Helping teens rethink their relationship with tobacco
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Transcript of Helping teens rethink their relationship with tobacco
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Helping teens rethink their relationship with tobacco
Laurie SchneiderRocky Mountain Center for Health Promotion and Education
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With Thanks to Our Funder• Second Chance was developed with funding
from the Colorado Department of Public Health and Environment’s State Tobacco Education and Prevention Partnership (STEPP).
• Amendment 35 voter-approved tobacco tax funds were used to finance program development.
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Authors/Producers/Developers
• The Rocky Mountain Center for Health Promotion and Education (RMC) and partners provided project oversight and content direction.
• Creative Media Solutions and partners “connected the dots” between content, desired outcomes, instructional design, and programming to develop a sophisticated, experiential tool.
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Today’s Objectives
Participants will be able to:
• Describe key sections of the online program for use by youth and administrators in schools and community settings.
• Consider the appropriateness of Second Chance for youth in their own settings.
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What It Is
• A non-punitive policy enforcement tool.
• A web-based tobacco education program for middle and high school youth who have violated a tobacco policy at school or in the community.
• A tracking tool to monitor student progress and download student and local data.
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Who It’s For
• Youth may be referred to Second Chance by school personnel, staff associated with community-based youth organizations, or community law enforcement personnel.
• The program can also be useful for teens who are experimenting with tobacco but have not violated tobacco policy or law.
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Overview of Development
• Web-based program based on previous video/CD-ROM versions.
• Content was developed using a number of best practice sources and content experts in Colorado and nationwide.
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Overview of Development• Development team included experts in:
– School and public health– Classroom instruction– Youth tobacco prevention– School and community tobacco polices/laws– Design and programming
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Development Steps
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Development Steps
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Development Steps
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Youth Involvement• Youth guided the direction of the interface
design, look and feel.– Focus groups (urban and rural) were conducted
in order to guide the website design– Youth were used as “talent” in several program
video clips, and for voice over narration
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Program Goals
• Increase student knowledge of, and compliance with, the tobacco-free school policy and community-based tobacco policy.
• Increase student awareness about the benefits of not using tobacco.
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Program Goals
• Increase student awareness about skills and strategies that can be used to resist health risk behaviors.
• Increase student interest in quitting or reducing tobacco use.
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Program Objectives
• Describe why there are tobacco-free policies and laws.
• Identify myths & facts about tobacco use and addiction.
• Identify strategies used by the tobacco industry to target youth.
• Discuss the costs of tobacco use.
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Program Objectives• Identify social norms related to youth
tobacco use. • Discuss personal tobacco use behaviors. • Identify skills needed to resist, quit, or
reduce tobacco use. • List resources available for youth tobacco
prevention and cessation.
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Content
• Content builds from simple to complex to encourage introspective thinking.
• Move students that are using tobacco into a contemplative or action state.
• Help students to think about the role that tobacco plays in their lives.
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Content• My notebook!
– Customizable (type, color, stickers, name)
– Gives an overview of section content– A place to write thoughts/notes– Contains section reviews that must be
passed with an 80% or above in order to move forward in the program
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Home/Main Navigation
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Community Section Content
• Tobacco Myths & Facts
• Big Tobacco• Tobacco Laws
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Tobacco Myths & Facts
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Big Tobacco
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Tobacco Laws
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School Section Content
• Laws & Schools• Influences• Hooked on
Nicotine• Teen Opinions
& Norms
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Laws & Schools
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Influences
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Hooked on Nicotine
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Teen Opinions & Norms
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Home Section Content
• Tobacco Costs• Communication• Step-by-Step• My Action Plan
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Tobacco Costs
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Communication
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Step-by-step
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My Action Plan
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AdministratorsLocal
– Add students– Track student
progress
RMC– Add locations– Create reports
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For more information
• Laurie Schneider, Rocky Mountain Center [email protected](content, development)
• Grace Linn, Creative Media [email protected](design, production)