Hirst Shooting Video for the Web 2012

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    Shooting video for the webThe basics of videography for blogs and

    online news sitesEthical Martini, August 2012

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    Just shoot me

    Theres nothing mysterious about broadcast

    technology and in the web context high-end

    production values are not important

    However, always aim to shoot the best qualitythat you canthis means good light, good audio

    and good camera angles

    There are some basic rules you should be

    following -

    the rule of thirds

    , for example andhow to follow action with the camera, without

    getting all that jerky movement that spoils the

    shot

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    Before you leave the building

    Even if youre not a boy scoutbeprepared

    What do you want to shoot?

    Story & Purpose Time frame to deadline

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    Equipment checklist:

    Inventory what have you got

    Phone & App point & shoot, edit & upload

    Automatic video camera

    Backpack kit:

    Batteries; tapes (if you need them); free-space on hard

    drive (if you have one); tripod; audio gear; lights (if you

    can get them); power cordsoh, and the camera

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    Brain checklist:

    what are you shooting; where are you going; how are

    you going to shoot it; do you need permission to

    shoot there; is the interviewee ready;

    have you researched the topic; have you got your

    notebook, maps, keys, phone, wallet and water; doessomeone know where youre going

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    Basic guidelines for web video

    Use low-action shots whenever possible lots of movement can look blurry and pixilated on the

    web

    Keep the camera still

    if youre shooting action, let it happen in the frame

    Zoom, zoom, zoom in a word No

    Make sure your subject is well lit from the front

    get as much light as you can in the shot, peoples

    faces in particular and important action Strive for good quality audio

    GIGO: garbage in, garbage out

    Avoid small objects except in ECU shots

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    Framing the shot

    A good shot will always fill the frame

    Get as physically close as you can to the

    subject/action Zoom with your feet

    Familiarise yourself with the grammar of the shot: Long/wide/establishing shots (panoramic, scene-

    setting)

    Mid-shots (from the mid thigh or higher)/Head and

    shoulders (close-up)/ECU (extreme close-up)

    Cutaways/B-roll/Reverses (shots that you can use to

    cover up difficult edit-points)

    Choose your background carefullydecorate

    Pan (l-r)/zoom (in-out)/tilt (up-down)

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    Shoot a variety of shots

    Wide

    Establish the events

    Medium

    More engaging

    Close up

    Show the details

    Source: ISU

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    Wide Shot

    Establish the event

    Source: ISU

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    Medium Shot

    Engage the viewer in the event

    Source: ISU

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    Close-Up Shot

    Show the details

    Source: ISU

    http://communication.illinoisstate.edu/

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    Shoot for your editor (usually you)

    Editing is always easier if you (or your editor) has a good selection of

    useable shots and great audio (well pretty good audio)

    Most times you only get one shot at getting a shot

    Action speaks louder than words shoot wide first and

    shoot wide often

    Objects that are relevant or interesting; details faces,hands, windows, artworks, flowers, friends, doors, damage, colour, emotion,

    metaphor, beauty, intrigue, curiosity, personality make great

    insert/cutaway shots

    But dont waste time on that till you get the action Take time to frame an interview shot even in the

    heat of the moment

    Take more time with a set-up interview

    Frame, sound-check, re-frame, record

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    Rule of thirds

    Imagine the scene you

    want to frame overlaid with

    a grid breaking it into nine

    rectangles of equal size

    Find the major point ofinterest in the shot as your

    focal point

    Frame major foreground

    objects into the left or right

    horizontal third and into themiddle third

    Fill at least two thirds

    vertically

    Source: sweet.vanjava

    The theory is that if you place

    points of interest in the

    intersections or along the lines

    that your photo becomes morebalanced and will enable a

    viewer of the image to interact

    with it more naturally.

    Digital Photography School

    http://sweet.vanjava.info/index.php/2008/03/04/trying-to-apply-the-rule-of-thirds-on-my-snaps/http://digital-photography-school.com/blog/rule-of-thirds/http://digital-photography-school.com/blog/rule-of-thirds/http://digital-photography-school.com/blog/rule-of-thirds/http://digital-photography-school.com/blog/rule-of-thirds/http://sweet.vanjava.info/index.php/2008/03/04/trying-to-apply-the-rule-of-thirds-on-my-snaps/
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    Source: TV Handbook

    Source: Ethical Martini

    Source: sweet.vanjava

    Source: Picture America

    http://www.tv-handbook.com/Composition%20and%20Camera%20Movement.htmlhttp://ethicalmartini.wordpress.com/http://sweet.vanjava.info/index.php/2008/03/04/trying-to-apply-the-rule-of-thirds-on-my-snaps/http://pictureamerica.org/HV20Directory.htmlhttp://pictureamerica.org/HV20Directory.htmlhttp://sweet.vanjava.info/index.php/2008/03/04/trying-to-apply-the-rule-of-thirds-on-my-snaps/http://ethicalmartini.wordpress.com/http://www.tv-handbook.com/Composition%20and%20Camera%20Movement.html
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    Stabilise the camera

    Theres nothing worse than shaky footage,

    except unintentionally shaky footage

    Keep the camera stillsure, but how?

    Use a tripod still the most effective way and youcan then operate the controls without jerking the

    camera around

    Steady yourself and the camera against

    something solid thats not moving:

    a tree, a wall, a table, a heavy (non-operating) piece

    of machinery; rest your elbows on the roof of the car;

    get someone to hold you or to lean against

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    UseALL available light

    Dark, greyed-out and grainy footage cannot berepaired in post-production (GIGO again)

    Using professional lighting rigs is expensive, time-

    consuming and not for the D-I-Y beginner

    Simple-to-usehotshoe

    lights for modern digital

    cameras work well for lighting facesif youre

    close enough

    When in doubt take it out(side)theres nothing

    wrong with asking your interviewee to go outside,but be very careful about noisy locations

    Open the curtains/blinds and turn on the lights

    A simple table or desk lamp makes a reasonable

    spotlight for faces

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    Lighting tips

    Dont shoot into direct sunlight

    If youre outside on a really sunny day, find some

    light/dappled shade

    Dont shoot with the sun in your interviewee

    seyes, they squint and look stupid

    Find and use the backlight button on your

    camera

    If you only have a little amount of light, get it onyour subject any way you canuse the desk

    lamp etc and bring it close, then frame the shot to

    leave it out (see rule of thirds)

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    A few sound rules

    Read up and practice microphone technique

    Test your microphones before using them,

    particularly the first time

    If using a smallprosumer

    camera, fit anexternal mic if you can

    Where possible use lapel mics for interviews if

    you only have one, put it on the talent, not on you

    If your camera lets you ALWAYS check youraudio levels in a pre-record test

    Stay away from noisy locations and high wind

    situations

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    Chasing some action

    If you keep the camera still,how do you shoot action?

    Let the action come to you

    Frame a wide shot and let

    the action move through theframe

    Start with an empty frame

    (if you can), hold the shot

    until the frame is emptyagain

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    Hold the camera still move slowly

    Pan, zoom, tilt if you want to try it from a standing position move your upper body first

    on a tripod

    start and finish on a still subject, or hold the shot till it

    leaves the frame

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    Action in the frame

    For interview subjects frame wide or deepenough to get hands in frame if they move, using

    slow tilt

    If youre on your own, keep it simple

    a good seated MCU set wide (camera close) over

    one shoulder,

    or standing head and shoulders to mid chest [dont

    cross the line]

    If in doubt, keep it wide for crowd scenes, teamsport and racing

    Dont shoot flat angle the camera so that the action

    is moving towards (not head-on) or away into a

    horizon or vertical vanishing point (thirds)

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    Wide, Medium and Close-Up

    Used for montage of event Using a variety of shots is a good way to keep the

    viewer engaged

    Try moving from a wide to medium to close-up in

    one long shot It can work for a voice-over sequence, or as

    overlay for interview tracks

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    Get at the Eye level of subjects

    Viewer identifies with subject through

    eye level

    Often Youth are shot from Adult

    perspective

    Use angles appropriately

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    Get at the Eye level of subjects

    Source: ISU

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    Youth Eye Level

    Source: ISU

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    Youth Eye Level

    Example:

    Source: ISU

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    Crossing the line is a very

    important concept in videoand film production.

    It refers to an imaginary line

    which cuts through the middle

    of the scene, from side to

    side with respect to the

    camera.Crossing the line changes the

    viewer's perspective in such

    as way that it causes

    disorientation and confusion.

    For this reason, crossing the

    line is something to be

    avoided.

    Source: Mediacollege.com

    Where can the camera go?

    180 degree rule

    for any given sequence of

    shots stay on one side of

    the subject

    a half-circle along animaginary line through the

    subject forms your

    shooting area

    http://www.mediacollege.com/video/editing/transition/reverse-cut.htmlhttp://www.mediacollege.com/video/editing/transition/reverse-cut.html
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    180 Degree Rule

    Medium shot

    Source: ISU

    http://video.extension.iastate.edu/2009/08/28/4-h-building-better-citizens/http://video.extension.iastate.edu/2009/08/28/4-h-building-better-citizens/
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    180 Degree Rule

    Close-Up shot

    Source: ISU

    http://video.extension.iastate.edu/2009/08/28/4-h-building-better-citizens/http://video.extension.iastate.edu/2009/08/28/4-h-building-better-citizens/