Hivemind issue1

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  • 1. thehivemindissue 0101 thehivemindissue01 1 the mindISSUE01 forgottenlandscapes A backlash against our obsession with the now
  • 2. thehivemindissue 0103 thehivemindissue01 02 editors letter Hello and welcome to our first edition of the Hive Mind Magazine, from the Cultural intelligence team at Flamingo. Hive Mind is our global community of experts. in the Cultural intelligence team we work with experts to understand the social, cultural and behavioural shifts that define the New Mainstream. We believe that there is more than one type of expert. From the Culture Thinkers, the gurus and commentators,totheCultureMakers,thepeoplewho are busy pushing the boundaries forwards by their daily enterprise and habits. We have been building this community for a few months now, and have gathered together some really exciting people who we work with in many different ways to add value and brand building ideas for our clients. We hand pick experts across industries, geographies and communities, who can show us and tell us about real culture in action. We build longer, closer, more connected relationships with our experts, to give us richer cultural intelligence. each issue of the magazine focuses on a different topic,andshowcasestherichnessanddiversityofour expert community. in this issue we have worked with psychologists, architects, academics and heritage campaigners. We also introduce our expert hero of this edition, Liam Young, an futurist, critic, curator and all round interesting man. This edition is all about Forgotten Landscapes, a provocative counter trend to the accelerated churn of productivity and Now-ism of todays world. By exploring the physical forgotten spaces of our world, and the fascination they hold for people, we explore a new way to connect with space be that built space or brand space. We hope this magazine interests and intrigues you! Pleasegetincontactifyoudliketotalkabouthowour expert offer can help you. Happy reading, Amy Rait And Miriam Rayman from the CI team culturalintelligence@flamingogroup.com p04Contributors p05 Photoessay p06 Forgottenlandscapes p10 Socialanalytics p12 Infocus p13 Naoto Matsumura p14 Queen Elizabeth Olympic Park p15 Shahira Hammad p16 Unknown Fields Division p18 The Chettinad Mansions p19 Detroit 20 Hashima Island p22 Whyweneedit p24 Brandtake-outs Photography (High Line NYC) Robocop vs. Bambi by JMacPherson thehivemindissue 0103
  • 3. thehivemindissue01 04 contributors Liam Young currently lives and works in London as an independ- ent designer, futurist, critic and curator. He is one of the coordina- tors of the nomadic design studio unknown Fields Division and is a founder of the think tank Tomorrows Thoughts Today, a group whose work explores the consequences of fantastic, perverse and underrated urbanisms. Phil Dobson (Bsc (Hons), MBPss, DHyp, BsCH (Assoc)) is the Founder of BrainWorkshops. He has a degree in Psychology and is a fully accredited Clinical Hypnotherapist and NLP Practitioner. He set up BrainWorkshops to enable individuals to learn how to use their brains better; applying what we know about the brain to enhance peoples lives and experience. BernardDragonandMichelAdmentarearchitectsanddesigners, restorers and campaigners. Originally from France, theyve collabo- rated on architecture projects such as the National Grand Theater inBejing.TravellingtoChettinards(TamilNadu,india)searchingfor reclaimedmaterials,theyfellinlovewiththeplaceandrestoredone of the palaces into an award winning luxury hotel, saratha Villas. Barbara Kaucky (Dipl ing Arch RiBA) is a director of erect archi- tecture, a London based architecture practice, which she founded withsusanneTutschin2002.Togetherwiththeirteam,Barbaraand susanneworkondesignandusercentredarchitectural,publicrealm and community engagement projects seeking to create welcoming and enjoyable spaces, which people take on as their own. Shahira Hammad is an architect from Alexandria, egypt. she holds a Master of science degree from the university of Applied Arts, die Angewandte, Vienna where she graduated with distinc- tion in 2012. shahira is interested in architecture as an interdisci- plinary field. shahiras projects have been published and exhibited internationally. Bryan James is an interactive designer with 5 years experience, working at epiphany search based in Leeds. He created an inter- active digital experience of Hashima island, Japan. When Google released the street view photography, he wanted to reveal this hid- den island and its stories, so creating an atmospheric tour of this island abandoned in the 1970s. A Glimpse into Manhattans Future? by Dee de Lara, , Flamingo NY Within a three-block radius of my east Village apartment, empty lots sit vacant and fenced off with no apparent intention of being developed or renewed. in a place where space is at an absolute premium, these seemingly abandoned pieces of land feel like liminal spaces sandwiched between hubs of activity: apartment buildings where ten- ants live squeezed wall-to-wall on top of each oth- er, and stores and restaurants where money and ideas are exchanged 24-7. People flutter past these every single day with- out the urge to peer in and see beyond the locked chain link gates or poster-adorned plywood. Are these haunted, sacred spaces in a city where no space is off limits, ghosts of buildings past or pre- monitions of the urban future? And who holds the key to the locks? Right now, they just sit undis- turbed and unattended, quietly isolated from New York Citys cacophonous buzz. thehivemindissue 0105
  • 4. thehivemindissue 0107 thehivemindissue01 06 These vast empty spaces make us feel in a way which alleviates us from that agonising sense of self importance and ego-ism which is otherwise clinging to us like a bad smellAnything which puts us into perspective, in some way. Its a nice way of feeling small. Alain de Botton, School of Life Sunday Service, On Pessimism. Forgottenlandscapes Amodernloveaffair by Amy Rait When Liam Young and Kate Davies launched their Unknown Fields Division, leading tourists on annual field trips into unknown or forgot- ten landscapes such as the Roswell crash site or the Chernobyl exclusion zone, they did so as part of an architectural research practice. They had no idea these expeditions would generate such a devoted following or ever be featured on the cover of Icon Magazine. Pioneers like Liam and Kate have a mission - to bear witness to these forgotten places, to bring back stories and lessons about how our lives as modern city dwellers are affected by these places, and vice versa, both now and in the future. They seek out the places on the fringes of our existence, such as the Madagascan rainforest, or mining com- munities in the Australian outback. They search for the wonderful, the deserted, the extreme. But beyond this intriguing initiative, and beyond this ecological agenda, we are seeing a growing fascination with forgotten places of all kinds. Peo- ple are yearning to find, and experience, aban- doned, hidden spaces, both far away and also closer to home. This is a symptom of a wider need people have to create perspective beyond todays myopic and superficial churn of the new. thehivemindissue01 06 thehivemindissue 0107
  • 5. thehivemindissue01 08 Most people dont understand what the word decadent means. They think it means fancy and luxury but actually, its something in a state of decay. Andre Walker, designer and fashion consultant in an interview with Katharine Zarrella These places help us reclaim something we have lost. They provide a connection to our world, our place in time, and place within nature. Phil Dobson, psychologist. Forgotten landscapes Decadence and Decay Porn The burgeoning photographic trend focusing on these spaces is known as ruin porn or decay porn and demonstrates the allure of decay. Theres an attraction to an imperfect, crumbling world as a backlash to the over polished sterile minimalism of today. Our problem with now is that we are ob- sessed with production and perfection says ar- chitect shahira Hammad, Were in denial, ignoring the fact that we will die someday, our own eventu- al demise. Our modern buildings show our denial, they are rigid, perfectly aligned, clean, functional modern spaces. Our current attraction to the decaying is also a wry look at the dystopia on the horizon from our hy- per-superficial consumerist lifestyles. Here there is something of the last days of Rome, or the last days before the French revolution. We live in a world where weakness and imperfec- tion are invisible, blinked out of existence. We are one of the first generations to have not seen death, up close and personal, as death becomes the pre- serve of hospitals and hospices. We no longer have mourning around open caskets. This feels normal to us, but compared to other societies (such as ancient Amazonian tribes where the dead were re- buried in the family hearth to keep them close and bless the remaining family), we are an oddity. Our reality is really quite skewed, says psychologist Phil Dobson, we live focused at the small end of the scale, zoomed in on just one part of the human experience and so we miss out on understanding scale and true meaning. By living huddled up in the small beginnings of na- tures life cycle, it creates a disjoint with the reality of