HDI - Practice Growth By Design 2015

Presented by:

High Definition ImpressionsBruce Essman

[email protected]

practicegrowthbydesign.com

Practice branding, with emphasis on being locally owned & operated

Educational focus, as a high integrity & more effective alternative to competitors aggressive sales techniques

Grass roots focus, to help promote word of mouth referrals on an “Outsmart, not Outspend” basis

Hearing Healthcare Market

Insights


The most successful practices think creatively about how to collaborate more closely with their strategically helpful business partners

Intuitive & turnkey solutions are the most effective solutions

Streamlined processes are mission critical to all involved, while helping to deliver optimum value

2015 Practice Growth Learning


Collaboratively create eye-catching, research-based & value added healthcarepromotion solutions that positively influence:

professional branding

patients’ quality of life

patient retention & satisfaction

referral-driven practice growth.

HDI’s Mission


Practice Growth by Design

Collaborative Momentum With Clients

More focused on décor & patient flow, than practice growth.

Few practices set high standards with branding or patient education, retention & referral strategies.

A mission critical contrast…

At Apple & Whole Foods, visual merchandising is high priority

In healthcare settings, visual communicationis typically an afterthought

In-Clinic

Healthcare Promotion & Branding Baseline


Discover the valuable benefits of

Diagnosing & Treating…

Not just patient’s medical profiles & care,

but important

“Practice Growth by Design” goals

An innovative Idea…


Driven by:

“Easy to share at point of care” visual communication solutions

Professional looking designs that deliver targeted quality of life messages home

Streamlined partner & client processes

Client-centric service protocols

Professional relationship management

Efficient & timely fulfillment from a central location

HDI’s Vertically Integrated

Practice Growth by Design Strategy


Build long term strategic partnerships within eachmedical vertical, ideally, with sustainable competitiveadvantage goals in mind, on a proprietary basis.

HDI Business Development

A Guiding Principle


Research-Based Strategy


Friends & Family’s Advice

Design samples…

See our entire Friends & Family Collectionpracticegrowthbydesign.com

Professional’s Advice

Design samples…

See our entire Professional’s Advice Collectionpracticegrowthbydesign.com

Custom Products Design Samples – IIC


Custom Products Design Samples – Remote

Microphone


Personal DecisionDesign Samples…

See our entire Personal Decision Collectionpracticegrowthbydesign.com

Helping Patients by Design


Practice Growth by Design

Target Community Outreach

Medical Referrals

Senior LivingCommunities

CorporateWellness


Did You Know?

Essential Branding & Educational Opportunities


Medical Referral Campaign

Amplify Your Influence™


Unfortunate Link between Diabetes & hearing loss

Sample design collection…


Health Fair Kits

Essential Branding & Educational Opportunities


Delivering Value With

Personalized & Customized Client Presentations


HDI - Practice Growth By Design 2015

Marketing

Transcript of HDI - Practice Growth By Design 2015