Hail demo media report

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IBHS launched a successful media campaign surrounding the world’s first-ever indoor hailstorm February 20 at the IBHS Research Center with more than 230 million people reading about or watching coverage of the event, according to IBHS’ media monitoring services (Vocus and TV Eyes). Television coverage reached 15 million viewers Print or online stories reached 210 million people Digital media reached 5 million people Traditional Media 1

Transcript of Hail demo media report

Page 1: Hail demo media report

IBHS launched a successful media campaign surrounding the world’s first-ever indoor hailstorm February 20 at the IBHS Research Center with more than 230 million people reading about or watching coverage of the event, according to IBHS’ media monitoring services (Vocus and TV Eyes).

Television coverage reached 15 million viewers Print or online stories reached 210 million people Digital media reached 5 million people

Traditional Media

Media from across the country converged on the campus of the IBHS Research Center the morning of the hailstorm demonstration. Numerous television crews traveled to the lab from hail-prone states such as Texas, Oklahoma and Indiana. The Weather Channel’s Wake Up With Al, featuring Al Roker in the studio and meteorologist Jim Cantore at the Research Center, kicked off the day at 6:00 a.m. with Mr. Cantore broadcasting live from the catwalk in the large test chamber. The Weather Channel continued to do live cutaways all morning. NBC’s TODAY Show did a live broadcast during its first hour with reporter Tom Costello on the catwalk as IBHS staff launched a volley of hailstones from one of the hail cannons. The TODAY segment aired on 174 stations across the country.

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In total, more than 30 broadcast, print and trade media outlets attended the event, as well as television production crews from PBS’ This Old House, the Discovery Channel’s Daily Planet, and Galileo, which is the most watched science show on German TV with an average audience of two million viewers nightly. In addition, National Geographic magazine sent a photographer to cover the event.

Coverage of the hailstorm demo reached people in 32 states and D.C., including Alabama, California, Colorado, Connecticut, Florida, Georgia, Iowa, Illinois, Indiana, Kentucky, Louisiana, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, North Carolina, New Hampshire, New Jersey, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington and West Virginia.

Digital Media

The digital media campaign focused on Facebook ads, live Tweets on Twitter during the demonstration, posts on the DisasterSafety Blog and discussions on LinkedIn. IBHS staff produced and placed four targeted Facebook ads at a cost of less than $100, which reached nearly 130,000 people. While the ad campaigns have ended, the buzz generated by this effort continues to drive people to the IBHS Facebook page where they can find and share useful property loss information. With the support of many IBHS member companies, the Institute’s information reached more than 5 million people through digital media platforms.

Media Report

What follows is a detailed report showing the traditional media coverage generated between February 18 and February 27. The report is in reverse chronological order and includes national media, regional television, radio and print coverage.

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NATIONAL MEDIA

Date Headline Outlet

9-Mar The IBHS is Creating Some Severe Weather of its Own…Indoors Bloomberg Rewind with Matt MillerLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1696840&MDSeed=290&Type=Media

8-Mar Creating a Hailstorm at IBHS Claims JournalLink: http://www.insurancejournal.tv/videos/9099/

26-Feb Staging Disaster: The Cost of Wind, Fire and Ice BloombergBusinessweekLink: http://www.businessweek.com/videos/2013-02-24/staging-disaster-the-cost-of-fire-wind-and-ice#r=hpf-s

25-Feb Insurance Industry Lab Creates Indoor Hailstorm National Public Radio, Morning EditionLink: http://wamu.org/programs/morning_edition/13/02/24/insurance_industry_lab_creates_indoor_hailstorm

21-Feb Storm Demonstration Shows Power of Hail Yahoo! NoticiasLink: http://ve.noticias.yahoo.com/video/yahoonewsvideo-15749570/storm-demos-show-power-of-hail-31732509.html

20-Feb Insurance Institute Makes Its Own Hail for Test NBC, TODAY ShowLink: http://video.today.msnbc.msn.com/today/50869415

20-Feb Hailstorm Created in a Lab to Test Home USA TodayLink: http://www.usatoday.com/videos/news/nation/2013/02/20/1933947/

20-Feb IBHS Taking Testing to New Limits The Weather Channel, Wake Up with Al!Link: http://www.disastersafety.org/featured/ibhs-hailstorm-demonstration

20-Feb First-Ever Indoor Hailstorm at IBHS Research Center Yahoo! NewsLink: http://news.yahoo.com/first-ever-indoor-hailstorm-ibhs-research-center-140216141.html\

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20-Feb All Hail IBHS: Research Organization Holds First-Ever Indoor Storm National Underwriter P&CLink: http://www.propertycasualty360.com/2013/02/20/all-hail-ibhs-research-organization-holds-first-ev?t=commercial

7-Feb Insurers Fund Storm-Related Damage Research to Limit Rising Claims BloombergBusinessweekLink: http://www.businessweek.com/articles/2013-02-07/insurers-fund-storm-damage-research-to-limit-rising-claims

REGIONAL TELEVISION

Date Headline Outlet State

27-Feb The IBHS is Blasting a Home With Hail KLTV-TV (ABC) TXLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1656631&MDSeed=2233&Type=Media

26-Feb The IBHS is Blasting a Home With Hail KSLA-SHV (CBS) LALink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1656548&MDSeed=4243&Type=Media

25-Feb Test Aims to Lower Hail Damage Costs WSB-TV (ABC) GALink: http://www.wsbtv.com/news/news/local/test-aims-lower-hail-damage-costs/nWZJc/

23-Feb The IBHS Performs the First-Ever, Indoor Hailstorm WCNC News at 6 PM (NBC) NCLink: http://www.wcnc.com/weather/severe-weather/First-Ever-Full-Scale-Indoor-Hailstorm-192088541.html

22-Feb It's Hailing in South Carolina....But Not Outside...Inside Fox 31 Good Day - WFXL-TV (FOX) GALink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657791&MDSeed=5834&Type=Media

22-Feb Making It Hail Is No Easy Task KTBC-TV (FOX) TXLink: http://www.myfoxaustin.com/story/21290536/2013/02/20/making-it-hail-is-no-easy-task

22-Feb First-Ever Indoor Hailstorm Created River Cities' Reader IALink: http://www.rcreader.com/news-releases/first-ever-indoor-hailstorm-created-at-ibhs-research-center/

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22-Feb There Was a Unique Type of Hailstorm in South Carolina FOX 10 News at 6 AM – WALA (FOX) ALLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1653908&MDSeed=6932&Type=Media

22-Feb It's Hailing in South Carolina....But Not Outside...Inside Local 15 Today - WPMI-TV (NBC) ALLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657773&MDSeed=5441&Type=Media

22-Feb We Find Out What Made This South Carolina Hailstorm Good Morning Charleston - WCIV-TV (ABC) SCLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657779&MDSeed=1453&Type=Media

21-Feb Making It Hail Is No Easy Task WAGA-TV (FOX) GALink: http://www.myfoxatlanta.com/story/21290536/2013/02/20/making-it-hail-is-no-easy-task

21-Feb Researchers Simulated A Hailstorm To Test Impact-Resistant Materials KVUE News Daybreak - KVUE-TV (ABC) TXLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658685&MDSeed=9666&Type=Media

21-Feb It's Hailing in South Carolina....But Not Outside...Inside WABI TV5 News at 11 PM (CBS) MELink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657839&MDSeed=263&Type=Media

21-Feb It's Hailing in South Carolina....But Not Outside...Inside WGMB-TV (FOX) LALink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657816&MDSeed=5057&Type=Media

21-Feb Researchers In South Carolina Bring The Storm Indoors Good Day Alabama - WBRC-TV (FOX) ALLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658525&MDSeed=8086&Type=Media

21-Feb There Was a Unique Type of Hailstorm in South Carolina Breakfast Show - KFVS-TV (CBS) MOLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658063&MDSeed=5321&Type=Media

21-Feb Hail Was Already in the Forecast for This Testing Facility in SC KCRG TV9 Morning News (CBS) IALink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658025&MDSeed=5020&Type=Media

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21-Feb There Was a Unique Type of Hailstorm in South Carolina Live 5 News This Morning - WCSC-TV (CBS) SCLink:

21-Feb There Was a Unique Type of Hailstorm in South Carolina Morning News at 7 AM - WTAT-TV (FOX) SCLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658421&MDSeed=4865&Type=Media

21-Feb Chester Co. Lab Indoor Hail Storm Close to Real Thing Charlotte Observer NCLink: http://www.charlotteobserver.com/2013/02/20/3866840/chester-co-labs-indoor-hail-storm.html

21-Feb Research Center Creates Indoor Hail Storm WBTV-TV (CBS) NCLink: http://www.wbtv.com/story/21290362/research-center-creates-indoor-hail-storm

21-Feb Researchers Hope Indoor Hail Test Will Improve Building Standards WCCB-TV (FOX) NCLink: http://www.foxcharlotte.com/news/sc-news/Researchers-Hope-Indoor-Hail-Test-Will-Improve-Building-Standards-192101731.html

21-Feb Hail Breaks Loose In Name Of Insurance Research WFAE-FM NCLink: http://www.wfae.org/post/hail-breaks-loose-name-insurance-research?f=&ft=1

21-Feb Check Out This Indoor Hailstorm Created by IBHS Good Morning Tri-State - WCPO-TV (ABC) OHLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658650&MDSeed=4442&Type=Media

21-Feb It's Hailing in South Carolina....But Not Outside...Inside Good Day Columbus - WTTE-TV (FOX) OHLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658367&MDSeed=7113&Type=Media

21-Feb First-Ever Indoor Hailstorm Held in South Carolina KWQC TV6 Quad Cities Today (NBC) IALink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658122&MDSeed=4485&Type=Media

21-Feb It's Hailing in South Carolina....But Not Outside...Inside KTEN 10 News at 5 PM (NBC) TXLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657906&MDSeed=5759&Type=Media

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21-Feb IBHS Creates First Indoor Hailstorm at Lab in South Carolina 9 News at 7 AM - KTVD-TV (IND) COLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658229&MDSeed=1083&Type=Media

21-Feb It's Hailing in South Carolina....But Not Outside...Inside WJRT-TV 12 News at 4 PM (ABC) MILink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657994&MDSeed=4390&Type=Media

21-Feb IBHS Creates First Indoor Hailstorm at Lab in South Carolina NC 15 First News - WANE-TV (CBS) INLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658517&MDSeed=233&Type=Media

21-Feb Researchers Show How to Protect a Home During a Hailstorm Eyewitness News at 4:30 AM - KABC-TV (ABC) CALink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658333&MDSeed=4192&Type=Media

21-Feb Researchers Demonstrate How Damaging Hail Can Be News at 5 AM - WGHP-TV (FOX) NCLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658261&MDSeed=5566&Type=Media

21-Feb IBHS Creates Full-Scale Indoor Hailstorm WAAY 31 First News at 11 AM (ABC) ALLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658162&MDSeed=3246&Type=Media

21-Feb Researchers at IBHS Simulated a Hailstorm Test Building Materials Good Morning Indiana - WRTV-TV (ABC) INLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658727&MDSeed=1922&Type=Media

21-Feb A Unique Hailstorm Hit South Carolina...It was Indoors! WXIN-TV Fox 59 Morning News (FOX) INLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658230&MDSeed=6183&Type=Media

21-Feb Hailstorm Created in a Lab to Test Home Damage WOKV-FM FLLink: http://www.wokv.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBk/

21-Feb It's Hailing in South Carolina....But Not Outside...Inside LEX 18 News at 5:30 PM (NBC) KYLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657879&MDSeed=3164&Type=Media

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21-Feb It's Hailing in South Carolina....But Not Outside...Inside WAVE 3 News at 7 PM (NBC) KYLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657863&MDSeed=9390&Type=Media

21-Feb Hailstorm Created In South Carolina Lab Newsday NYLink: http://www.newsday.com/news/hailstorm-created-in-lab-1.4682027

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21-Feb There Was a Unique Type of Hailstorm in South Carolina ABC 24 News - WPTY-TV (ABC) TNLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1653933&MDSeed=3786&Type=Media

21-Feb It's Hailing in South Carolina....But Not Outside...Inside Newswatch 16 at 4 PM - WNEP-TV (IND) PALink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657980&MDSeed=6818&Type=Media

21-Feb The IBHS Created Their Own Indoor Hailstorm News 2 at 5 PM - WCBD-TV (NBC) SCLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657913&MDSeed=4296&Type=Media

21-Feb The IBHS Conducted a Hailstorm Demonstration At It's Facilty News 13 This Morning - WBTW-TV (CBS) SCLink: http://www.wbtw.com/video?clipId=8472818&autostart=true

21-Feb A Unique Hailstorm Hit South Carolina...It Was Indoors! Good Morning Connecticut - WTNH-TV (ABC) CTLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658496&MDSeed=4880&Type=Media

21-Feb A Unique Hailstorm Hit South Carolina...It Was Indoors! News at 11 PM - WRGB-TV (CBS) NYLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658663&MDSeed=3108&Type=Media

21-Feb Researchers in SC Create the World's First Indoor Hailstorm KATU News This Morning (ABC) ORLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658080&MDSeed=7645&Type=Media

21-Feb Researchers in SC Create the World's First Indoor Hailstorm KHQA This Morning (CBS) ILLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658339&MDSeed=5678&Type=Media

21-Feb There Was a Unique Type of Hailstorm in South Carolina WSAV News 3 at 5:30 PM (NBC) GALink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1653963&MDSeed=6922&Type=Media

21-Feb South Carolina Group Holds First Ever Indoor Hailstorm WTOC-TV (CBS) GALink: http://www.wtoc.com/story/21290997/research-group-hold-first

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21-Feb A Unique Hailstorm Hit South Carolina...It Was Indoors! KOMO 4 News at 11 PM (ABC) WALink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658045&MDSeed=5525&Type=Media

21-Feb It's Hailing in South Carolina....But Not Outside...Inside KTBS 3 News at 6 PM (ABC) LALink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657868&MDSeed=4426&Type=Media

21-Feb Researchers in SC Create the World's First Indoor Hailstorm Morning News - WBND-TV (ABC) INLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658713&MDSeed=4641&Type=Media

21-Feb There's Incredible Research Going On In A State-Of-The-Art Lab Fox 2 News - WJBK-TV (FOX) MILink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658533&MDSeed=6002&Type=Media

21-Feb Researchers in SC Create the World's First Indoor Hailstorm KY3 Ozarks Today - KYTV-TV (NBC) MOLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658041&MDSeed=3896&Type=Media

21-Feb Hailstorm Created in a Lab to Test Home Damage WTOV-TV (NBC) OHLink: http://www.wtov9.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBJ/

21-Feb Making It Hail Is No Easy Task WTVT-TV (FOX) FLLink: http://www.myfoxtampabay.com/story/21290536/2013/02/20/making-it-hail-is-no-easy-task

21-Feb It's Hailing in South Carolina....But Not Outside...Inside News First at 6:30 PM - WUPW-TV (FOX) OHLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657838&MDSeed=4837&Type=Media

21-Feb Hail Simulation Shows Importance of Good Materials KWGS-FM - Online OKLink: http://kwgs.org/post/hail-simulation-gives-evidence-importance-good-materials

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21-Feb It's Hailing in South Carolina....But Not Outside...Inside 9 & 10 News at 5 PM - WWTV-TV (CBS) MILink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657892&MDSeed=565&Type=Media

21-Feb Hailstorm Created in a Lab to Test Home Damage Washington Examiner DCLink: http://washingtonexaminer.com/video-news/us-news/hailstorm-created-lab-

21-Feb Making It Hail Is No Easy Task WTTG-TV (FOX) DCLink: http://www.myfoxdc.com/story/21290536/2013/02/20/making-it-hail-is-no-easy-task

21-Feb There Was a Unique Type of Hailstorm in South Carolina Channel 5 News at Noon - KRGV-TV (ABC) TXLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658189&MDSeed=539&Type=Media

21-Feb Researchers Create Powerful Indoor Hail Storm WFMJ-TV (NBC) OHLink: http://www.wfmj.com/story/21298479/researchers-create-powerful-indoor-hail-storm

20-Feb Hailstorm Created in a Lab to Test Home Damage Atlanta Journal-Constitution GALink: http://www.ajc.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBr/

20-Feb Hailstorm Created in a Lab to Test Home Damage WSB-TV (CBS) GALink: http://www.wsbtv.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBt/

20-Feb Hailstorm Created in a Lab to Test Home Damage Austin American-Statesman TXLink: http://www.austin360.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBy/

20-Feb We Find Out What Made This South Carolina Hailstorm Austin News at Noon - KXAN-TV (NBC) TXLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658951&MDSeed=4673&Type=Media

20-Feb The IBHS Conducted a Test Yesterday News 42 at 10 PM - WIAT-TV (CBS) ALLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658753&MDSeed=9674&Type=Media

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20-Feb Insurance Industry Turning to Science for Solutions to Hail Damage WSAZ First at Five (NBC) WVLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658823&MDSeed=9319&Type=Media

20-Feb Researchers Hope Indoor Hailstorm Will Lead to Resilient Materials News 14 Carolina (IND) NCLink: http://charlotte.news14.com/content/top_stories/688949/researchers-hope-indoor-hailstorm-will-help-create-more-resilient-building-materials

20-Feb Hailstorm Created in a Lab to Test Home Damage WSOC-TV (ABC) NCLink: http://www.wsoctv.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBF/

20-Feb Insurance Industry Turning to Science for Solutions to Hail Damage Live @ 5 WRCB (NBC) TNLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1654144&MDSeed=5055&Type=Media

20-Feb Have You Ever Seen a Hailstorm Indoors? Prime News 12 - WDEF-TV (CBS) TNLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658839&MDSeed=1932&Type=Media

20-Feb A Massive Hailstorm of Man-Made Proportions Columbia News at 6 PM - WOLO-TV (ABC) SCNews URL:

20-Feb First Indoor Hailstorm Drops by South Carolina WACH-TV (FOX) SCLink: http://www.midlandsconnect.com/news/story.aspx?id=863223

20-Feb John Farley is Doing Battle With a Man-Made Hailstorm WIS News at 4 PM (NBC) SC  News URL:

20-Feb Scientists Intentionally Hit Home with Hail WLTX-TV (CBS) SCLink: http://www.wltx.com/news/article/222819/2/Scientists-Intentionally-Hit-Home-with-Hail-

20-Feb IBHS Creates First Indoor Hailstorm at State of the Art Lab in SC News Channel 15 - WPDE-TV (ABC) SCLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658867&MDSeed=852&Type=Media

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20-Feb Insurance Industry Turning to Science for Solutions to Hail Damage 2 News at 5:30 WDTN-TV (NBC) OHLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1653998&MDSeed=1593&Type=Media

20-Feb Insurance Industry Braces for Hail Season KUSA-TV (NBC) COLink: http://www.9news.com/money/318237/344/Insurance-industry-braces-for-hail-season

20-Feb First-Ever Indoor Hailstorm at IBHS Research Center WTVD-TV (ABC) NCLink: http://finance.abc11.com/abclocal.wtvd/news/read?GUID=23496955

20-Feb It's Hailing in South Carolina....But Not Outside...Inside News 25 Midday - WEEK-TV (NBC) ILLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658918&MDSeed=2407&Type=Media

20-Feb Hailstorm Created in a Lab to Test Home Damage KFOX-TV (FOX) TXLink: http://www.kfoxtv.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBR/

20-Feb First-Ever Indoor Hailstorm at IBHS Research Center Markets.financialcontent.com CALink: http://markets.financialcontent.com/stocks/news/read/23496955/First

20-Feb Forget Mother Nature...IBHS is Creating Indoor Hailstorms WHNS-TV (FOX) SCLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658767&MDSeed=8316&Type=Media

20-Feb Hailstones Rain Down on Home During First-Ever Indoor Hailstorm WYFF-TV (NBC) SCLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657724&MDSeed=1307&Type=Media

20-Feb Insurance Industry Turning to Science for Solutions to Hail Damage News 7 Nightbeat WDAM-TV (NBC) MSLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1653989&MDSeed=5541&Type=Media

20-Feb Researchers Simulated a Hailstorm to Test Building Materials KTVH-TV (NBC) MT

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Link: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658789&MDSeed=3753&Type=Media

20-Feb Researchers Hold Indoor Hail Storm KPRC-TV (NBC) TXLink: http://www.click2houston.com/news/Researchers-hold-indoor-hail-storm/-/1735978/19004922/-/tr7afoz/-/index.html

20-Feb Insurance Institute Conducts Hail Test WHNT-TV (CBS) ALLink: http://whnt.com/2013/02/20/insurance-institute-conducts-hail-test/

20-Feb Insurance Industry Getting Ready for Hail Season WLBT Noon Report (NBC) MSLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658899&MDSeed=9673&Type=Media

20-Feb Hailstorm Created in a Lab to Test Home Damage WJAC-TV (NBC) PALink: http://www.wjactv.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBg/

20-Feb Insurance Industry Getting Ready for Hail Season KCBD 11 @ 4 (NBC) TXLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1654161&MDSeed=8420&Type=Media

20-Feb Hailstorm Created in a Lab to Test Home Damage Middletown Journal OHLink: http://www.middletownjournal.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBH/

20-Feb IBHS Creates First Indoor Hailstorm at State of the Art Lab in SC News 5 at 5 PM - WKRG-TV (CBS) ALLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658873&MDSeed=9397&Type=Media

20-Feb South Carolina Group Holds First-Ever Indoor Hailstorm WMBF-TV (NBC) SCLink: http://www.wmbfnews.com/story/21290997/research-group-hold-first

20-Feb Hailstorm Created in a Lab to Test Home Damage KTVU-TV (FOX) CALink: http://www.ktvu.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBZ/

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20-Feb Hailstorm Created in a Lab to Test Home Damage WFTV-TV (ABC) FLLink: http://www.wftv.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBc/

20-Feb Hailstorm Created in a Lab to Test Home Damage Oxford Press OHLink: http://www.oxfordpress.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBH/

20-Feb Insurance Industry Getting Ready for Hail Season 10 News Today WCAU-PHI (NBC) PALink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1657742&MDSeed=8508&Type=Media

20-Feb Hailstorm Created in a Lab to Test Home Damage WPXI-TV (NBC) PALink: http://www.wpxi.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBp/

20-Feb SC Insurance Institute Tests Power of Hail Storms WRAL-TV (FOX) NCLink: http://www.wral.com/sc-insurance-institute-tests-power-of-hail-storms/12132393/

20-Feb Hailstorm Created in a Lab to Test Home Damage KRXI-TV (FOX) NVLink: http://www.foxreno.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBL/

20-Feb Chester Co. Lab’ Indoor Hail Storm Close to Real Thing The Herald SCLink: http://www.heraldonline.com/2013/02/20/4633677/chester-co-labs-

20-Feb Insurance Industry Turning to Science for Solutions to Hail Damage KSAN 3 News TXLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1654023&MDSeed=5561&Type=Media

20-Feb Hailstorm Created in a Lab to Test Home Damage KIRO-TV (CBS) WALink: http://www.kirotv.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBW/

20-Feb The World's First Indoor Hailstorm WSPA-TV (CBS) SCLink: http://www2.wspa.com/news/2013/feb/20/3/worlds-first-indoor-hailstorm-ar-5639904/

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20-Feb Insurance Industry Getting Ready for Hail Season News 5 at Noon WCYB (NBC) TNLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1654203&MDSeed=3310&Type=Media

20-Feb IBHS Creates First Indoor Hailstorm at State of the Art Lab in SC NewsChannel 2 at Noon - WKTV-TV (NBC) NYLink: http://mediacenter.tveyes.com/downloadgateway.aspx?UserID=91051&MDID=1658960&MDSeed=307&Type=Media

20-Feb Hailstorm Created in a Lab to Test Home Damage Washington Times DCLink: http://www.washingtontimes.com/video/business/hailstorm-created-in-a-lab-to-test-home-damage/

20-Feb Hailstorm Created in a Lab to Test Home Damage AccessAtlanta.comLink: http://www.accessatlanta.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBn/

20-Feb Hailstorm Created in a Lab to Test Home Damage American Banking NewsNews URL:http://www.americanbankingnews.com/2013/02/20/hailstorm-created-in-a-lab-to-test-home-damage/

20-Feb Hailstorm Created in a Lab to Test Home Damage www.gopbi.compartnerspbdailynewsLink: http://m.pbpulse.com/videos/ap/technology/hailstorm-created-in-a-lab-to-test-home-damage/vrHBm/

19-Feb Insurers' Fake Hail Helps Plan for Worst San Francisco Chronicle CALink: http://www.sfgate.com/business/article/Insurers-fake-hail-helps-plan-for-worst-4288576.php

18-Feb Lab Will Take part in First-Ever Full-Scale Hailstorm Testing Charlotte Observer NCLink: http://www.charlotteobserver.com/2013/02/17/3862699/chester-co-lab-will-take-part.html

REGIONAL RADIO

25-Feb Insurance Industry Lab Creates Indoor Hailstorm North Country Public Radio NYLink: http://www.northcountrypublicradio.org/news/npr/172858147/insurance-industry-lab-creates-indoor-hailstorm

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25-Feb Insurance Industry Lab Creates Indoor Hailstorm WFAE-FM NCLink: http://www.wfae.org/post/insurance-industry-lab-creates-indoor-hailstorm

25-Feb Insurance Industry Lab Creates Indoor Hailstorm WCPN-FM OHLink: http://www.ideastream.org/news/npr/172858147

25-Feb Insurance Industry Lab Creates Indoor Hailstorm New Hampshire Public Radio NHLink: http://www.nhpr.org/post/insurance-industry-lab-creates-indoor-hailstorm

25-Feb Insurance Industry Lab Creates Indoor Hailstorm KUHF-FM TXLink: http://app1.kuhf.org/articles/npr1361790110-Insurance-Industry-Lab-Creates-Indoor-Hailstorm.html

25-Feb Insurance Industry Lab Creates Indoor Hailstorm WNYC NYLink: http://www.wnyc.org/npr_articles/2013/feb/25/insurance-industry-lab-creates-indoor-hailstorm/

25-Feb Insurance Industry Lab Creates Indoor Hailstorm Capital Public Radio CALink: http://www.capradio.org/news/morning-edition?showdate=2%2f25%2f2013

25-Feb Insurance Industry Lab Creates Indoor Hailstorm Minnesota Public Radio MNLink: http://minnesota.publicradio.org/features/npr.php?id=172858147

25-Feb Insurance Industry Lab Creates Indoor Hailstorm WAMU-FM, Diane Rehm Show DCLink: http://wamu.org/programs/morning_edition/13/02/24/insurance_industry_lab_creates_indoor_hailstorm

25-Feb Insurance Industry Lab Creates Indoor Hailstorm NPR DCLink: http://www.npr.org/2013/02/25/172858147/insurance-industry-lab-creates-indoor-hailstorm

25-Feb Insurance Industry Lab Creates Indoor Hailstorm Alabama Public Radio ALLink: http://www.apr.org/post/insurance-industry-lab-creates-indoor-hailstorm

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25-Feb Insurance Industry Lab Creates Indoor Hailstorm WSIU ILLink: http://news.wsiu.org/people/julie-rose

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