Have You Been Sequestered?—Developing Diverse Sources of Revenue

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Sponsored by: Have You Been Sequestered? Developing Diverse Sources of Revenue David A. Mersky October 16, 2013 Twitter Hashtag - #4Glearn Part Of:

description

Many nonprofits are excessively dependent upon a single type of revenue. The classic example is the organization which is only funded through government contracts or grants. Others may be totally reliant upon one or two private foundations or local corporations. In this webinar, volunteer leaders, agency CEO's and chief development officers will learn the value of diversifying the sources of revenue so as to enhance financial sustainability.

Transcript of Have You Been Sequestered?—Developing Diverse Sources of Revenue

Page 1: Have You Been Sequestered?—Developing Diverse Sources of Revenue

Sponsored by:

Have You Been Sequestered?

Developing Diverse Sources of Revenue

David A. Mersky October 16, 2013

Twitter Hashtag - #4Glearn

Part

Of:

Page 2: Have You Been Sequestered?—Developing Diverse Sources of Revenue

Sponsored by:

Advising nonprofits in:

• Strategy

• Planning

• Organizational Development

www.synthesispartnership.com

(617) 969-1881

[email protected]

INTEGRATED PLANNING

Part

Of:

Page 3: Have You Been Sequestered?—Developing Diverse Sources of Revenue

Sponsored by: Part

Of:

Coming Soon

Page 4: Have You Been Sequestered?—Developing Diverse Sources of Revenue

Sponsored by:

Today’s Speaker

David A. Mersky Founder and Managing Director

Mersky, Jaffe & Associates

Assisting with chat questions: Jamie Maloney, 4Good

Founding Director of Nonprofit Webinars and Host:

Sam Frank, Synthesis Partnership

Part

Of:

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Have You Been Sequestered?

Or, Shut Down?

Developing Diverse Sources of Revenue

©2013 Mersky, Jaffe & Associates

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©2013 Mersky, Jaffe & Associates

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What is your agency’s area of endeavor?

• Religion

• Education

• Human Services

• Health

• Arts and Culture

• Other

©2013 Mersky, Jaffe & Associates

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What is your agency’s operating budget?

• Less than $500,000

• $500,000-$999,000

• $1,000,000 - $4,999,000

• $5,000,000 - $9,999,999

• $10,000,000 +

©2013 Mersky, Jaffe & Associates

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What is your agency’s principal source of

revenue?

• Government

• Corporations

• Foundations

• Individuals

• Earned income (e.g., tuitions, admissions,

etc.)

©2013 Mersky, Jaffe & Associates

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Do you expect the Federal shutdown to

have an impact on your agency?

• Yes

• No

• Maybe

• Don’t Know

©2013 Mersky, Jaffe & Associates

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Will the Federal shutdown impact your

agency’s fundraising?

• Yes

• No

• Don’t know

©2013 Mersky, Jaffe & Associates

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Do you have a written plan to deal with the

Federal shutdown?

• Yes

• No

• Don’t know

©2013 Mersky, Jaffe & Associates

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Do you have a written plan to deal with the

Federal shutdown?

• 60.6 % of those surveyed are concerned

• 20.69 % expect to raise less money

• 60.1% have no plans—written or otherwise

©2013 Mersky, Jaffe & Associates

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The Federal Shutdown:

A View from the Field

©2013 Mersky, Jaffe & Associates

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A Housing Program

• Staff members jobs—funded by Federal

grants—are in jeopardy

• Government more than a source of money

• Expertise and a knowledgeable partner

• Hurts the homeless and returning veterans

• Local communities are stalled

©2013 Mersky, Jaffe & Associates

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Main Street and Not Wall Street

• SBA is not processing loans

• IRS cannot provide tax returns to banks to

make mortgages

• USDA cannot inspect nor approve new

product development

• Foreign investors are holding back

• Service companies dependent upon national

parks tourists are shuttering ©2013 Mersky, Jaffe & Associates

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AND, WHAT ABOUT THE

THREAT OF DEFAULT?

©2013 Mersky, Jaffe & Associates

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The State of Philanthropy in

America Today:

Context for Consideration

©2013 Mersky, Jaffe & Associates

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2012 Contributions: $316.23 billion by source of contributions

(in billions of dollars – all figures are rounded)

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2012 Contributions: $316.23 billion by type of recipient

organization

(in billions of dollars – all figures are rounded)

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Q: How do you get your

piece of the pie?

©2013 Mersky, Jaffe & Associates

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A: Develop

diverse

revenue

streams ©2013 Mersky, Jaffe & Associates

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©2013 Mersky, Jaffe & Associates

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Vision of the Effective

Development Shop

Diversifying Revenue Streams

©2013 Mersky, Jaffe & Associates

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Where there is an effective development shop…

• relationships are nurtured

• number of donors, sources of contributed

income, and dollars raised continually

increase.

• the organization and its reputation are

enhanced.

©2013 Mersky, Jaffe & Associates

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The Agency

• has a dynamic strategic vision and plan.

• is worthy of support.

• gets input from key constituents and stays

tuned into community perceptions.

• has an active volunteer pool.

• operates by the highest ethical standards.

©2013 Mersky, Jaffe & Associates

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The Board

• is strong with a standing committee on

governance and leadership development to

keep it that way.

• embraces its role in fundraising and has the

necessary structures and skills to participate.

©2013 Mersky, Jaffe & Associates

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©2013 Mersky, Jaffe & Associates

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Development

• Fundraising goals are widely-understood,

rational, clear and defensible.

• The information system houses the right

information and in a way that is easily

retrievable.

• The information is regularly analyzed and

reported.

©2013 Mersky, Jaffe & Associates

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Development

• There are adequate numbers of fundraising

staff with experience and competencies. They

have job descriptions and are effective in

their work.

• The development office has needed space,

equipment, technology, and budget.

• Processes are professional and efficient (e.g.,

record keeping, gift handling). ©2013 Mersky, Jaffe & Associates

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Development

• The effectiveness of various fundraising

strategies are evaluated and priorities adjusted

accordingly.

• The calendar apportions work out over the

course of twenty four months

– 6 months for planning

– 12 months for execution

– 6 months for evaluations and clean-up

©2013 Mersky, Jaffe & Associates

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©2013 Mersky, Jaffe & Associates

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Mersky, Jaffe

& Associates Financial and Human Resource

Development Solutions for Nonprofits

800.361.8689 413.556.1074 fax

www.merskyjaffe.com

OFFICES IN BOSTON AND NEW YORK

©2013 Mersky, Jaffe & Associates