress report (E): Host City Awards ceremony preview(C): What makes an ideal host city?

No.32OCT 2012

English / Portuguese

(S): How to beat London 2012(B): 2020 Olympic Games, 2019 Asian Games(V): Qatar 2022 venue update(E): New sports events that are making their mark(C): Brazilian Host Cities profiled

For editorial queries, please contact: Ben Avison, Editorial Director | T: +44 203 077 8715 | E: ben.avison@hostcity.net

Forward Features:

To fully support the world’s fastest growing mega-event markets, HOST CITY extends its range of bilingual editions. The first English/Arabic edition will be published in 2012, in addition to our English/Russian and English/Portuguese editions. These editions are partnered with the most important industry events in these countries. For timings please check the forward features list below.

Ad Rates & SpecsRate Card 2011 (in GBP):

Full Page Half Page Outside Back Cover

Inside Front Cover

Inside Back Cover

DPS

GBP 4,250 GBP 2,950 GBP 7,250 GBP 6,950 GBP 6,550 GBP 8,250

Series Booking Discount

2 Issues 3 Issues 4 Issues

10% 12.5% 15%

Copy Requirements

Half-page (horizontal)4 colour CMYKTrim:212mmx142mm/8.34inx5.6inText:186mmx116mm/7.32inx4.5inBleed:218mmx148mm(3mm)/8.6inx5.8in (0.118in) Half-page (vertical)4 colour CMYKTrim:104mmx286mm/4.10inx11.25inText:85mmx258mm/3.35inx10.15inBleed:110mmx292mm(3mm)/4.35inx11.5in (0.118in) Full page4 colour CMYKTrim:212mmx286mm/8.34inx11.25inText:186mmx258mm/7.32inx10.15inBleed:218mmx292mm(3mm)/8.6inx11.5in (0.118in) DPS (Double Page Spread)4 colour CMYKTrim:424mmx286mm/16.7inx11.25inText:410mmx258mm/16.15inx10.15inBleed:430mmx292mm(3mm)/16.9inx11.5in (0.118in)Showcasing Section1 Insertion in 1 Issue - GBP 7501 Insertion in 4 Issues - GBP 2,250

Requirements:Corporate LogoContact Address DetailsBetween 50 to 100 Words1 Picture

Issue No.Date

No.29FEB 2012

No.30APR 2012

No.31JUL 2012

No.32OCT 2012

Editorial and insertion orders 01-JAN-2012 01-MAR-2012 01-JUN-2012 01-SEPT-2012Ad bookings deadline

01-FEB-2012

02-APR-2012 02-JUL-2012

01-OCT-2012

Material deadline 07-FEB-2012 09-APR-2012 09-JUL-2012 08-OCT-2012Publication date 20-FEB-2012 20-APR-2012 20-JUL-2012 20-OCT-2012

Editorial Calendar:

HOST CITY advertisers include:

ArupAustradeBarcoBirdairCity of LausanneCooper IndustriesDB SchenkerDeBoerDesignSportEvent ScotlandFIFAFootball AustraliaGEGL EventsGrundfosIAAFInfront Sports & MediaLGLighting DirectionLosbergerNüssliPanasonicPolytanQ-FreeSiemensSportEvent DenmarkTarkettTeklaUKTI

“Host City is an excellent magazine which provides a valuable orientation for the Sports Event Industry. As a supplier of event structures, it is a must read for us. Host City’s quality and professionalism is outstanding.”

Karin Ruhland, Head of Marketing & Communications, NÜSSLI (Switzerland) Ltd.

. . .“We have enjoyed an excellent relationship with Host City and its team for over 4 years. Host City is the ideal medium for us to communicate our strengths, experience and values, for the simple reason that it is read by the people that matter.” Matthew Clarke, Head of DB Schenker sportsevents

. . .“Host City can help heighten cities’ awareness. We share the same goals and it is important that we unite our efforts to help create a shared awareness among all the cities concerned.”

Daniel Brélaz, Mayor of Lausanne and President of the World Union of Olympic Cities

HOST CITY is published by:Cavendish Group International Ltd.4th floor, Commonwealth House1-19 New Oxford StreetLondon, WC1A 1NUUnited Kingdom

References

Reserve your space in the next issue of HOST CITY today!Contact Bernadette Mizzi, Commercial Manager

T: +44 203 077 8745 | F: +44 203 077 8769 | E: bernadette.mizzi@hostcity.net