High Impact Presentations

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HIGH IMPACT PRESENTATION

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Mental Floss

04/12/2023 Learn - Energize - Inspire

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Setting Standards for Today

1. What setting you want today?• Formal or Informal?

2. What learning environment would you prefer?• Lecture-based or interactive?

3. Would you like others to talk on the phone during the program?

4. Would you like to receive rewards for good performance?

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REWARDS STRATEGY

Big GiftsBigger Gifts

Even Bigger GiftsEven Bigger Gifts PLUS

04/12/2023 Learn - Energize - Inspire

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Learning Contract

“The Only Barrier to Learning the Truth is to Assume You Already Know It”

Confucius

Learn . Energize . Inspire

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About the Program• Planning for Presentation• Using the Mind Map• Presentation Structure• Getting Ready to Deliver• Delivery• Body Language• Dealing with Questions• Lots of video-recorded

Presentations


“Our ideas are as good as our facility to present them”

Leonardo Da Vinci

The Fundamental Concept

PRACTICE PRESENTATIONS : TASK

There is an opening of the same position at another org that you currently hold at OMV. You are asked to present your case to the Selection Board in ONE minute. Talk about why you are the most suitable person for the job. You may discuss your experience, talk about a recent project, discuss your past experience – whatever you think will help to make your case strong.

PRACTICE PRESENTATIONS : INSTRUCTIONS

1. The presentation will be recorded2. Make sure you make the best use of the ONE minute3. You will be asked to stop at the end of ONE minute4. You may take notes and refer to them during your presentation5. Consider the audience to be the selection board so you may put your body language to good use6. You will 6 minutes to prepare your presentation

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Learning From the Best

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Getting Ready for Presentation


If you don’t know where you are going, any road will take you there

TEAM EX – PREPARE THE SMART

1. You have to deliver a new security plan with the management team2. You are tasked with new training initiatives for the field staff3. You are required to share the important elements of HSE that apply to the field staff


Analyzing Your Audience


“A great message by a great presenter is worth less than a penny to the wrong audience”

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Ask Qs About Your Audience

THEIR PROFESSION?

THEIR KNOWLEDGE

ON THE SUBJECT?

THEIR NEEDS?THEIR LEVEL OF

INTEREST?

DECISION MAKERS?

WHAT WOULD MAKE THEM

LAUGH?

YOUR OPPONENTS

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•What’s the audience expecting of you? Your presentation?Audience Expectation

•What’s their level of expertise in that subject? What can you assume they would know?Level of Expertise

•Why are they there? Are they interested in your presentation?WIIFM Factors•Their age? Their income level? Their socio-economic background?

Audience Demographics

•Is the environment comfortable for the audience?Environment Factor

•How diverse is your audience? Are they part of the same organization or group?Diversity Factor

Quick Audience Analysis

INDIVIDUAL EX – AUDIENCE ANALYSIS

1. Work on your own and answer questions on page 102. Describe how you would approach the presentation under each situation. You may suggest more than one option for the situations

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Preparing the Content


At the Most Fundamental Level, There are Only Two Basic Types of

Presentations


Informative • Clarity is key• Set the context• Give examples• Brand the message • Repetition is the

mother of retention

Persuasive

• Use reasoning• Activate the

Imagination• WIIFM Factor• Show the future• Appeal to emotions

Top 5 for the Two Types of Presentations


“When I am about to start working on a presentation, they biggest problem I face is in

deciding how and where to start – what material to put and which sections to

include”Ken Blanchard – Professional speaker


Setting the Structure

• Start with the SMART• Analyze the Audience• Explore the content• The usual – Use basic • Make it Stick – Use complex


Presentation Structure – The Classic Model

WHAT?WHERE?WHEN?WHY?WHO?

‘W’ Questions

Present

Reason

Example

Present

P. R. E. P.

Where we are?What’s the

future?How to get

there?

Now – Dream – How

Last year Last quarterLast month

Today Next month

Timeline

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A NEW SUPER HUMAN STORY

1. Work in your teams and draw a mind map for a comic story or movie with a super human

2. The comic hero could be a male or female. You may give the comic character any power you may wish. But think about the following:1. His purpose - how does he help?2. His/her villain 3. Romance4. What neutralizes his/her powers5. Climax6. Ending

TEAM EX – SETTING THE STRUCTURE

1. Team size – 2 per team2. Read different presentation scenarios on page 14 and recommend which structure would you choose for each3. Then one member of your team would present your selections to the group

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Intro – The First 2 Minutes

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The Introduction


Unless you are one of the gifted people, you will always be nervous in the first 2 minutes.

If you have fully rehearsed your first two minutes, you can avoid the NERVOUS

ATTACK


Introductions – Different Ideas

• Story – emotional connection• Statistic• Quotation• Humor• Ask the audience a question• References to event, previous talk etc.

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Persuasive Messages

TEAM EX – DEVELOPING A MARKETING COMM

1. You are in the marketing department of the company that wants to launch a new product. The company CEO has asked for your help in designing the product and its initial marketing communication. 2. Keeping the target market in mind, design the product and highlight ONLY its benefits to the customers. Tell them why they should buy your product.

WIIFM – THE AUDIENCE BENEFIT

1. Understanding Feature Vs Benefits

2. Ex on page 16-17

3. Feature = Your Message Benefit = Your Message Applied to Them

Persuasive Presentations


Laws of PersuasionGive ‘n Take

Consistency

Authority Social Acceptance

Liking

Scarcity

Persuasive Presentations


The 30-sec spot•If you were to

present your idea in a 30-sec ad, what would it look like? Activating the

Imagination• Try to get people to imagine

the benefits they will get if they ‘bought’ your idea

The ‘Last Man’ Test• What would the last guy in the

last row remember from your presentation?

Writing the Press Release•If a reporter

was to write a press release about your presentation, what will he print?

The Art of Pitching

Sell Ice to the

Eskimos Living in the North

Pole

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Perfecting the Delivery


Why People Don’t Listen?Self-Talk

Delivery

Distractions

Interest Level

Need to Speak

Holding Audience Attention


Low Pitch (heavy voice)

• Authority• Seriousness• Anger• Showing concern

High Pitch (shrill voice)

• Screaming• Excitement • Surprise • Anxiety

Adjusting Your Pitch


Delivery –Vocal Emphasis

• Identify the words of ‘significance’ – then emphasize

• Before a ‘worthy fact’ – add a pause• If the word conveys emotions, add the

emotion in the word• Assume you are on the phone – they can’t see

you


Delivery –Pace

• Add variety to your delivery – break the monotony

• Go fast through the usual info• Slow down when you delivering an important

information• Story – go fast during setup, slow down

during climax


Dealing with Questions

• Formal setting – take the Qs at the end• Informal setting – encourage the audience to

ask Qs throughout• Always ‘thank’ the questioner • Repeat the question so all understand it• If you don’t know the answer, you may

simply apologize – don’t lie or mislead • Tough questions – page 24

TEAM EX – PROGRAM REVIEW

1. Teams of 2 2. Review the entire program and pick 5 Nuggets that you learnt and put them down


Presentation Ex

• Persuade your audience to promote your Early Childhood education program – Audience: Taliban

• Your department is being relocated to Gawader for a short duration for a project. Some team members aren’t willing to go – motivate them. Audience – Team members

• Persuade your audience to attend school regularly – highlight benefits of education in the long run – Audience: children of the poor and homeless whose parents don’t particularly encourage education – age: 8-10

• Assume one of your foreign partners is closing their ops in Pakistan because of the security situation. Present to the partners a case to stay. Audience: Partner company Head

High Impact Presentations

Business

Transcript of High Impact Presentations