HFM 2018 Media Kit v3 - ashe. HFM Magazine, 2016 ASHE Membership Survey ASHE AUDIENCE Align with HFM...

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Transcript of HFM 2018 Media Kit v3 - ashe. HFM Magazine, 2016 ASHE Membership Survey ASHE AUDIENCE Align with HFM...

  • 11

    2018 HFM MEDIA KITAlign with HFM media and ASHE, the trusted organization for health care facility professionals

    ONLINE | IN PRINT | NEWSLETTERS

    NEW OPPORTUNITIES FOR 2018!

    Please note: This media kit was updated in October of 2017.

  • 2

    ASHE BUYING POWER

    $5 million40% of ASHE members organizations spend more than $5 million per year on new construction and/or improvements.

    54%On average, hospitals allocate 54% of their capital budget to construction projects that include facilities maintenance, renovation, and new construction.

    73%73% of members have buyingpurchasing authority in their organizations.

    80%80% of members are directly involved inthe planning, design, and/or constructionof new health care projects, renovations,or enhancements.

    Source: 2017 Hospital Construction Survey conducted alongside HFM Magazine, 2016 ASHE Membership Survey

    ASHE AUDIENCE

    Align with HFM and grow your business!The American Society for Healthcare Engineering (ASHE) connects you with thousands of professionals dedicated to optimizing the physical environment of health care facilities.

    As a personal membership group of the American Hospital Association, ASHE is the leading resource for health facility operations; maintenance; engineering; planning, design, and construction; and codes and standards aff ecting hospitals and clinics. ASHE members include professionals employed by health care institutions and those with their CHFM certifi cation, as well as those who provide professional, technical, or consulting services.

    Aligning with ASHE strengthens the credibility of your business and showcases your commitment to leading safe, patient-focused, and sustainable initiatives for health care facilities.

    ASHE gives you access to a range ofhealth care facility professionals:

    Facility managers Health care construction managers Infection control practitioners Maintenance engineers Consultant engineers Clinical and biomedical engineers Plant management personnel Contractors Safety/security professionals Support service personnel Architects Interior designers

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    AHE BUYING POWER

    87%A majority of AHE members are in leadership positions, including 55% directors and 32% managers.

    94%94% of AHE members would recommend membership to someone in healthcare.

    85%85% of AHE members sit on their facilitys Infection Control Committee.

    86%86% of facilities represented by AHE members have 200 or more beds. The median number is even higher at 275.

    Source: 2016 AHE Annual Trend Data Survey

    AHE AUDIENCE

    Connect with environmental services professionals through AHE!Association for the Healthcare Environment (AHE) members are seasoned professionals in healthcare environmental services. They are in uencers with true buying power.

    AHE is the organization of choice for over 2,300 professionals responsible for caring for the patient and resident care environment in hospitals, long-term care facilities, retirement communities, and more. Helping vendors like you understand their needs and providing direct access to these decision-makers is a key component of AHEs strategic road map. Industry collaboration is imperative to achieving successful outcomes.

    AHE members are directly responsible for budgets related to:

    Cleaning and surface disinfection across all practice settings Waste management operations Laundry processing/linen, laundry contract management,

    distribution/textile processing Pest control management Safety and security Selection of interior design/fi nishes/textiles/furniture Flooring/carpets/tile Bath and restroom fi xtures Infection prevention Hospitality services Grounds management Guest relations Transport/patient fl ow Construction/plant operations/ maintenance Carts/moving systems Environmental sustainability

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    ASHE members rate their magazine as a top membership bene t and now its bigger than ever.

    In 2018, Inside ASHE magazine and Health Facilities Management magazine will merge to create one robust publication for both audiences.

    Readers will count on ASHEs Health Facilities Management magazine for the latest trends, best practices, research, and association news. Youll reach a full range of professionals in the health facility design, construction, and operations communities.

    Now your advertising dollar goes even further!

    Circulation: 42,500 (up from 12,000)

    Published 10 times a year (vs. quarterly)

    Distributed in print (34,670) plus an interactive digital format (16,812)

    *Source: Signet Readership Study Averages 20142016

    HEAD GOES HERE p. 25 // HEAD GOES HERE p. 25 // HEAD GOES HERE p. 25

    www.HFMmagazine.com NOVEMBER 2015 // VOL 28 ISSUE 11 www.HFMmagazine.com NOVEMBER 2015 // VOL 28 ISSUE 11

    Thinking Thinking

    New pediatric designs engage children and their families

    New pediatric designs engage children and their families

    BIG BIG (and small) (and small)

    The Childrens Hospital of Philadelphias Buerger Center for Advanced Pediatric Care

    The Childrens Hospital of Philadelphias Buerger Center for Advanced Pediatric Care

    HEAD GOES HERE p. 25 // HEAD GOES HERE p. 25 // HEAD GOES HERE p. 25

    THE OFFICIAL MAGAZINE OF THE AMERICAN SOCIETY FOR HEALTHCARE ENGINEERING

    THE OFFICIAL MAGAZINE OF THE AMERICAN SOCIETY FOR HEALTHCARE ENGINEERING

    ASHE/HFM Magazine cover revision v.1

    1. White ASHE logo in the black bar with story promos

    2. Revised HFM logo with Management semibold

    ASHE/HFM Magazine cover revision v.2

    1. normal ASHE logo on a white bar that runs all the way across the top of the page

    2. Revised HFM logo with Management regular

    1 1

    22 MANAGEMENTMANAGEMENT

    READER PROFILE:

    43% Facilities/Environmental/Operations/Materials25% Senior/Financial Management

    17% Clinical/Case/Image Management15% General Management/IT

    ASHES HEALTH FACILITIES MANAGEMENT MAGAZINE

    45% OF HOSPITAL/HEALTH SYSTEMREADERS SPEND

    AT LEAST 30 MINUTES WITH

    ONE ISSUE

    78% TOOK ACTION AS A RESULT OF SEEING

    AN AD IN HFM

    83% OF READERS ARE INVOLVED

    IN ONE OR MORE BUYING DECISIONS

    27% READ ONLY HFM AND NO

    OTHER COMPETITOR PUBLICATION

    2.6 READERS PER COPY

    27% 83%

  • 5

    Frequency Rate Rate with print ad purchase SAVE 10%!

    1 Month $3,800 $3,420

    Quarter (3 issues) $3,230 $2,907

    Year $2,660 $2,394

    Digital Edition SponsorshipAs a sponsor of the digital version of Health Facilities Management magazine, your message is prominently displayed on the cover of the magazine.

    Fully interactive, the digital version allows viewers to fl ip through the pages, click on content and ads, and forward articles of interest to colleagues. Subscribers receive each issue via email, and issues are posted on hfmmagazine.com. A full archive of past issues is available, ensuring longevity for your online presence.

    NET RATES

    SPECSFull-Page AdSize: 8" x 10.75" (full-page trim)Preferred fi le format: PDF/X-1aAds should be sized to 100% of mechanical requirements.

    Banner for Digital Edition Website Landing PageSize: 300 x 250 pixelsFile format: JPG or animated GIF fi le only. Size should not exceed40KB and must be 72 pixels per inch. Animated ads should have a3-frame max and may loop continuously.

    Company Logo for Digital Edition EmailSize: 193 x 100 pixelsFile format: JPG or PNG; 30KB max fi le size

    VIDEO/AUDIO

    Bring your message to life with our video and audio enhancements. Ask us aboutthe options!

    FOR MORE INFORMATION ON DIGITAL EDITION SPONSORSHIP, CONTACTCarl Aiello: 312-893-6894 caiello@aha.org

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    Print AdvertisingYour print ad in ASHEs Health Facilities Management magazine puts your message front and center with ASHEs in uential readers.

    All print ads include an eLink in the digital edition of the magazine.

    NET RATESFull-Color Rates 1x 2-5x 6+x

    Full Page $7,136 $6,923 $6,300

    2/3 Page $5,189 $5,033 $4,877

    1/2 Page* $4,287 $4,157 $4,032

    1/3 Page** $3,125 $3,035 $2,939

    1/4 Page $2,523 $2,445 $2,372

    1/6 Page $1,873 $1,816 $1,760

    *Please specify horizontal or island per the mechanical specifi cations.**Please specify vertical or square per the mechanical specifi cations.

    Revisions and Proofs:$50.00

    Position Guarantee:15% Premium

    COVER AND SPECIAL POSITIONS

    Earned rate plus additional charges:Back Cover + 15% premiumInside Front Cover + 10% premiumInside Back Cover + 10% premiumOpposite Table of Contents, Inside HFM + 10% premium

    CASE STUDY/DISPLAY AD HARD CARD$8,500 (net)

    CUSTOM GATEFOLDS$22,500 (net)

    Please note: ASHE reserves the right to decline or remove any ads.

    FOR MORE INFORMATION ON PRINT ADVERTISING, CONTACTCarl Aiello: 312-893-6894 caiello@aha.org

    ASHES HEALTH FACILITIES MANAGEMENT MAGAZINE

    HEAD GOES HERE p. 25 // HEAD GOES HERE p. 25 // HEAD GOES HERE p. 25

    www.HFMmagazine.com NOVEMBER 2015 // VOL 28 ISSUE 11 www.HFMmagazine.com NOVEMBER 2015 // VOL 28 ISSUE 11

    Thinking Thinking

    New pediatric designs engage children and their families

    New pediatric designs engage children and their families

    BIG BIG(and small) (and small)

    The Childrens Hospital of PhiladelphiasBuerger Center for Advanced Pediatric Care

    The Childrens Hospital of Philadelphias Buerger Center for Advanced Pediatric Care

    HEAD GOES HERE p. 25 // HEAD GOES HERE p. 25 // HEAD GOES HERE p. 25

    THE OFFICIAL MAGAZINE OF THE AMERICAN SOCIETY FOR HEALTHCARE ENGI