HELLO. I’M DINO DE LEÓN. HERE’S WHAT I’VE...
Transcript of HELLO. I’M DINO DE LEÓN. HERE’S WHAT I’VE...
HELLO. I’M DINO DE LEÓN. HERE’S WHAT I’VE LEARNED:When you uncover INSIGHTS they lead to IDEAS that INFLUENCE people which IMPACTS sales.
This is essentially the formula that I have used to inspire teams, build brands and grow agencies.
TRACYLOCKE : EXECUTIVE CREATIVE DIRECTOR : 11 - 13
Led and re-structured department of 50+ creatives, co-wrote agency positioning and process.
I learned about social marketing. New business wins : Samsung, 24 Hour Fitness and Nokia.
CATAPULT MARKETING : EVP CREATIVE DIRECTOR : 09 - 11
Doubled our creative team. We were agency of the year in 2009 according to PROMO.
I learned about shopper marketing. New business wins : Kellogg’s, Kraft and Evian.
RAZOR : VP/PARTNER CREATIVE DIRECTOR : 06 - 09
I built the creative department. We were Ad Age’s fastest growing marketing services co.
I learned about direct marketing. New business wins : GameStop, Blockbuster and Baskin Robbins.
MOOSYLVANIA : VP : 06
Led agency positioning, creative and new business process.
I learned about event and environmental marketing. New business wins : Purina and Enterprise.
ZIPATONI : VP SENIOR CREATIVE DIRECTOR : 03 - 05
Headed up innovation and new business teams, plus agency re-branding.
I learned about promotional marketing. New business wins : Jim Beam, Maytag and Home Depot.
BRANN DALLAS : VP CREATIVE DIRECTOR : 99 - 03
I created the agency’s digital capability and grew existing accounts.
I learned about retail. New business wins : Tower records, Rent–A-Center and Footaction USA.
ITALIA ADVERTISING : ART DIRECTOR : 96 - 99
I helped our largest client, CompUSA absorb their largest competitor, Computer City.
I learned about advertising, branding and strategy. New business wins : True Value Hardware.
Interested? I’d be happy to discuss my experience and learn more about what you are looking for.
dinodeleon.com . [email protected] 214 499 4369 . @dinothinks