HONG KONGWHERE POSSIBILITIES CONVERGE

Hong Kong is a Special Administrative Region (SAR) of China and Asia’s most

cosmopolitan city. It is a melting pot of cultures, and a place you will find the

best of East meets West.

February 2012

ABOUT US

Festivals &

Culture/

Heritage

Meetings & Exhibitions Hong Kong (MEHK) –

a division of the Hong Kong Tourism Board (HKTB).

• One-stop professional support team is dedicated to taking city’s tourism and

MICE industry to a new level, including promoting to the rest of the world by offering:

• FREE, UNBIASED EXPERT ADVICE and customised services;

• Business building & business development visits;

• FREE venue finding;

• Marketing & merchandise support;

• Providing value-added hospitality programmes and rewards;

• Our goal is to offer a one-stop service centre for all our MICE organisers and

visitors.

• Our team

• Helen Chan, Manager - Conventions, Exhibitions and Corporate Events

• Lindsey Ford, Marketing Executive, Conventions and Exhibitions

• Maris Kuklis, Senior Marketing Executive, Meetings and Incentives

WHERE IS HONG KONG?

Festivals &

Culture/

Heritage • 11.5 hours flight from London

• 60+ direct flights from UK

• Land area: 1,104km²

• Official languages: Chinese, English

• Visa free for 170 nationalities

• Access to ½ World’s population

FAST FACTS

Festivals &

Culture/

Heritage

• Southeast coast of China at the mouth of the Pearl River facing the

South China Sea

• Land area of 1,104 square km

• Language: Cantonese and English are the official languages

• Over 260 outlying islands

• Over 40% - protected country parks and sandy beaches

• Population: ~ 7 million people

• Total bedrooms: ~ 70,000

• Hotels: ~ 220+ Luxury to Budget

• Currency: HK dollar (HK$) is pegged to US$ £1=HK$12.10.

• Summers: very hot, with rainy season July to August (possibility of

typhoons, tropical storms)

• Spring/Autumn: warm, cooler evenings

• Winters: mild, cool

• Strategic Hub with Global Connections

• Gateway to Mainland China

• World class - modern infrastructure

• Low and simple tax system (No VAT or bed tax)

• Cosmopolitan Lifestyle

• Safe, compact and easy to get around

• Pre-paid Octopus Card - freedom to travel in the city

• Convenient and diversified shopping facilities

• Michelin star dining hub blending Chinese and

international cuisines

• Unique cultural blend of east and west, combining

modern architecture with traditional antiques, local

cultural characteristics with British colonial relics

CORE STERENGTHS

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THIS IS HONG KONGVibrant, creative, safe, cosmopolitan, exciting & MORE

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EXPERIENCES

Water based

activities

REWARDING & MOTIVATING EXPERIENCES

Dragon

Boat Races

Cantonese

OperaTreasure Hunt Shopping

Traditional cookery, tai chi and porcelain painting give delegates a first hand insight into the city‟s

living culture.

Chinese

Cooking Class

Party on a

Tram

Helicopter

Tour

Party in LKF

Hong Kong

Rugby 7s

Traditional Chinese

Porcelain painting

Chinese Tea

Appreciation

Symphony of Lights

Horse RacingCocktail

Cruise

Tai Chi

Pink Dolphin

Cruise

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Peak Tram

ENERGIZING TEAM-BUILDING

Cooking Classes

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Dragon Boat racingTreasure Hunting

Film Academy Lion DancingShaolin Kung Fu

Climbing & Hiking Beach Activities

LUXURY EXPERIENCES

Festivals &

Culture/

Heritage

1881 Heritage & the Hullet House – “East meets

West” heritage

Magnificent colonial building dating back to 1881

10 individually-designed suites with private terrace

5 Dining restaurants - Gala dinners, alfresco dining

Courtyard – 200 seated, 350 cocktail

Garden – 52 seated, 150 cocktail

One Thirty One, Sai Kung

A converted 3 storey village house

French cuisine dining venue located in one of the

most beautiful parts of Sai Kung

Capacity up to 80 seated – indoor and outdoor

A small sample of the new experiences across Hong Kong

Luxury boat & traditional chinese junk chartering

services for corporate and special events occasions

Allows to explore over 200 islands around Hong Kong

Perfect venue to welcome up to 59 people

INTERNATIONAL SPORTING EVENTS

Hong Kong Rugby

Sevens, March

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Hong Kong Golf Open,

December

Hong Kong International

Races, Year round

Hong Kong Cricket

Sixes, October

Hong Kong Tennis

Classic, January

Hong Kong Regatta,

Year round

TRADITIONAL FESTIVALS

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Chinese New Year,

January/February

Mid-Autumn Festival,

September

Spring Lantern Festival,

January/February

Cheung Chau Bun

Festival, April/May

Hong Kong Dragon

Boat Festival, June

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VENUES

DINE TO IMPRESS

Festivals &

Culture/

Heritage

Hooray Bar & Restaurant, Ideal for cocktail functions

Location: Causeway Bay

Seats: 250 people. Terrace can fit 180 people

USP: Largest al-fresco restaurant in the city

Clients include: Estee Lauder, Timberland

Armani/Privé & Armani/Aqua

Location: Hong Kong’s Central district

Lounge club + rooftop terrace. Milan's exclusive club in Hong Kong

Armani/Aqua is a refined restaurant where Giorgio Armani’s elegance

meets the contemporary interior design. Armani/Privé is Armani’s

exclusive lounge club which operates in Milan, Tokyo and Dubai

Hutong by Aqua Group, perfect choice to enjoy Symphony of Lights

USP: Located 28th floor, serves contemporary Chinese cuisine that has

roots in Sichuan and Beijing regions. Striking décor inspired and features

archways, intricate wooden screens and rickshaws by the alleyways

Seats: 200 people

Clients include: Hermes, Credit Suisse, American Express

Whether the event is indoors or outdoors, a cocktail or sit-down dinner,

there are plenty of fine dining establishments in Hong Kong that will fit the bill

New - BARS WITH THE VIEW

Festivals &

Culture/

Heritage

AQUA SPIRIT

• Location: Tsim Tsa Tsui,

Kowloon - above Hutong,

29TH and 30TH floor

• USP: Complemented by

interrupted views of Hong

Kong skyline, makes a

chic venue for a luxury

fashion and watch events.

It also has a panoramic

mezzanine floor

• Seats: 100 people

HARLAN‟S BAR &

RESTAURANT

• Location: Nathan Road, Tsim

Tsa Tsui, 19TH floor

• USP: View of the skyline and

harbour. Has outdoor couches

• Seats: The venue can host

300 people for cocktails, 82 on

the terrace

• Hosted events for Swarowski,

M.A.C. and Tumi

OZONE ROOFTOP BAR

• Location: West Kowloon,

The Ritz Carlton, 118TH fl.

• USP: Highest bar in the

world, serving exotic

selection of Asian tapas

and Japanese specialties.

Enjoy DJ beats and the

stunning view of the

Victoria Harbour.

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New – CREATIVE EVENT SPACES

Festivals &

Culture/

Heritage

Art Galleries and museums that will add some class to your next corporate event

great for networking and client dinners.

THE SPACE, multipurpose

space located in Sheung Wan

• Space: 370 sqm, 300

people for cocktails and

100 for dinners

• Includes full service

kitchen, high quality sound

system, ground floor

• Clients include: Giorgio

Armani, Morgan Stanley

and UBS

OI LING GALLERY, located

on Hollywood Road, Central

• This gallery fills a three-

level shop house and

focuses on high-end

Chinese antiques

• USP: Great for smaller

events, Ideal for spouse

programmes, 20 people

or less and can conduct

antique appreciation talks

• Clients include:

Christie’s and Sotheby’s

HONG KONG MUSEUM OF ART,

located on Kowloon overlooking a

panoramic view of the Victoria

Harbour

• Established in 1962

• USP: Promotes and preserves

the cultural heritage of China

(15,000 art objects)

• Exclusive private viewing

sessions, 300 people for cocktails

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VALUE FOR MONEY

Jumbo Floating Kingdom

The Peak Tower The Watermark

OVO logue & The Pawn

EXCLUSIVE & TRADITIONAL

Festivals &

Culture/

Heritage

The Aberdeen

Marina Club

1881 Heritage &

The Hullet House

The China Club,

Central

The Verandah,

Repulse Bay

The Hong Kong

Jockey Club

The Helena May,

CentralRoyal Hong Kong Yacht

Club, Causeway Bay

Hong Kong Golf Club,

Fanling

Béthanie,

Pok Lu Fam

SEVVA

Central

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HOTELS

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Budget to Luxury Hotels

STYLISH DESIGN & BOUTIQUE

The Upper House The Mira Hong Kong The Fleming

Hotel LKF by Rhombus The Luxe ManorHullet House

JIA

Lanson Place Hotel

New - HOTELS

Festivals &

Culture/

Heritage

Hotel ICON, Hung Hom

Unique designed by Sir Terence Conran

Bedrooms: 262

Founded by the School of Hotel & Tourism Management at Hong Kong polyU

Paper free and wireless check-in. Guest can complete check in/out anywhere

in the hotels using mobile devices

Capacity: Theatre 500 people

The Ritz Carlton, West Kowloon Peninsula, ICC Tower

Dominates city skyline at 490 metres

Bedrooms: 312

Sanctuary of Refined Ambiance and Elegance

Soaring from 102nd Floor to the 118th Floor

3 min to Central, 20 min to HK International Airport

Six dining venues, serving Italian, Chinese and Western Cuisine

World’s tallest infinity swimming pool on the 118th floor

One of the largest ballrooms in the city at 930sqm and four meeting rooms

Capacity: Theatre 1000 people, Reception 835 people

New - DEVELOPMENTS

Festivals &

Culture/

Heritage

The West Kowloon Cultural District (to open in 2015)

Project to boost cultural and entertainment establishments

District will feature a new modern art museum

numerous theatres, concert halls and

other performance venues

New Cruise Terminal at Kai Tak, former airport (to open in mid-2013)

It will be able to accommodate 2 mega cruise vessels

With modern infrastructure, excellent connectivity and superior airlift capacity

to serve fly-cruise passengers

Located at a strategic geographical position in Asia Pacific and offers diverse

choices for cruise incentive itinerary development

Hong Kong – Macau – Zhuhai Mega Bridge Project (to open 2015 -2016)

50 kms or 31.1 miles

Expected cost US$ 10.7 billion

Improved access to global markets through Hong Kong

Development of new multi-destination itineraries

Tranquility and Contrast:

Hong Kong’s Best Kept Secrets

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HONG KONG‟S

OUTLAYING ISLANDS

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27

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SNAPSHOT

• Greenery Beyond Cityscape

• Excellent Accessibility

• Value for Money

Attractions & Entertainment:

Unique Cultural Experience:

Hotel & Meeting Venues:

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PLANNER‟S GUIDE TO LANTAU

• Venues

• Hotels

• Cultural & Nature

Activities

• Entertainment

Options

• Itineraries

• Useful Contacts

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OTHER OUTLAYING ISLANDS

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Tin Hau Temple Enjoy Award -Winning Dishes

Rainbow Seafood Restaurant

Conserving Traditional

Fishermen's Culture

Ocean Views

LAMMA ISLAND

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200 year old Pak Tai Temple

Cheung Chau Bun Festival

Tung Wan Beach – ideal place

to get wet for water sports

„Stone forest‟

CHEUNG CHAU ISLAND

Seafood StreetNorth Lookout Pavilion

„Stone forest‟ rocks

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PARTNERSHIPS

HONG KONG & BEYOND (twin centre)

Hainan Island (Sanya) Macau

Malaysia Thailand

Mainland China

Vietnam

Your Hong Kong Trade Partners - DMCs

Festivals &

Culture/

Heritage

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Your Hong Kong Partners - Hotels

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Your Hong Kong Partners - Airlines

(Mar 2012)

• 11+hrs Flight time to Hong Kong

• 60+ direct weekly flights to Hong Kong

• 25 min transfer time from Airport to Hong Kong Central by Airport Express

MEETING & INCENTIVE PROGRAMMES

Festivals &

Culture/

Heritage

Working in

partnership

Meetings

from £1035

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OUR SUPPORT

• Strategic Advisory Services

• Bid document preparation

• Mobilization of government network for lobbying

• Venue facilitation and suppliers referral

Planning & Bidding

• Facilitate attractive travel packages in targeted source markets

• Promotion at previous congress to Hong Kong

• E-channel of MEHK for overseas publicity

Pre-event Marketing

• Co-ordinate invitation to government officials to officiate the event

• Invitation of associated bureaus as supporting parties

Official Invitation

• Special welcome and exclusive tour programmes

• Sponsorship of cultural performance or welcome reception

• Tourism information

Hospitality Support

A Win-Win Partnership

HONG KONG REWARDS PROGRAMME

• Exceptional Support Packages and Privileges

(*with at least 20 or more overseas participants).

• To enhance the experience of overseas participants in Hong Kong,

MEHK has produced a specially tailored hospitality privileges for

your next corporate meeting or incentive.

• VIP Welcome packages*

• Cultural performance of a traditional

lion dance at official function*

• Welcome message at airport and

special privilege coupon offer*

• Exclusive group offers* from

attractions including Discovery Bay,

Hong Kong Disneyland, Jockey Club,

Ngong Ping 360 and Ocean Park

ONLINE CHANNELS

DiscoverHongKong.comMEHongKong.com partnernet.hktb.com

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ONLINE CHANNELS

Conference &

Incentive Travel

MagazineMeeting the World

Video Blogs

Incentive Travel &

Corporate Meetings

Magazine

WE ARE HERE TO HELP!

Festivals &

Culture/

Heritage

Helen Chan Lindsey Ford Maris Kuklis

Manager - Conventions,

Exhibitions and Corporate

Events

Marketing Executive,

MEHK

Senior Marketing

Executive,

Meeting & Incentives

helen.chan@hktb.com lindsey.ford@hktb.com maris.kuklis@hktb.com

0207 432 7708 0207 432 7709 0207 432 7710

meHongKong.com discoverHongKong.com

So don‟t waste time, talk to us and let us save you time!

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Thank

you!

Your Hong Kong Partners - Hotels

• 200+ Hotels

• 70,000+ Bedrooms

• Budget to Luxury