Health care social media communities
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Transcript of Health care social media communities
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Health Care Social MediaHealth Care Social MediaLandscapeLandscape
John SharpJohn Sharpehealth.johnwsharp.comehealth.johnwsharp.com
June 2, 2011June 2, 2011
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Social Media Emerging Social Media Emerging CommunitiesCommunities
Health 2.0
Pharma 2.0
e-Patients#HCSM
Medicine 2.0
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Health 2.0Health 2.0
StartupsStartups MiddlewareMiddleware ChallengesChallenges Health 2.0 blogHealth 2.0 blog Health 2.0 ConferencesHealth 2.0 Conferences
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Medicine 2.0Medicine 2.0
Medicine 2.0 conference – Toronto, Medicine 2.0 conference – Toronto, now internationalnow international
International flavorInternational flavor Academic approachAcademic approach Journal of Internet Medical ResearchJournal of Internet Medical Research
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E-PatientsE-Patients
Advocacy focusAdvocacy focus E-Patients.net website/blogE-Patients.net website/blog Society of Participatory MedicineSociety of Participatory Medicine Journal of Paticipatory MedicineJournal of Paticipatory Medicine Communities – PatientsLikeMe, Communities – PatientsLikeMe,
OrganizedWisdom, ACOROrganizedWisdom, ACOR Blogs – DiabetesMine, etc.Blogs – DiabetesMine, etc.
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HCSMHCSM
Marketing focusMarketing focus Weekly HCSM chats on TwitterWeekly HCSM chats on Twitter Mayo Center for Social MediaMayo Center for Social Media HCSMCa, HCSMeuHCSMCa, HCSMeu
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Pharma Social MediaPharma Social Media
Marketing from pharma, deviceMarketing from pharma, device PharmaVoice, other blogsPharmaVoice, other blogs FDA regulations – uncertaintyFDA regulations – uncertainty
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Social Media CommunitiesSocial Media Communities
Overlapping – Medicine 2.0 at Overlapping – Medicine 2.0 at StanfordStanford
Patients 2.0 at Health 2.0Patients 2.0 at Health 2.0 Mainstream – HCSM pervasive at Mainstream – HCSM pervasive at
HIMSS conferenceHIMSS conference Government 2.0 – working with Government 2.0 – working with
Health 2.0, providing challenges to Health 2.0, providing challenges to encourage innovationencourage innovation