HAS YOUR HOME EXPIRED? Ann McGuire, Realtor

EXPIRED

5 Reasons Why Your Home Hasn’t Sold

The Price The

Current Market

The Agent Marketing Location

HOW I WILL HELP

ONLINE MARKETING ADVANTAGE

Realtor.com Listings

I will enhance your listings on the top websites, including realtor.com, with the features

buyers want most

Online Syndication

Your home will have premium positioning on all of the top real estate websites

Mobile Reach

Your property will appear on the realtor.com, Trulia, and Zillow mobile apps so mobile

consumers can find your home

Facebook Application

I will display your property on my social media sites such as Facebook and Twitter

Top Producer® CRM

My data system helps manage prospective buyers so that I never miss an inquiry,

request or referral

Digital Agent

My digital agent package gives me access to at least 1 out of 4 prospective local

buyers on realtor.com and realtor.com mobile apps

PREVIEW OF YOUR HOME

In addition to my efforts, the

associates in my office may be

assisting me in locating buyers,

showing and selling your home.

• Local and regional buyers

make up half of the market

THE BRAND

•International Company

•Corporate Owned

•Corporate Relocation Services

•Full Service

•Real Estate Company with Strongest

Web Presence

WEICHERT

by realtor.com® FEATURED HOMES℠ |

Locally, regionally, nationally

and internationally

• Move-up buyers

• First time homeowners

• Local buyers

• Relocation buyers

• Investors

• Foreign buyers

IMPORTANCE OF INTERNET HOME SEARCH

92%

Home Buyers

• 92% of home buyers use

the internet or mobile apps

to search for a home1

• Reach the widest audience

of potential buyers

• More buyers = better

chance of finding one that

is willing to meet your

terms, price and desired

closing date

Source: National Association of REALTORS®, Profile of Home Buyers and Sellers, 2013

WHERE BUYERS FIND HOMES

43% of buyers found a home via the internet –

up from 8% in 2001

Source: National Association of REALTORS®, Profile of Home Buyers and Sellers, 2013

Where buyers found the home they purchased, 2001-2013 (Percentage Distribution)

HOW BUYERS FOUND THEIR HOMES

• 2002: Internet surpassed

print ads

• 2004: More buyers found

their home on internet than

from signs

• 2009: The internet is FOUR

TIMES as powerful as signs

Source: National Association of REALTORS®, Profile of Home Buyers and Sellers, 2013

• 2013: 22% of mobile

searchers found their home

on a mobile application

Internet 43%

Print Ads 1%

Signs 9%

BEST OF ALL WORLDS

I market to buyers who are on our site PLUS

buyers who have not yet picked a broker. Buyers who search on

realtor.com®

Buyers who search on our

Brokerage’s site and realtor.com®

Print ads

Buyers who search on

our Brokerage’s site

REAL ESTATE APPS

Buyers who are searching in this neighborhood can find

me through mobile marketing.

Mobile Marketing Plan

• Buyers driving through the

neighborhood can:

• Find your home, get

directions and a map

• Connect with me in one

“click” to get details and

make an appointment

YOUR PERSONAL WEBSITE

REALTOR.COM® SHOWCASE℠ LISTING ENHANCEMENTS FOR AGENTS

Realtor.com

• Up to 24 high resolution

photos of your home or

community

• Descriptive paragraph to

capture buyer attention

• Brightly colored headlines

and call-outs make the

listing more noticeable

REALTOR.COM® SHOWCASE℠ LISTING ENHANCEMENTS FOR AGENTS

Buyer activity reporting

• As your agent, I will keep

you up to date on buyer

activity with reports

showing interest and

actions

MARKETING

•Open Houses

•MLS

•Company Website

•Your Own Website

•QR Code

•Video on Youtube

•Magazine Ads

•Social Media

•Blog

•Email Blast

•Direct Mail Neighborhood

•Local Agent Offices

WEBSITE SYNDICATION

I will make YOURS stand out

TOP PRODUCER®

Top Producer® CRM helps convert more

internet buyers

BUYER CONNECTIONS

Clients can connect with me via:

Iphone

Email

Text

Real Estate Websites

Social Media

MARKETING

MARKETING

VIDEO

Video will set you home apart

ASKING PRICE VS. SELLING PRICE

Price too low and you lose the value.

Price too high and you lose the buyers.

Strategically pricing your home to get it sold for the most

money in the least amount of time

CRITICAL WEEKS WHEN LISTED

Pricing correctly helps you strike a deal when there is more

competition for your home.

IMPORTANCE OF PRICING

I will negotiate on your behalf to help get the best price at the best

terms in the shortest amount of time.

Over time a home that has not been sold may attract

offers below market value.

COMPETITIVE MARKET ANALYSIS

Your Home

THE CURRENT MARKET

* Each town in Bucks County, PA has a different absorption rate

Absorption Rate – How long it takes for a home to sell in a given market

1

Month 10+

Months

5 to 6

Months

Normal

Market

Seller’s Market Buyer’s Market

Market Absorption Scale

COMPETITIVE MARKET ANALYSIS

Comparable Home Prices

REALTOR® PROFILE

Ann McGuire

Ann McGuire

Weichert Realtor

215-622-5070

annrealtor@ymail.com

www.NewHopeRealtor.com

Years in business- 2007

Education- B.A. Marketing

Designations- Realtor

Organizations- NAR, PAR, BCAR

Your Bucks County Realtor

Having grown up in Lambertville, NJ I’m very acquainted with

Bucks County’s neighborhoods and home values by maintaing my

full time career in real estate and going to the weekly Broker’s

Open Houses.

“

MY RECENT SALES

3

• Aquetong, Solebury, PA 18938

• Brighton, New Hope, PA 18938

• Windy Bush, Newtown, PA 18940

• Beacon Hill, Holland, PA 18966

MY TESTIMONIALS

Dave Barrett, Buyer

Recently, Ann helped us find a great home

in a great neighborhood. We had already

met with one other realtor who took us to

homes that were so wrong for us, both in

price and location. Ann really listened to

what we needed and zeroed in on just the

right properties. She would make phone

calls to other people in her office and would

suggest open houses to go to and other

properties that were not yet on the market.

So, we found our dream home and really

wanted it. Ann gave us practical

suggestions and suggested a reasonable,

fair asking price.

ONLINE PRESENCE

Website

www.NewHopeRealtor.com

Google +

https://plus.google.com/+AnnMcGuire/about

Blogger

http://newhopepahomes.blogspot.com/

Facebook

https://www.facebook.com/BucksRealtor

Trulia Reviews

http://www.trulia.com/profile/ann-mc-guire-agent-new-hope-pa-7897502/

Zillow

http://www.zillow.com/profile/New-Hope-Real-Estate/

Realtor

http://www.realtor.com/realestateagents/Ann-Mcguire_Yardley_PA_1651462