HMG_Media_Kit-R

COMMUNITYNEWSCOMMUNITYNEWS2012 MEDIA KIT

HEWS MEDIA GROUP+1 (562) 407-3873

13047 E. Artesia Blvd., Ste. C-102, Cerritos, CA 9070313047 E. Artesia Blvd., Ste. C-102, Cerritos, CA 90703loscerritosnews.net

HEWS MEDIA GROUP

“As a Los Angeles County Supervisor I need to “As a Los Angeles County Supervisor I need to keep in touch and inform my constituents. Los

Cerritos Community News is always there to help me and other local politicians, offering

editorial space for press releases as well as accepting articles for publication on the

Opinion Page. Furthermore, if I want to know what’s going on in the community, I always

pick up the Community News first.”

Don Knabe Los Angeles County Supervisor

Former Mayor of Cerritos, Cerritos Resident

“We have been advertising in Los Cerritos Community News for 8 weeks and had our best month ever this last April. After that, we signed a one year contract and had our best ever June! I highly recommend using Los Cerritos Community News for your marketing and advertising.”and advertising.”

George Kerby Owner California Replacement Windows

Cerritos, Ca.

Newspaper

Quality. Quantity. Loyalty.The Community News is an integral part

of people’s lives. Our content is available to more than 165,000 readers across multiple

platforms. And, those loyal readers are influential and highly engaged. This is

what makes it one of the most attractive environments for advertisers.

Informed.For an insightful view of our area, there’s no For an insightful view of our area, there’s no paper like The Community News. For more paper like The Community News. For more than 14 years, our readers have expected their newspaper to provide the most thorough and uncompromising coverage in our area.

pick up the Community News first.”

Don Knabe Los Angeles County Supervisor

See pages 7-10 for advertising rates.

LosCerritosNews.net is the #1 local news site, visited by over 18,000 unique visitors each month. They access and connect daily with our award-winning journalism—in articles, video, and multimedia features—and become part of one of the most engaged, loyal community of readers on the Web.

Online NewspaperNewspaper

Money to spendCerritos area residents spend more in retail purchases than any city in California except Beverly Hills.

The average yearly income in Cerritos exceeds $79,000 per year.

ReachThe Community Newsreaches 95% of all homes and businesses in Cerritos, Artesia, Hawaiian Gardens, Norwalk, East Lakewood, La MIrada, La Palma, and Pico Rivera every Friday.

Competing newspapers reach less than 12%.

ValueThe Community Newsreaches more residents but costs 1/3 less than the competitors.

Social Media Social Media Marketing

Your Message + Social = More CustomersEngaging customers on social networks like

Facebook, LinkedIn, and Twitter helps you grow your business by both increasing customer

loyalty and spreading your message to a new audience.

We make social media marketing easy by connecting your social networks with Email

Marketing, Event Marketing, and Online Surveys and Contests to get your small

business or nonprofit noticed. And our team will you get started.

The bottom line? Social Media Marketing The bottom line? Social Media Marketing The bottom line?helps you get more out of what g for the

digital age.

Harness the power of Social Media Marketing for your business.

HERE’S HOW IT WORKS:

Email Marketing + Social Media:Email starts the conversation, social deepens the relationship. Combine your email and social media marketing to put your content in front of a bigger audience. Make it easy for your fans and followers to share your content with their friends and colleagues.

Event Marketing + Social Media:Let your guests help you pack the house! Invite your list, but don’t stop there — post your event right from your Constant Contact account to Facebook, Twitter and LinkedIn to get even more publicity. With one click your guests can post your event to their favorite social media sites, getting their friends and colleagues to attend.

Online Survey + Social Media:Want to know what they really think? Make your polls and surveys go social and get instant feedback from a whole new audience.

YourCityCoupons.net

What is Your City Coupons?Your City Coupons emails its members one unbeatable offer on something great to do

in your city. In addition to huge exposure, Your City Coupons generates a large number

of sales in a short period of time. Given the appeal of our offers, users frequently pass the

information along to others, which translates to the potential for even more customers for

your business.

Giving backYour City Coupons donates up to 10% of

every coupon purchased to a charity of the purchasers’ choice. We have secured over

105 charities (and growing) for inclusion into purchases of coupons.

Our goal is to create opportunities where everyone wins

Motivated Consumers. Your City Coupons delivers exactly what your business needs - a large group of consumers

who are looking to spend..

Get Noticed. Your offer will be exclusively delivered to our thousands of opt-in email subscribers, who look forward to receiving Your City Coupons weekly email. Our first-class business partners, unbeatable values, and entertaining write-ups keep consumers engaged in a way that traditional marketing can’t match.

Online “Word of Mouth”.Your offer will spread virally across the Web as our customers share it with friends using tools like Facebook and Twitter, further increasing your brand’s exposure.

Only invest in committed customers.With Your City Coupons, you’re only investing in the most valuable asset to your company—committed buyers. The sole purpose of marketing is getting people through your doors. For each customer Your City Coupons delivers, we simply share the revenue—a win for you, us, and the customer.

Tailor The Offer To Meet Your Needs.Your City Coupons works with you to structure an offer that will maximize the value to your business in a variety of categories such as restaurants, health, beauty, events, recreation, services, products, and more.

Video

Motion. Sound. Memories.Our creative team works together to develop

the finest in promotional video production services for each of our clients. Our staff will

learn every aspect of your business or product, formulate a message, then create a video

production concept to get it out into the world in a fun and engaging manner. We’ll make

sure people not only see your message – they’ll remember it.

Educational VideosA good training video production needs to

do more than tell your employees what to do. It needs to educate them, so they can do their jobs in a safe and efficient manner. But it also

needs to be fun and enjoyable to watch. It needs to entertain. Viewers retain exponentially

more information when they are also being entertained. A high end, informative, and

entertaining training video is key

The same goes for education videoproduction. When teaching at any level, it’s

important to be on that level, not above it. Our staff has created video productions for every

age group and demographic – we know how to connect on any level.

FREE STANDING INSERTS $25 per thousand, printed by customer

COLOR CHARGES: 1 Color - $50 • 2 Color - $100 • 3 Color - $150 • 4 Color - $400 • 85 Line Screen

ADVERTISING DEADLINES: Space Reservations - Friday 5:00 PM • Camera Ready - Tuesday, Noon • Friday Publication

DESIGN & PRODUCTION: As a service to our advertisers, the Los Cerritos Community News will produce your ad.

DISTRIBUTION: Delivered to 45,000 homes and businesses weekly in Cerritos, Artesia, Hawaiian Gardens, and East Lakewood and La Palma.

COMMUNITYNEWSCOMMUNITYNEWSAD RATES

Prices are on a per issue basis: Open 8 weeks 13 weeks 26 weeks 52 weeksFull $900 $850 $825 $800 $770Half $500 $470 $440 $415 $385Quarter $400 $330 $275 $250 $220Eighth $220 $195 $175 $165 $140SixteenthSixteenth $145$145 $125$125 $100 $100 $75 $75 $55 $55

Prices are on a per issue basis: Open 8 weeks 13 weeks 26 weeks 52 weeksFull $400 $375 $350 $325 $300Half $295 $275 $255 $235 $215Quarter $240 $220 $200 $180 $160Eighth $150 $130 $110 $90 $70Sixteenth Sixteenth $85$85 $70 $70 $60 $60 $50 $50 $40 $40

Pick up rate into Zone 2 - 25% off Open 8 weeks 13 weeks 26 weeks 52 weeksFull $300 $281 $263 $244 $225Half $221 $206 $191 $176 $161Quarter $180 $165 $150 $135 $120Eighth $113 $98 $83 $68 $53Sixteenth $56 $49 $41 $34 $26

Pick up rate into Zone 1 - 20% off Open 8 weeks 13 weeks 26 weeks 52 weeksFull $800 $756 $738 $719 $695Half $426 $401 $376 $356 $331Quarter $340 $276 $225 $206 $180Eighth $183 $162 $147 $143 $123Sixteenth $127 $109 $86 $64 $46Ask your representative about color rates.

“As the Assemblymember representing the “As the Assemblymember representing the areas of Artesia, Cerritos, Hawaiian Gardens,

Lakewood, and Norwalk, my staff and I often read Los Cerritos Community News to

stay informed of the goings on within the community. I see the paper and its dedicated

reporters everywhere. Los Cerritos Community

Newspaper is truly a community newspaper.”community newspaper.”

Assemblymember Assemblymember Tony Mendoza

Former Mayor of ArtesiaArtesia Resident

ZONE 1 - 35,000 CirculationArtesia, Cerritos, E. Lakewood,

Hawaiian Gardens, and La Palma

ZONE 2 - 10,000 CirculationNorwalk and Pico Rivera

PICK-UP RATES

Prices are on a per issue basis: Open 8 weeks 13 weeks 26 weeks 52 weeksFull $675 $650 $625 $600 $575Half $400 $375 $350 $325 $299Quarter $299 $275 $250 $225 $199Eighth $185 $175 $150 $125 $99Sixteenth $85 $75 $65 $55 $45

ZONE 3 - 15,000 CirculationLa Mirada Lamplighter

COMMUNITYNEWSCOMMUNITYNEWSZIP CODE COVERAGE

CITY ZIP CODE QUANTITY

Artesia 90701 5,000 Cerritos 90703 17,000 E. Lakewood 90715 4,000 Hawaiian Gardens 90716 4,000 La Mirada 90638 15,000 La Palma 90623 3,000 Norwalk Norwalk Norwalk 90650 5,000 Pico Rivera 90662 5,000

TOTAL DISTRIBUTION: 58,000

HAWAIIAN GARDENS

LA MIRADA

LAKEWOOD

MONTEBELLO

NORWALK

MONTEBELLO

BUENA PARK

LA MIRADA

BUENA

RIVERA

DOWNEY

BELLFLOWER

LAKEWOOD

MONTEBELLOMONTEBELLO

CYPRESS

LA MIRADA

SANTA FE SPRINGS

PICO RIVERA

CERRITOS

NORWALK

LAPALMA

CERRITOSARTESIA

LA

MILES0 2 4 6

SIXTEENTH PAGE ONE COLUMN

WIDTH: 2.375 INHEIGHT: 3.5625 IN

EIGHTH PAGE TWO COLUMN ADHorizontal AD

WIDTH: 4.9167 IN HEIGHT: 3.5625 IN

HALF PAGE FOUR COLUMN ADHorizontal Ad

Width: 10.375 inHeight: 7.2917 in

HALF PAGE TWO COLUMN ADVertical AD


QUARTER PAGE TWO COLUMN ADVertical AD


FULL PAGE ADWIDTH: 10 IN

HEIGHT: 14.75 IN

THREE QUARTER PAGE THREE COLUMN ADVertical AD

Width: 7.4583 in Height: 14.75 in

COMMUNITYNEWSCOMMUNITYNEWSAD SIZES

Subtract $205 from each category for print only pricing.

5,000$545.0010,000$575.0020,000$815.00

10,000$565.0020,000$600.0040,000$845.00

5,000$625.0010,000$655.0020,000$995.00

5,000$955.0010,000$1055.0020,000$1605.00

All advertised flat sheet insert products include delivery to our office, for any information on additional quotations, call 562.407.3873www.loscerritosnews.net • 13047 E. Artesia Blvd., C-102 • Cerritos, Ca., 90703 • [email protected]

Los Cerritos Community Newspaper Group Insert/Brochure Print and Delivery

3.5 x 8.5-No perforation

4 color front, blank back QUANTITY PRICE EXTRA M‘s100 lb. Gloss 5,000 $407 $54 100 lb. Matte 5,000 $419 $55

4 color front, black back or 4 color back QUANTITY PRICE EXTRA M‘s100 lb. Gloss 5,000 $465 $59 100 lb. Matte 5,000 $486 $61

5.25 x 8.5-No perforation



4 x 11-No perforation



3.5 x 8.5-Perforation



5.25 x 8.5-Perforation

4 color front, blank back QUANTITY PRICE EXTRA M‘s100 lb. Gloss 5,000 $791 $146100 lb. Matte 5,000 $807 $149


4 x 11- Perforation



Doorhangers-Perforated and Non-Perforated

13047 E. Artesia Blvd., C-102 • Cerritos, Ca 90703 www.loscerritosnews.net • [email protected] Office 562.407.3873 • Fax 562.921.1915

Delivery services

available too!

HEWS MEDIA GROUP

Online Advertising Rate CardTraditional Web ad sizesSkyscraper Medium rectangle Leaderboard160 x 400 160 x 210 450 x 100

Special Web ad sizes-Examples on next page

Peeler Pop-Up Sticky300 x 300 450 x 320 800 x 75

Ad Impressionsper month

Run of Site Home PageRun of Site Home Page

25,000 $300 $325

20,000 $240 $260



25,000 $350 $375

20,000 $280 $300



25,000 $400 $425

20,000 $320 $340



25,000 $450 $475

20,000 $360 $380

12 Months

6 Months

3 Months

1 Month

Duration



25,000 $350 $375

20,000 $280 $300



25,000 $400 $425

20,000 $300 $320



25,000 $450 $475

20,000 $320 $340



25,000 $500 $550

20,000 $340 $360

12 Months

6 Months

3 Months

1 Month

Duration

Increase your reach with the #1 Community

Newspaper site in the area!

Our audience is younger, more affluent and growing rapidly.

• The median age of loscerritosnews.net online audience is 42.

• Average household income is $70,000.

• There are 14,000 unique visitors coming to our site each month a 300% increase over 2010 visitors.

www.loscerritosnews.net

Stick-On Ads

New 2007 FordEdge SE

All New 2008Ford Taurus SEL

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Kim Stanley, Owner/Stylist20 Years Experience

Single Sheet Inserts

8.5”x11” Single Sheets

11”x17” Single Sheets

Bubba’sCar Wash

$5 off

Quantity 10,000 25,000 100,000 200,000 300,000

Quantity 10,000 25,000 100,000 200,000 300,000

Stick-On Ads 3”x3” • 3”x2.75” • 3”x2.5” • 3”x2.375”

Stick-On Ads 3”x4”

3-5 Day Turnaround on All Products!

Qty 10,000 20,000 35,000 50,000 75,000 100,000 200,000 500,000

Qty 10,000 20,000 35,000 50,000 75,000 100,000 200,000 500,000

Qty 10,000 20,000 35,000 50,000 75,000 100,000 200,000 500,000

8.5”x5.5” Single Sheets

$3.00OFF

One DesignerPizza of

Your Choice(Not Valid on Fri)

Not to be combined

with any other offer.

Bring this coupon.

Limit one coupon per customer. Expires September 16, 2007.

Z&E Sticky 3x3 8.25 E - Composite

Zone 1 Zone 2

Zone 3 Zone 4

River Cities PrintingA FULL SERVICE COMMERCIAL PRINTER

Shipping

FREECREATIVESERVICES!

You can now get Gloss and Uncoated Single Sheet Inserts

for the same low price!

Zone 1 Zone 2

Zone 3 Zone 4


u Rates are per thousand.

u Quick Turnaround: processed, printed and shipped in

3-5 business days

u Flexibility to print ANY QUANTITY!

(there is a $150 set up fee for jobs under 10,000)

u Sizes available: 3"x3", 3"x2.75", 3"x2.5". 3”x4”

u Plate Change Charge: Pricing reflects normal set up -

if plate change is required $25/plate will apply.

uNo additional charge for PMS colors

uDiecuts/Shapes: Additional $2M. Available for

3”x3” Stick On Wind#1 or Wind#3 only. Shapes are as

follows: Circle, House, Car, Heart, Popcorn/Flower, follows: Circle, House, Car, Heart, Popcorn/Flower, follows: Circle, House, Car, Heart, Popcorn/Flower, follows: Circle, House, Car, Heart, Popcorn/Flower, follows: Circle, House, Car, Heart, Popcorn/Flower, follows: Circle, House, Car, Heart, Popcorn/Flower,

Pumpkin, Apple, Football, Shamrock, Diamond, Truck, Pumpkin, Apple, Football, Shamrock, Diamond, Truck, Pumpkin, Apple, Football, Shamrock, Diamond, Truck, Pumpkin, Apple, Football, Shamrock, Diamond, Truck, Pumpkin, Apple, Football, Shamrock, Diamond, Truck, Pumpkin, Apple, Football, Shamrock, Diamond, Truck, Pumpkin, Apple, Football, Shamrock, Diamond, Truck,

Christmas Ornament, Strawberry, Coffee Cup, Stop Sign, Christmas Ornament, Strawberry, Coffee Cup, Stop Sign, Christmas Ornament, Strawberry, Coffee Cup, Stop Sign, Christmas Ornament, Strawberry, Coffee Cup, Stop Sign, Christmas Ornament, Strawberry, Coffee Cup, Stop Sign, Christmas Ornament, Strawberry, Coffee Cup, Stop Sign, Christmas Ornament, Strawberry, Coffee Cup, Stop Sign,

Hamburger, Barrel and Wine Bottles.Hamburger, Barrel and Wine Bottles.Hamburger, Barrel and Wine Bottles.Hamburger, Barrel and Wine Bottles.Hamburger, Barrel and Wine Bottles.Hamburger, Barrel and Wine Bottles.Hamburger, Barrel and Wine Bottles.Hamburger, Barrel and Wine Bottles.

uPackaging: All notes are Fan-folded in cartons that Packaging: All notes are Fan-folded in cartons that Packaging: All notes are Fan-folded in cartons that Packaging: All notes are Fan-folded in cartons that Packaging: All notes are Fan-folded in cartons that Packaging: All notes are Fan-folded in cartons that Packaging: All notes are Fan-folded in cartons that

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HEWS MEDIA GROUP

13047 E Artesia Blvd., Ste. C-102 • Cerritos, CA., 90703 • 562.407.3873 • [email protected] • loscerritosnews.net • lmlamplighter.com

Put Your Ad On Our Front Page With Our Front Page Stick-On Advertising!

Stick-On Ads

New 2007 FordEdge SE

All New 2008Ford Taurus SEL

All New 2008 FordFocus S Coupe

$13,495

LEAVE YOUR CHECKBOOK AT HOME!NO MONEY DOWN

NO MONEY DUE!!!

24 Month LeaseLEAVE YOUR CHECKBOOK AT HOME!NO MONEY DOWN

NO MONEY DUE!!!

36 Month Lease

$9,640$353mo$87mo

New 2007 FordExpedition EB EL 4x4

Call for An Appointment733-4386

Kim Stanley, Owner/Stylist20 Years Experience

Single Sheet Inserts

8.5”x11” Single Sheets

11”x17” Single Sheets

Bubba’sCar Wash

$5 off

Quantity 10,000 25,000 100,000 200,000 300,000

Quantity 10,000 25,000 100,000 200,000 300,000

Stick On Ads are printed on glossy white background paper. Full Glue and Pattern Glue adhesive available.

Stick-On Ads 3”x3” • 3”x2.75” • 3”x2.5” • 3”x2.375”

Stick-On Ads 3”x4”

3-5 Day Turnaround on All Products!

Qty 10,000 20,000 35,000 50,000 75,000 100,000 200,000 500,000

Qty 10,000 20,000 35,000 50,000 75,000 100,000 200,000 500,000

Qty 10,000 20,000 35,000 50,000 75,000 100,000 200,000 500,000

8.5”x5.5” Single Sheets

The Best Pizza

Fast, Free Delivery 454-4563

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Monday-Saturday 11-10; Sunday 3-9

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$3.00OFF



Not to be combined

with any other offer.

Bring this coupon.

S20

0256

S20

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Z&E Sticky 3x3 8.25 E - Composite

Zone 1 Zone 2

Zone 3 Zone 4


Shipping

FREECREATIVESERVICES!

You can now get Gloss and Uncoated Single Sheet Inserts

for the same low price!

Zone 1 Zone 2

Zone 3 Zone 4


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25,000 homes for only $40 per thousand!25,000 homes for only $40 per thousand!Print and placed on the front. That’s only 4 cents per home!

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